Player's
Integrated Marketing Manager
Player's, Minneapolis, Minnesota, United States, 55400
Integrated Marketing Manager
About Players Health
At Players Health, we are on a mission to create the safest and most accessible environment for an athlete to play the sports that they love. This is not only our mission, but also our promise to sports. A promise we will not break. There are over 50 million youth athletes playing sports in the US and they are counting on us to ensure that the environment that they are coming into not only accepts them for who they are, but fills them with encouragement, love, inspiration, and so much more.
Players Health is a VC backed, mission-driven, sports technology platform providing digital risk management services, reporting tools and insurance products to sports organizations to comply with the changing athletic environment and responsibilities.
Our Core Values
We cannot achieve our mission without having a strong culture. We believe that at the core of a strong culture is a shared set of values. The values that we hold true and look for our employees to embrace are as follows:
Lead with Mission: Our mission always comes first. If we stay on mission as an organization then we believe we will be successful in our professional and personal lives.Results Driven: We're not satisfied with just "good enough" - we go above and beyond to achieve awesome results that impress and inspire.Operate like Owners: We believe in operational excellence. We take ownership of our work and approach every task with a sense of pride, responsibility, and commitment to excellence. We don't just rent our roles - we own them and strive to make a lasting impact.Virtue First: From the big decisions to the small details; honesty, integrity, and transparency are the bedrock of our culture and the foundation for everything we do.Service: We live to serve others with humility, empathy, and kindness. We put our customers, colleagues and community first, and always strive to exceed their expectations with a smile.About The Role
The Integrated Marketing Manager at Players Health is the glue that holds the organization together. As the main collaborator on the marketing team, you will bring together the departments necessary for successful product launches, brand campaigns, and Go-To-Market strategies. This role requires a blend of creative, strategic, and tactical thinking. You will be a team player who can also take charge and own the outcomes of a campaign or product launch.
The ideal candidate will have 4+ years of experience in integrated marketing. This role will report to the Chief Marketing Officer and is a remote position based in Minnesota or states in which we currently have an employee presence. Players Health is a distributed workforce that offers a flexible, remote and/or hybrid work environment.
Players Health offers competitive compensation and a comprehensive benefits package, including Medical, Dental, Vision, STD, LTD, Flexible PTO, and 401k. This role is a full-time, exempt position with an annualized salary between $70,000 - $95,000.
Responsibilities (are inclusive of but not limited to):
Lead the planning, development, and execution of integrated marketing campaigns, ensuring alignment with business objectives and Players Health brand guidelines.Work cross-functionally with internal and external teams, including Product, Engineering, Sales & Account Management, Growth Marketing, and Design and Creative teams to develop and implement marketing strategies.Develop comprehensive integrated marketing plans that include objectives, strategies, tactics, and KPIs to measure success.Ensure all marketing communications are consistent with the Players Health brand voice, style, and tone.Conduct market research and analyze trends to identify new marketing opportunities and inform campaign strategies.Monitor and report on the performance of marketing campaigns, making data-driven recommendations for improvement.Manage marketing project budgets, ensuring effective allocation of resources to maximize ROI.Collaborate with marketing channel partners, to deliver programs that create demand and accelerate company growthSpearhead cross-functional initiatives, bringing clarity and energy to every workstreamProvide regular reporting to stakeholders on campaign performance, highlighting key learnings, actionable insights, and recommendations for future integrated marketing campaigns, focusing on improving what is working and identifying areas that need adjustment to optimize overall effectiveness.Guide leadership and cross functional teams to successful implementation of brand and product integrated marketing plans.Minimum Skills & Qualifications:
