LEGO Gruppe
Senior Art Director (Digital)
LEGO Gruppe, Boston, Massachusetts, us, 02298
Job Description
Hit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first.Are you passionate about bold creative and marketing approaches that drive cut-through design and deliver business results? We are looking for an experienced and well-rounded Senior Art Director to drive content development and be a part of a dynamic team!Core ResponsibilitiesConceptualize new campaign ideas that are digital-first, shopper-focused, and deliver a premium and memorable experience for shoppers and consumers.Maintain and enhance design templates for digital content, as well as share and document use of templates and techniques to improve efficiencies across the department.Taking direction from Creative leads and Strategist on the creative brief, create designs across marketing levers and for execution across digital channels.Attend and/or lead brainstorm sessions to develop concept proposals.Develop content that solves business problems and meets marketing objectives with thoughtful tactics and compelling design.Present content in a clear and compelling manner; articulating and defending creative direction choices; collaborate and iterate based on feedback from cross-functional partners.Collaborate with Project Managers, Strategist, Copywriter, and the Creative team to meet campaign milestones and deliverables.Collaborate with external vendors including illustrators, 3D artists, motion graphics specialists, structural engineers, etc. to ensure the highest level of campaign execution.Communicate and collaborate with UX designers and web developers.Ensure a high standard of visual execution across all work and within all brand guidelines.Stay on top of industry trends, design technology, and new marketing platforms.Play your part in our team succeedingThe Marketing Communications team brings the LEGO Branded Channels marketing strategy to life for shoppers and consumers. The Senior Art Director is responsible for designing and delivering digital content for LEGO Branded Channels. Working with creative direction, you will take leadership of your ideas, solving marketing challenges to ideate and design best-in-class brand expressions and experiences across e-commerce, digital marketing, email, and digital retail.The ideal candidate approaches projects with creativity and passion backed by insights, has a deep digital mentality, is able to creatively push the boundaries of technology, and understands how to work in a fast-paced global environment.Do you have what it takes?Resumes must include a link to an online portfolio showcasing relevant technical and design skills.6+ years of design experience, with at least 1 year of experience art directing internal and external teams.Experience designing for global brands.Expert level skills in: Adobe CC (Photoshop, Illustrator, and After Effects), Sketch, Figma and Microsoft Office.Proven track record of delivering bold, effective campaign content across digital mediums: e-commerce, broadcast and experiential.Ability to self-direct, context shift, prioritize work assignments.Strong communications skills and an ability to present work thoughtfully and concisely in internal reviews and in partner meetings.A deep understanding of the creative development process and ability to consistently deliver excellent design based on a working knowledge of what goes into successful marketing campaigns.Comfortable working in a fast-paced environment with multi-discipline teams in other time zones.Experience with agencies preferred.Experience with retail/retailer marketing a plus!Additional details on this positionThe salary for this position has a range of
$97,400 - $146,200 USD
based on anticipated responsibilities, market benchmarks, and organizational constraints.The current work location for this role is 501 Boylston Street, Boston, MA. In 2025, we will transition to our new permanent office location at 1001 Boylston Street, Boston, MA.Our workplace enables our LEGO colleagues to be and do their best at work. Introducing a flexible way of working through a hybrid working model is a great example of how we live up to our ambition.#LI-SW2#LI-HybridApplications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.What’s in it for you?Here are some of what to expect:Family Care Leave –
We offer enhanced paid leave options for those important times.Insurances –
All colleagues are covered by our life and disability insurance which provides protection and peace of mind.Wellbeing –
We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based.Colleague Discount –
We know you'll love to build so from day 1 you will qualify for our generous colleague discount.Bonus –
We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.Thank you for sharing our global commitment to Children’s Rights.Just imagine building your dream career. Then make it real.
Join the LEGO team today.
#J-18808-Ljbffr
Hit Apply below to send your application for consideration Ensure that your CV is up to date, and that you have read the job specs first.Are you passionate about bold creative and marketing approaches that drive cut-through design and deliver business results? We are looking for an experienced and well-rounded Senior Art Director to drive content development and be a part of a dynamic team!Core ResponsibilitiesConceptualize new campaign ideas that are digital-first, shopper-focused, and deliver a premium and memorable experience for shoppers and consumers.Maintain and enhance design templates for digital content, as well as share and document use of templates and techniques to improve efficiencies across the department.Taking direction from Creative leads and Strategist on the creative brief, create designs across marketing levers and for execution across digital channels.Attend and/or lead brainstorm sessions to develop concept proposals.Develop content that solves business problems and meets marketing objectives with thoughtful tactics and compelling design.Present content in a clear and compelling manner; articulating and defending creative direction choices; collaborate and iterate based on feedback from cross-functional partners.Collaborate with Project Managers, Strategist, Copywriter, and the Creative team to meet campaign milestones and deliverables.Collaborate with external vendors including illustrators, 3D artists, motion graphics specialists, structural engineers, etc. to ensure the highest level of campaign execution.Communicate and collaborate with UX designers and web developers.Ensure a high standard of visual execution across all work and within all brand guidelines.Stay on top of industry trends, design technology, and new marketing platforms.Play your part in our team succeedingThe Marketing Communications team brings the LEGO Branded Channels marketing strategy to life for shoppers and consumers. The Senior Art Director is responsible for designing and delivering digital content for LEGO Branded Channels. Working with creative direction, you will take leadership of your ideas, solving marketing challenges to ideate and design best-in-class brand expressions and experiences across e-commerce, digital marketing, email, and digital retail.The ideal candidate approaches projects with creativity and passion backed by insights, has a deep digital mentality, is able to creatively push the boundaries of technology, and understands how to work in a fast-paced global environment.Do you have what it takes?Resumes must include a link to an online portfolio showcasing relevant technical and design skills.6+ years of design experience, with at least 1 year of experience art directing internal and external teams.Experience designing for global brands.Expert level skills in: Adobe CC (Photoshop, Illustrator, and After Effects), Sketch, Figma and Microsoft Office.Proven track record of delivering bold, effective campaign content across digital mediums: e-commerce, broadcast and experiential.Ability to self-direct, context shift, prioritize work assignments.Strong communications skills and an ability to present work thoughtfully and concisely in internal reviews and in partner meetings.A deep understanding of the creative development process and ability to consistently deliver excellent design based on a working knowledge of what goes into successful marketing campaigns.Comfortable working in a fast-paced environment with multi-discipline teams in other time zones.Experience with agencies preferred.Experience with retail/retailer marketing a plus!Additional details on this positionThe salary for this position has a range of
$97,400 - $146,200 USD
based on anticipated responsibilities, market benchmarks, and organizational constraints.The current work location for this role is 501 Boylston Street, Boston, MA. In 2025, we will transition to our new permanent office location at 1001 Boylston Street, Boston, MA.Our workplace enables our LEGO colleagues to be and do their best at work. Introducing a flexible way of working through a hybrid working model is a great example of how we live up to our ambition.#LI-SW2#LI-HybridApplications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.What’s in it for you?Here are some of what to expect:Family Care Leave –
We offer enhanced paid leave options for those important times.Insurances –
All colleagues are covered by our life and disability insurance which provides protection and peace of mind.Wellbeing –
We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based.Colleague Discount –
We know you'll love to build so from day 1 you will qualify for our generous colleague discount.Bonus –
We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.Thank you for sharing our global commitment to Children’s Rights.Just imagine building your dream career. Then make it real.
Join the LEGO team today.
#J-18808-Ljbffr