Publicis Health Media
Director, Media Technology Philadelphia, PA
Publicis Health Media, Philadelphia, Pennsylvania, United States, 19124
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps patients navigate the most important moments of their healthcare journeys.
Apply below after reading through all the details and supporting information regarding this job opportunity.While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.Job Description
Position SummaryThe Media Technology Director evaluates and utilizes new technologies to shape media implementation and optimization strategies. Additionally, they oversee staffing and process development within the agency's department.You will report to the VP, Media Technology.ResponsibilitiesKnowledgeIdentify potential risks, problem solve, and create efficiencies.Advanced knowledge of all media categoriesIntermediate familiarity with market playersEnsure adherence to best practices for brands regardingresearching and analyzing new technology.Responsible for seamless implementation of new systems and processes.Relateconsumer insights to technology usage(mobile apps, different types of targeting, non-standard media, etc.)Foresee strategy and activation of selling and implementation (scope, staffing, etc.) through technology solutionIdentify potential need for proprietary technology (also determine if it's an agency investment vs. paid by the client)Identified as a leader in developing or overseeing clear, impactful strategiesDevelop Media Technology teamBe a resource to Product Managers for technology vendorsIdentify opportunities for process and team expansionShare learnings across clients and teamsFoster a team environment focused on issue resolutionClient RelationshipManage client and procurement relationshipsCollaborate with clients to improve process and efficienciesAdvocate for adoption of new technologies and strategiesProficient in presenting and leading large groupsPredict client expectations and opportunities for scope increaseUnderstanding of industry impacts (GDPR, CCPA, CPRA)Knowledge of mar-tech and ad-tech stack for data privacyQualifications
Passion for technologyStrong interpersonal skillsExpertise in MS Office Suite and project managementExhibits integrity and self-developmentAdherence to agency proceduresDesire to help others grow in their career through mentorship and feedbackWork within ambiguous growth opportunities (owned projects, new business, etc.)Established experience in ad technology platforms - Google (CM360, DV360, SA360), DoubleVerify, IAS, Innovid, Prisma6-7+ years’ experience in ad ops or media required#LI-HybridAdditional Information Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization.We are focusedon fostering belonging and creating equitable &inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.All your information will be kept confidential according to EEO guidelines.
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Apply below after reading through all the details and supporting information regarding this job opportunity.While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.Job Description
Position SummaryThe Media Technology Director evaluates and utilizes new technologies to shape media implementation and optimization strategies. Additionally, they oversee staffing and process development within the agency's department.You will report to the VP, Media Technology.ResponsibilitiesKnowledgeIdentify potential risks, problem solve, and create efficiencies.Advanced knowledge of all media categoriesIntermediate familiarity with market playersEnsure adherence to best practices for brands regardingresearching and analyzing new technology.Responsible for seamless implementation of new systems and processes.Relateconsumer insights to technology usage(mobile apps, different types of targeting, non-standard media, etc.)Foresee strategy and activation of selling and implementation (scope, staffing, etc.) through technology solutionIdentify potential need for proprietary technology (also determine if it's an agency investment vs. paid by the client)Identified as a leader in developing or overseeing clear, impactful strategiesDevelop Media Technology teamBe a resource to Product Managers for technology vendorsIdentify opportunities for process and team expansionShare learnings across clients and teamsFoster a team environment focused on issue resolutionClient RelationshipManage client and procurement relationshipsCollaborate with clients to improve process and efficienciesAdvocate for adoption of new technologies and strategiesProficient in presenting and leading large groupsPredict client expectations and opportunities for scope increaseUnderstanding of industry impacts (GDPR, CCPA, CPRA)Knowledge of mar-tech and ad-tech stack for data privacyQualifications
Passion for technologyStrong interpersonal skillsExpertise in MS Office Suite and project managementExhibits integrity and self-developmentAdherence to agency proceduresDesire to help others grow in their career through mentorship and feedbackWork within ambiguous growth opportunities (owned projects, new business, etc.)Established experience in ad technology platforms - Google (CM360, DV360, SA360), DoubleVerify, IAS, Innovid, Prisma6-7+ years’ experience in ad ops or media required#LI-HybridAdditional Information Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization.We are focusedon fostering belonging and creating equitable &inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.All your information will be kept confidential according to EEO guidelines.
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