Associate Director of Marketing – Yescarta

Associate Director of Marketing – Yescarta

Job Description

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.

Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.

We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.

Job Description

We are seeking a highly motivated individual to join us as the Associate Director of Marketing – Yescarta focused on the LBCL indication. The Associate Director will play an important role in developing HCP promotion, help to cultivate an integrated LBCL strategy and implement a cross-functional tactical plan to support and grow Yescarta’s LBCL indication. This person will report to the head of LBCL within Kite’s US Commercial Department.

To foster meaningful connections with stakeholders, we would prefer that this opportunity be located at Kite’s Santa Monica, California headquarters (3 days per week onsite required) and will provide a generous relocation package as eligible. Alternatively, and for the right candidate, we may also consider this position to be remotely based within the contiguous United States.

Key Responsibilities of the Associate Director of Marketing – Yescarta include:

1. Optimize brand strategies and marketing tactics using market research and analytics, ensuring accurate measurement of promotional tactics.
2. Lead the annual brand planning process (POA) for Yescarta LBCL in the US.
3. Develop differentiated brand and marketing concepts and materials, aligning with the brand’s purpose, target customer needs, and industry trends.
4. Collaborate with the Promotional Review Committee (PRC) to create compliant and effective promotional tactics and ensure their effective implementation.
5. Formulate, develop, and implement strategic plans while escalating market challenges and barriers to leadership, proposing appropriate solutions.
6. Exhibit a "roll up your sleeves" attitude, demonstrating the ability to follow through on projects within tight timelines.
7. Adapt and thrive in an ambiguous, transformational environment.
8. Demonstrate leadership excellence in project management, effectively managing multiple projects and priorities, including agency collaboration and budget management.
9. Travel domestically up to 50%.

Basic Qualifications:

Doctorate and 2+ years of experience OR Master’s degree and 8+ years of experience OR Bachelor’s degree and 10+ years of experience OR Associate degree and 12+ years of experience OR High School Diploma / GED degree and 14+ years of experience.

Preferred Qualifications:

1. Bachelor’s degree in Marketing or related fields.
2. MBA or other advanced business degree.
3. 6+ years of pharmaceutical or biotechnology experience.
4. Experience in marketing research and/or pharmaceutical sales.
5. Prior hematology/oncology or cell therapy experience.
6. Ability to leverage data to conduct analyses and use complex analytical tools to drive decisions.
7. Demonstrated excellence in project management and effectively managing multiple projects/priorities.
8. Ability to successfully work with external agencies, including advertising, public relations and medical education vendors to develop programs and materials.
9. Familiarity with marketing fundamentals, strategy, sales and commercial policies and practices.
10. Demonstrated ability to manage budgets.

Does this sound like you? If so, please apply today!

The salary range for this position is: $173,910.00 - $225,060.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans.