Boston Engineering Corporation
Marketing Manager
Boston Engineering Corporation, Waltham, Massachusetts, United States, 02254
Boston Engineering improves the way people work and live through innovative product design and novel engineering. We are product designers and engineers for the Medical, Industrial, Commercial, and Defense sectors. Experts in robotics, motion control and embedded systems, DFX, and digital transformation, we are ISO 9001 and ISO 13485 certified. Seeking innovative, passionate self-starters who are looking to work in an environment where curiosity and drive are encouraged and rewarded. Founded in 1995, we are located in Waltham, MA.
Boston Engineering, an innovative product development engineering company, seeks a customer-focused Marketing Manager who excels in a fast-paced product and project environment. Are you willing to “jump right in” with excellent team interface and communication skills? Do you have marketing project development and design experience and a hands-on implementation record? Working with the Marketing team, the Marketing Manager brings a high level of success in meeting challenging lead generation and branding goals.
In this role, you will:
Manage marketing projects and people as required within the Medical, Commercial, and Defense engineering consulting business units.
Manage marketing projects and people as required within the Value-Added Reselling of software solutions for multiple principles.
Work directly with the business unit directors, department heads, and team leads to develop strategies and plans and implement the corresponding marketing activities.
Work with the Marketing Director to set, monitor, and report marketing metrics in support of company goals
Manage web development (new web pages and content, updates to existing content, etc.)
Manage social media and other online communication channels.
Manage the creation of written content (press releases, case studies, datasheets, emails, social, whitepapers, etc.) as needed to support marketing goals
Manage tradeshows/events and memberships, including:
Developing strategy around shows
Securing and maximizing sponsorships
Securing speaking/participation opportunities
Managing Internal branding activities related to communications, facilities look/feel, and cross-department coordination
Managing (oversee, review, and approve) a junior marketing person’s work on content creation (social posts, slides, etc.), tradeshow coordination, industry research (trends, hashtags, etc.), document updates, branding updates, and more
Demonstrated Capabilities:
Ability to manage creation of content, including white papers, case studies, presentations, and related thought leadership
Ability to manage creation of website content, coordinate digital postings,
Created customer-facing content that embodies the communication style of Boston Engineering, including thought leadership in new and emerging technologies
Support of employee/internal communications
Managed trade show and event logistics
Lead social media initiatives
Developed themes, plan execution, and implementation of inbound and outbound marketing campaigns
Maintained a customer relationship management (CRM) database
Set, Monitor, and Report Marketing Metrics
BA/BS degree in marketing, business, or liberal arts
3-5 years of experience in marketing, communications, or related field
Excellent writing, editing, and verbal communication skills
Experience working in a professional services firm, preferably consulting
Experience with HubSpot or other Marketing Automation
MS Office proficiency (Word and PowerPoint)
Experience with Social media platforms.
Customer relationship management (CRM) and Adobe Suite experience is preferred
Mindset to develop new skills and apply new approaches to marketing
Location: Office-based role in Waltham, MA
Reports to: Vice Presdient of Sales & Marketing
This role is restricted to US persons (i.e., US citizens, permanent residents, and other protected individuals under the Immigration and Naturalization Act, 8 USC 1324b(a)(3)) due to access to export-controlled technology. Boston Engineering will require proof of status prior to employment.
Your application will not be considered complete without a writing sample.
Boston Engineering offers a full employee benefit plan, including a matching 401K plan in an open, energetic working environment that fosters strong client relationships with an entrepreneurial team spirit.
All your information will be kept confidential according to EEO guidelines.
Boston Engineering, an innovative product development engineering company, seeks a customer-focused Marketing Manager who excels in a fast-paced product and project environment. Are you willing to “jump right in” with excellent team interface and communication skills? Do you have marketing project development and design experience and a hands-on implementation record? Working with the Marketing team, the Marketing Manager brings a high level of success in meeting challenging lead generation and branding goals.
In this role, you will:
Manage marketing projects and people as required within the Medical, Commercial, and Defense engineering consulting business units.
Manage marketing projects and people as required within the Value-Added Reselling of software solutions for multiple principles.
Work directly with the business unit directors, department heads, and team leads to develop strategies and plans and implement the corresponding marketing activities.
Work with the Marketing Director to set, monitor, and report marketing metrics in support of company goals
Manage web development (new web pages and content, updates to existing content, etc.)
Manage social media and other online communication channels.
Manage the creation of written content (press releases, case studies, datasheets, emails, social, whitepapers, etc.) as needed to support marketing goals
Manage tradeshows/events and memberships, including:
Developing strategy around shows
Securing and maximizing sponsorships
Securing speaking/participation opportunities
Managing Internal branding activities related to communications, facilities look/feel, and cross-department coordination
Managing (oversee, review, and approve) a junior marketing person’s work on content creation (social posts, slides, etc.), tradeshow coordination, industry research (trends, hashtags, etc.), document updates, branding updates, and more
Demonstrated Capabilities:
Ability to manage creation of content, including white papers, case studies, presentations, and related thought leadership
Ability to manage creation of website content, coordinate digital postings,
Created customer-facing content that embodies the communication style of Boston Engineering, including thought leadership in new and emerging technologies
Support of employee/internal communications
Managed trade show and event logistics
Lead social media initiatives
Developed themes, plan execution, and implementation of inbound and outbound marketing campaigns
Maintained a customer relationship management (CRM) database
Set, Monitor, and Report Marketing Metrics
BA/BS degree in marketing, business, or liberal arts
3-5 years of experience in marketing, communications, or related field
Excellent writing, editing, and verbal communication skills
Experience working in a professional services firm, preferably consulting
Experience with HubSpot or other Marketing Automation
MS Office proficiency (Word and PowerPoint)
Experience with Social media platforms.
Customer relationship management (CRM) and Adobe Suite experience is preferred
Mindset to develop new skills and apply new approaches to marketing
Location: Office-based role in Waltham, MA
Reports to: Vice Presdient of Sales & Marketing
This role is restricted to US persons (i.e., US citizens, permanent residents, and other protected individuals under the Immigration and Naturalization Act, 8 USC 1324b(a)(3)) due to access to export-controlled technology. Boston Engineering will require proof of status prior to employment.
Your application will not be considered complete without a writing sample.
Boston Engineering offers a full employee benefit plan, including a matching 401K plan in an open, energetic working environment that fosters strong client relationships with an entrepreneurial team spirit.
All your information will be kept confidential according to EEO guidelines.