4+ years of experience in marketing, with a focus on integrated marketing campaigns.Proven track record of successful product launches and brand campaigns.Strong project management skills, with the ability to manage multiple projects simultaneously.Strong understanding of marketing principles, media, creative, consumer behavior, and brand strategy.A creative thinker with a passion for storytelling and crafting compelling brand narratives.Demonstrated analytical skills, and ability to translate complex data, trends, and insights into actionable strategy.Experience drafting strategic marketing briefs for both integrated and channel-specific programs.Excellent communication and interpersonal skills.Ability to work independently and as part of a team, with a strong sense of ownership and accountability.Strong problem-solving abilities and a customer-centric mindset.Highly motivated self-starter with ability to adapt to a fast-paced work environmentExcellent verbal, and written communication skills, and continuous desire to improve.Self-motivated, reliable, and able to thrive in a fast-paced, changing environmentExcellent interpersonal, negotiation, and conflict resolution skills.Excellent organizational skills and attention to detail.Excellent time management skills with a proven ability to meet deadlines.Ability to act with integrity and professionalism.Desired Characteristics:
Although not required, Bachelor's degree in Marketing, Communications, Business, or a related field is preferredDemonstrated experience working in Excel and Microsoft Office programs requiredCreative thinker with a passion for sports and a deep understanding of the sports industry.Prior experience in start-ups and/or scaling companiesDemonstrated ability to quickly learn and be comfortable with new technology, a curiosity to understand new systems a plus!Additional Requirements:
Ability to travel occasionally for team events, collaboration, engagement, conferences, or customer visitsMust have a dedicated safe and secure remote work environmentMust have the ability to work and be productive in a remote work environmentExceptionally self-motivated and ability to work autonomouslyProactive communicator in all communication methods, including email (Outlook), verbal (in-person & phone), instant messaging (Slack & Teams)Willingness and ability to attend virtual meetings with camera on - we respect that there are times when employees may need to turn their camera off. We also have a great culture and want to engage with you! By regularly using cameras, we form connections and get to know each other, as well as promoting positive and respectful interactions amongst colleagues.Located in or willingness to work on Central or Eastern Time ZoneMust be 18 or olderWork location must be in the United StatesMust have unrestricted work authorization to work in the United States
Players Health is committed to building a diverse and inclusive work environment. We are proud to be an equal opportunity employer and welcome all applicants regardless of race, color, religion, creed, gender, sexual orientation, marital status, gender identity, national origin or ancestry, age, citizenship, disability, pregnancy, veteran status, or any other basis protected by applicable law.
About Players Health
At Players Health, we are on a mission to create the safest and most accessible environment for an athlete to play the sports that they love. This is not only our mission, but also our promise to sports. A promise we will not break. There are over 50 million youth athletes playing sports in the US and they are counting on us to ensure that the environment that they are coming into not only accepts them for who they are, but fills them with encouragement, love, inspiration, and so much more.
Players Health is a VC backed, mission-driven, sports technology platform providing digital risk management services, reporting tools and insurance products to sports organizations to comply with the changing athletic environment and responsibilities.
Our Core Values
We cannot achieve our mission without having a strong culture. We believe that at the core of a strong culture is a shared set of values. The values that we hold true and look for our employees to embrace are as follows:
Lead with Mission: Our mission always comes first. If we stay on mission as an organization then we believe we will be successful in our professional and personal lives.Results Driven: We're not satisfied with just "good enough" - we go above and beyond to achieve awesome results that impress and inspire.Operate like Owners: We believe in operational excellence. We take ownership of our work and approach every task with a sense of pride, responsibility, and commitment to excellence. We don't just rent our roles - we own them and strive to make a lasting impact.Virtue First: From the big decisions to the small details; honesty, integrity, and transparency are the bedrock of our culture and the foundation for everything we do.Service: We live to serve others with humility, empathy, and kindness. We put our customers, colleagues and community first, and always strive to exceed their expectations with a smile.About The Role
The Integrated Marketing Manager at Players Health is the glue that holds the organization together. As the main collaborator on the marketing team, you will bring together the departments necessary for successful product launches, brand campaigns, and Go-To-Market strategies. This role requires a blend of creative, strategic, and tactical thinking. You will be a team player who can also take charge and own the outcomes of a campaign or product launch.
The ideal candidate will have 4+ years of experience in integrated marketing. This role will report to the Chief Marketing Officer and is a remote position based in Minnesota or states in which we currently have an employee presence. Players Health is a distributed workforce that offers a flexible, remote and/or hybrid work environment.
