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GN Group

Digital Marketing Manager Location Services

GN Group, Chicago, Illinois, United States, 60290


Digital Marketing Manager Location Services

*Starting Yearly Salary: $80,000

* Remote

At Beltone, we are proud of a culture that emphasizes collaboration and empowerment. This is why

Beltone

has been recognized by Forbes and Statista as one of

America's Best Midsize Employers 2024!

If you are excited about growing a company through digital marketing tactics that ensure customers find us, learn about what they are looking for, communicate with us, and take the next step, we want to talk to you!

In this role, you will be responsible for ensuring that customers can easily find, and communicate with us, at one of our 1,300 locations and via our online store. You'll ensure the accuracy of location information across multiple platforms so that leads can be captured, appointments can be booked, and sales can be generated!

You'll manage data accuracy/integrity for:Store locator and location web pages on Beltone.comGoogle Business Profile listingsYelp business listingsFacebook location pagesApple Business ConnectDuties and Responsibilities

Planning, development and execution of national digital programs and campaigns, including but not limited to:

Location services ongoing data and content management - specifically website store locator, local web pages, Google Business Profile listings, Yelp business listings, and local Facebook pages on behalf of our 1,300+ locations throughout the U.S.Ongoing maintenance of online appointment scheduling platform: enrolling, updating and removing locations based on location opens, closures, relocations and intra-company sales; ensuring location information is accurate and up to dateOngoing maintenance of automated reviews platform: enrolling, updating and removing locations; ensuring location information is accurate and up to dateMaintenance of location specific information in company database/data warehouseAnalytics, metrics and reporting for assigned programs and platforms; working knowledge of Google AnalyticsReporting on competitive activity and participation for owned platforms.Requirements

7+ years of experience in digital marketingBachelor's degree or equivalent real-life experience in digital marketingExperience managing location services digital platforms for a multi-unit organizationReal-life working knowledge of traditional and digital marketing toolsSolid understanding of, and experience with, lead generation and trackingStrong analytical skills a must; solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret dataExcellent interpersonal skills with the ability to quickly build effective working relationships with diverse internal (Sales, Business Development, Operations, Training, Finance, Human Resources) and external (Agencies, Vendors, Independent Dealers/Owners) clientsMust be able to work under constant deadline pressure and manage multiple projectsStrong project management skillsAttention to detail is

critical

in this role

Join the Beltone Team today and see the unlimited possibilities!

Equal Opportunity Employer

GN Hearing is an equal opportunity/affirmative action employer committed to cultural diversity in the workplace. GN Hearing openly supports and is fully committed to the recruitment, training and promotion of all individuals, without regard to race, color, creed, religion, national origin, ancestry, sexual orientation, disability, age, gender, maternity, marital status, status with regard to public assistance or any other classification protected by state, federal or local law or ordinance. Founded in 1869, GN group today operates in more than 90 countries across the world and has more than 6,000 employees. View The EEO is the Law poster and its supplement.

E-Verify

GN Hearing / Beltone participates in E-Verify. View the E-Verify poster here. View the Right to Work poster here.

Disability Accommodation

If you have a disability and you believe you need a reasonable accommodation in order to search for a job opening or to submit an online application, please e-mail beltonejobs@beltone.com or call 224-285-5510. This email is provided for the purpose of supporting applicants who have a disability that prevents them from being able to apply online. Only emails received for this purpose will be returned. Emails left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response

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