Logo
Mcdermott Will & Emery

Campaign Manager, Marketing Technology & Operations

Mcdermott Will & Emery, Washington, District of Columbia, us, 20022


Campaign Manager, Marketing Technology & Operations Build your big career with the Firm that does

Big Law better .

Find out if this opportunity is a good fit by reading all of the information that follows below.McDermott Will & Emery is a leading global law firm that brings together more than 1,400 lawyers and 1,200 business professionals. We celebrate excellence, collaboration, and community and have been recognized as a top workplace by

The American Lawyer ,

Working Mother Magazine ,

Vault , and the Human Rights Campaign.At McDermott, we don’t just invest in your future, we accelerate your career – wherever it may lead. That includes supporting you both in and outside of the office.With us, you’ll find:A Firm where everyone belongs:

Our award-winning culture prioritizes warmth and authenticity — we encourage you to be yourself!Enthusiasm for diverse perspectives:

We’re smarter and stronger when everyone has a voice and a seat at the table. We welcome unique viewpoints and ideas, and we make opportunities for you and your career to thrive.Support to feel your best and do your best:

Wellness is integral to building a successful career and a rich life. That’s why our benefits program supports your physical, emotional, mental, and financial health, with an emphasis on work/life balance.Real rewards for real work:

We offer generous compensation packages that recognize hard work and excellence.Job Description:The Marketing Technology & Operations Campaign Manager develops and executes data-driven strategies to generate leads, nurture existing clients and prospects, and optimize conversion rates. This role collaborates across marketing, business development, and event teams to define common goals and creates a seamless workflow for all teams involved between people operations and technology integrations. The Marketing Technology & Operations Campaign Manager relies on extensive experience and judgment to plan and accomplish goals.As a Campaign Manager, Marketing Technology & Operations you will:Collaborate with marketing and business development teams to identify target audiences and develop end-to-end email campaign strategies for event marketing and thought leadership content.Oversee the execution of integrated marketing campaigns to measure demand generation and identify success.Maintain an active lead scoring model and automation setup to ensure qualified leads are pushed through the funnel in a timely manner and provide supplemental reports for targeted initiatives.Evaluate strategies across inbound marketing channels to determine the value of each channel and which method generates the best results.Track progress of campaign initiatives towards monthly goals and regularly review performance metrics against KPIs.Identify areas for process improvement within the team operations to ensure it aligns with the technology capabilities and further develop technology to align with our business process.Oversee the build and maintenance of marketing automation programs for data hygiene and enrichment for all data inputs and outputs.Ensure compliance with governmental policies and regulations when building out campaign strategies.Test and optimize user experience based on feedback and analysis.Advise marketing and business development team members on best practices and process improvement for projects involving digital assets.Develop end-user training curriculum, including user guides, tutorials, and live training sessions.Job Specifications:Bachelor’s degreeAt least five (5) years of related work experienceAdvanced knowledge of marketing automation platformsAdvanced knowledge of CRM systemsKnowledge of webinar and event platformsKnowledge of social media management platformsKnowledge of Google Analytics and Google Data StudioKnowledge of Microsoft Office Suite (Excel, Outlook, PowerPoint, and Word)Strong verbal and written communications skillsAbility to work within a collaborative team environment and build strong internal relationshipsAbility to take initiative and work effectively in a demanding and fast-paced environmentAbility to work under tight deadlines and prioritize competing responsibilitiesSuccessful candidates will be provided with outstanding career opportunities and will receive a competitive total rewards package with the opportunity to earn performance-based bonuses. Target Hiring Range $124,000 - $191,000. Please note that quoted salary ranges are not guarantees of what final salary offers may be. Base pay is based on market location and may vary depending on job-related knowledge, skills, experience, and geographic location. Base pay is only one part of the Total Rewards that MWE provides to compensate and recognize our staff professionals for their work. Full-time positions are eligible for a discretionary bonus and a comprehensive benefits package.As part of our ongoing commitment to be

#AlwaysBetter

for our people, clients, and communities, we have created a culture of belonging that champions your individuality as both a person and a professional. From our competitive compensation, top benefits, and award-winning professional development programs to industry-leading wellness initiatives, we support you through every stage of your life and career. With McDermott, you can live a life you love both in and outside of the office.Physical Demands and Work Environment:The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Physical Demands:While performing the duties of this job, the employee is required to sit, use hands, reach with hands and arms, stoop, talk, and hear.Employee must occasionally lift up to twenty (20) pounds.Work Environment:Typical indoor office environment.Disclaimer:The above statements are intended to describe the general nature and level of the work being performed by people within this classification. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of employees assigned to this job.

#J-18808-Ljbffr