Walmart
Manager, Marketing - Recruitment Marketing & Employer Brand
Walmart, Bentonville, Arkansas, United States, 72712
Position Summary...
What you'll do...
Want to use your marketing skills to connect diverse individuals to fulfilling careers doing the biggest, boldest, and most rewarding work of their lives? The Stores Recruitment Marketing Partner will help build affinity for our employer brand, empower our recruiting teams, attract and engage prospects, and improve the candidate experience - helping people understand why Walmart is a great place to build their careers.
About Recruitment Marketing & Brand:
The Recruitment Marketing & Brand Global Center of Excellence, part of the Global Talent & Learning team, supports the Fortune One company and second largest employment platform in the world, Walmart. Our purpose is to inspire great, diverse talent globally to know us, love us, and work with us.
As a Stores RM Partner, you'll work with our People teams and retail staff to find the most compelling ways to communicate our value proposition and attract the right candidates to work with us. You will work in Bentonville, AR, and report to the senior manager II of Recruitment Marketing & Brand.
What you'll do:
Develop strategic campaigns
- Acquire your target demographics, create your channel strategy, and build campaigns that resonate with your audiences at all points of their candidate journey.
Produce compelling stories and visuals
- Guide agencies and internal partners on web and graphic design, video production, print collateral, media buying, copywriting, photography, and more to connect with your audience.
Select tools and channels
- Partner with agencies and internal team members to improve usage of our CRM, CMS, social channels and other tools. Apply tactics like SEO, SEM, out-of-home, inbound, outbound, native, and content marketing - all paid, owned, and earned media useful to achieve conversions.
Highlight our value proposition
- Build affinity for our employer brand, bringing our associate value proposition (AVP/EVP) proof points to life according to the job motivators of the talent we want to recruit.
Build strategic relationships
- Build relationships with vendors, understanding their products and capabilities and getting the most out of their strengths. Build internal partnerships and support your partners' goals.
Promote enterprise and team success
- Partner with agencies to tag and report on full-funnel throughput metrics like CPC, CPL, CPA, CPH, quality, reach and engagement to tell our success story.
Operate with discipline
-
Set an example in managing to goals, delivering quality work, presenting your accomplishments, and continuing to learn.
What you'll bring:
You know Recruitment Marketing inside and out
You're familiar with design thinking and building personas, empathy maps, and user stories
You notice small details and can give art direction on quality design
You're disciplined and good at prioritizing tasks
You're a master at making complex subjects easily understood through visuals
You can hold project contributors accountable
You're stimulated by challenges and are ready to engage at Fortune One scale
Minimum Qualifications
: Bachelor's degree in Business, Communications, Marketing, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.
The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.
Benefits & Perks:
Beyond our great compensation package, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
Equal Opportunity Employer:
Walmart, Inc. is an Equal Opportunity Employer by choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
The annual salary range for this position is $80,000.00-$155,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include:
Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Minimum Qualifications: Bachelor's degree in Business, Communications, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Brand Management, Contract Management, Marketing, Responsible for third party vendor relationships, Working on cross-functional teams or projects
Primary Location...
2403 Se J St, Bentonville, AR 72716, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
What you'll do...
Want to use your marketing skills to connect diverse individuals to fulfilling careers doing the biggest, boldest, and most rewarding work of their lives? The Stores Recruitment Marketing Partner will help build affinity for our employer brand, empower our recruiting teams, attract and engage prospects, and improve the candidate experience - helping people understand why Walmart is a great place to build their careers.
About Recruitment Marketing & Brand:
The Recruitment Marketing & Brand Global Center of Excellence, part of the Global Talent & Learning team, supports the Fortune One company and second largest employment platform in the world, Walmart. Our purpose is to inspire great, diverse talent globally to know us, love us, and work with us.
As a Stores RM Partner, you'll work with our People teams and retail staff to find the most compelling ways to communicate our value proposition and attract the right candidates to work with us. You will work in Bentonville, AR, and report to the senior manager II of Recruitment Marketing & Brand.
What you'll do:
Develop strategic campaigns
- Acquire your target demographics, create your channel strategy, and build campaigns that resonate with your audiences at all points of their candidate journey.
Produce compelling stories and visuals
- Guide agencies and internal partners on web and graphic design, video production, print collateral, media buying, copywriting, photography, and more to connect with your audience.
Select tools and channels
- Partner with agencies and internal team members to improve usage of our CRM, CMS, social channels and other tools. Apply tactics like SEO, SEM, out-of-home, inbound, outbound, native, and content marketing - all paid, owned, and earned media useful to achieve conversions.
Highlight our value proposition
- Build affinity for our employer brand, bringing our associate value proposition (AVP/EVP) proof points to life according to the job motivators of the talent we want to recruit.
Build strategic relationships
- Build relationships with vendors, understanding their products and capabilities and getting the most out of their strengths. Build internal partnerships and support your partners' goals.
Promote enterprise and team success
- Partner with agencies to tag and report on full-funnel throughput metrics like CPC, CPL, CPA, CPH, quality, reach and engagement to tell our success story.
Operate with discipline
-
Set an example in managing to goals, delivering quality work, presenting your accomplishments, and continuing to learn.
What you'll bring:
You know Recruitment Marketing inside and out
You're familiar with design thinking and building personas, empathy maps, and user stories
You notice small details and can give art direction on quality design
You're disciplined and good at prioritizing tasks
You're a master at making complex subjects easily understood through visuals
You can hold project contributors accountable
You're stimulated by challenges and are ready to engage at Fortune One scale
Minimum Qualifications
: Bachelor's degree in Business, Communications, Marketing, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.
The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.
Benefits & Perks:
Beyond our great compensation package, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.
Equal Opportunity Employer:
Walmart, Inc. is an Equal Opportunity Employer by choice. We believe we are best equipped to help our associates, customers and the communities we serve live better when we really know them. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart .
The annual salary range for this position is $80,000.00-$155,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include:
Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Minimum Qualifications: Bachelor's degree in Business, Communications, or related field and 2 years' experience in marketing or related field OR 4 years' experience in marketing or related field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Brand Management, Contract Management, Marketing, Responsible for third party vendor relationships, Working on cross-functional teams or projects
Primary Location...
2403 Se J St, Bentonville, AR 72716, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.