Marketing Director

The Chick-fil-A Colonial Heights Marketing Director is a servant leader with a deep understanding and love forour guest, who develops and leads a strategic marketing vision that amplifies both sales & brand growth in the local restaurant & communityResearch Growth Opportunities + Analyze with a Business Mindset + Creatively CommunicateCHARACTERISITCS:Growth orientedGuest obsessed & community drivenDigitally fluentOperations consciousAnalytical aptitudeLeadership competenciesResults oriented: proven ability to drive and reach goals and resultsDemonstrates a commitment to personally operating with integrity, treating others with honor, dignity & respectActively demonstrates ability to effectively communicate, share ideas, provide feedback and take a positive approach to all situations.RESPONSIBILITIES:Serve as the visionary for marketing at Chick-fil-A Colonial HeightsBuild, Prioritize and Lead Strategic monthly, quarterly and annual marketing plans to be presented tothe Operator.Partner with Operator to create quarterly and annually sales goal and create plan that supports thosegoalsServe as the Chick-fil-A Brand Expert for Chick-fil-A Colonial HeightsAttend networking events to represent Chick-fil-A Colonial Heights in our surrounding communitiesUse marketing data and analytics to drive decision making and evaluate progress of current marketingplanAnalyze and identify customer insights to inform strategic planningSupport the Operator as CEO, manage the Operator brand within the communityPartner with Catering Director to grow outside salesOversee social media presence & engagement with our guestOversee marketing budget that allows organization to hit profit goalsOversee Emotional Connections Marketing EventsManage restaurant POP materials and signageIdentify in-store opportunities for increasing check averageProvide weekly sales reports / progress report to Executive TeamSupport MLM & IMS EffortsCommunication with Leadership Team about upcoming marketing events, initiatives and partnerstrategically to ensure marketing efforts are not voidCreate strategy for growing mobile salesSupport Catering Director through growing outside sales and operational execution where necessaryPartner with Training Director on launch of new productsManage relationship with local non-profit organizationsAttend weekly Directors meetingsSupport Operations during busy hours and large rush hours