Players Health offers competitive compensation and a comprehensive benefits package, including Medical, Dental, Vision, STD, LTD, Flexible PTO, and 401k. This role is a full-time, exempt position with an annualized salary between $70,000 - $95,000.
Responsibilities (are inclusive of but not limited to):
Lead the planning, development, and execution of integrated marketing campaigns, ensuring alignment with business objectives and Players Health brand guidelines.Work cross-functionally with internal and external teams, including Product, Engineering, Sales & Account Management, Growth Marketing, and Design and Creative teams to develop and implement marketing strategies.Develop comprehensive integrated marketing plans that include objectives, strategies, tactics, and KPIs to measure success.Ensure all marketing communications are consistent with the Players Health brand voice, style, and tone.Conduct market research and analyze trends to identify new marketing opportunities and inform campaign strategies.Monitor and report on the performance of marketing campaigns, making data-driven recommendations for improvement.Manage marketing project budgets, ensuring effective allocation of resources to maximize ROI.Collaborate with marketing channel partners, to deliver programs that create demand and accelerate company growthSpearhead cross-functional initiatives, bringing clarity and energy to every workstreamProvide regular reporting to stakeholders on campaign performance, highlighting key learnings, actionable insights, and recommendations for future integrated marketing campaigns, focusing on improving what is working and identifying areas that need adjustment to optimize overall effectiveness.Guide leadership and cross functional teams to successful implementation of brand and product integrated marketing plans.Minimum Skills & Qualifications:
4+ years of experience in marketing, with a focus on integrated marketing campaigns.Proven track record of successful product launches and brand campaigns.Strong project management skills, with the ability to manage multiple projects simultaneously.Strong understanding of marketing principles, media, creative, consumer behavior, and brand strategy.A creative thinker with a passion for storytelling and crafting compelling brand narratives.Demonstrated analytical skills, and ability to translate complex data, trends, and insights into actionable strategy.Experience drafting strategic marketing briefs for both integrated and channel-specific programs.Excellent communication and interpersonal skills.Ability to work independently and as part of a team, with a strong sense of ownership and accountability.Strong problem-solving abilities and a customer-centric mindset.Highly motivated self-starter with ability to adapt to a fast-paced work environmentExcellent verbal, and written communication skills, and continuous desire to improve.Self-motivated, reliable, and able to thrive in a fast-paced, changing environmentExcellent interpersonal, negotiation, and conflict resolution skills.Excellent organizational skills and attention to detail.Excellent time management skills with a proven ability to meet deadlines.Ability to act with integrity and professionalism.Desired Characteristics:
Although not required, Bachelor's degree in Marketing, Communications, Business, or a related field is preferredDemonstrated experience working in Excel and Microsoft Office programs requiredCreative thinker with a passion for sports and a deep understanding of the sports industry.Prior experience in start-ups and/or scaling companiesDemonstrated ability to quickly learn and be comfortable with new technology, a curiosity to understand new systems a plus!Additional Requirements:
Ability to travel occasionally for team events, collaboration, engagement, conferences, or customer visitsMust have a dedicated safe and secure remote work environmentMust have the ability to work and be productive in a remote work environmentExceptionally self-motivated and ability to work autonomouslyProactive communicator in all communication methods, including email (Outlook), verbal (in-person & phone), instant messaging (Slack & Teams)Willingness and ability to attend virtual meetings with camera on - we respect that there are times when employees may need to turn their camera off. We also have a great culture and want to engage with you! By regularly using cameras, we form connections and get to know each other, as well as promoting positive and respectful interactions amongst colleagues.Located in or willingness to work on Central or Eastern Time ZoneMust be 18 or olderWork location must be in the United StatesMust have unrestricted work authorization to work in the United States
Players Health is committed to building a diverse and inclusive work environment. We are proud to be an equal opportunity employer and welcome all applicants regardless of race, color, religion, creed, gender, sexual orientation, marital status, gender identity, national origin or ancestry, age, citizenship, disability, pregnancy, veteran status, or any other basis protected by applicable law.