Mill
Local Marketing Manager
Mill, San Bruno, California, United States, 94066
Mill is all about answering a simple question: how can we prevent waste? Less waste can save time, money, energy, maybe even our planet. And there's no better place to start than food. Food waste is one of the most solvable climate problems facing us today. Plus, our trash really stinks. It's gross, heavy, and our least favorite chore. At Mill we are striving to build a better environment for all, as we take on climate and kitchen change.Role Description:Mill is seeking an experienced Marketing Manager to help fuel local marketing campaigns, events, and channels during an exciting period of growth for the company.What you'll do:Marketing ManagementDevelop and manage local campaigns.
Develop local Mill D2C and Partner co-marketing campaign strategies and calendar. Work across our Marketing and product functions to define the Mill buyer journey end-to-end, and inform creative briefs you develop across channels.Local event strategy.
Partner with field sales to own Mill's local events strategy & calendar. Identify, coordinate, and measure the effectiveness of local events. Identify opportunities to scale nationally.Drive creative briefing.
Provide our design team with high quality creative briefs that guide and inform our creative team about the creative assets needed to fuel our marketing programs.Develop partner marketing assets.
Partner with sales and business operations team to develop collateral that can facilitate our selling motions. Develop partner marketing asset kits that can be deployed by partners on Mill's behalf.Project Manage.
You will be responsible for keeping campaigns and programs operating on time, managing stakeholders to the timely delivery of key deliverables.Apply learnings forward to drive growth.
Partner with channel leads to understand key drivers of performance and apply them to future initiatives, building a robust playbook of best practices along the way.Cross-functional CollaborationWork closely with Creative, Analytics and Product teams
to synthesize available insights and apply those learnings to upcoming campaigns and activations, and inform product requirements.Skills and Qualifications5+ years of experience in marketing with at least 3+ years in consumer marketingExperience managing briefs and campaigns across multiple marketing channelsExperience working with external media buying partners and creative teams to deliver work aligned with internal brand standardsFluency in common collaboration and project management tools is a must: e.g., Google Suite, Excel, Coda / Notion
Develop local Mill D2C and Partner co-marketing campaign strategies and calendar. Work across our Marketing and product functions to define the Mill buyer journey end-to-end, and inform creative briefs you develop across channels.Local event strategy.
Partner with field sales to own Mill's local events strategy & calendar. Identify, coordinate, and measure the effectiveness of local events. Identify opportunities to scale nationally.Drive creative briefing.
Provide our design team with high quality creative briefs that guide and inform our creative team about the creative assets needed to fuel our marketing programs.Develop partner marketing assets.
Partner with sales and business operations team to develop collateral that can facilitate our selling motions. Develop partner marketing asset kits that can be deployed by partners on Mill's behalf.Project Manage.
You will be responsible for keeping campaigns and programs operating on time, managing stakeholders to the timely delivery of key deliverables.Apply learnings forward to drive growth.
Partner with channel leads to understand key drivers of performance and apply them to future initiatives, building a robust playbook of best practices along the way.Cross-functional CollaborationWork closely with Creative, Analytics and Product teams
to synthesize available insights and apply those learnings to upcoming campaigns and activations, and inform product requirements.Skills and Qualifications5+ years of experience in marketing with at least 3+ years in consumer marketingExperience managing briefs and campaigns across multiple marketing channelsExperience working with external media buying partners and creative teams to deliver work aligned with internal brand standardsFluency in common collaboration and project management tools is a must: e.g., Google Suite, Excel, Coda / Notion