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Publicis Groupe

Lead Content Strategist

Publicis Groupe, Boston, Massachusetts, us, 02298


Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.Job Description Our Lead Content Strategists help shape the content architecture of digital products and services that people love to use.At Digitas, we do CS a little differently. Our Content Strategists are an integral part of our Design team. Their backgrounds run the gamut from UX to publishing, startup to agency. They empathize and solve users’ problems, they are well-versed in modern digital experiences, and they are driven by delivering—and supporting—the best possible solution. They are team players who collaborate on a vision and drive it forward, and they aren’t afraid to get their hands dirty making things.

Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.

Sound good?Good.What you’ll doDrive the end-to-end CS process from ideation to execution across multiple projectsUnderstand strategic business goals—and challenge them when neededWork with your team to solve complex problems and find the clearest, most compelling way to communicate the solutionCraft deliverables including the strategic vision, site maps, content authoring guidelines, taxonomies, and maybe things no one has a name for yetCollaborate deeply with design, strategy, technology, account management and other disciplinesPractice and evangelize customer-centric thinkingA few things we want to see in youDemonstrable understanding of content strategy for digital products, content platforms, and branded experiencesClear understanding of how content and design work togetherComplete comfort ideating, sketching, and riffing with your teamThe ability to execute, organize, and defend the workA fanatical obsession with the quality of work that gets deliveredEnough development, research, and process experience to be dangerousInformed opinionsA creative skill I wouldn’t have thought to list hereQualifications

The ideal candidate will haveA portfolio of relevant work: It should showcase your experience in the design process, creating XD content, and solving real user problems through wordsAt least 6 years professional experience, 4 years in content strategy with a focus on UXExperience translating data into strategic recommendationsUnderstanding of user-centric design and product development best practicesAwareness of the latest XD, technology, and content trendsExceptional skills writing short- and long-form contentExperience with tools like Figma and Screaming Frog a plusAdditional Information Digitas is an equal opportunity employer.

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