Kuraray America, Inc.
Head of Marketing
Kuraray America, Inc., Long Island City, New York, United States, 11101
We are seeking Marketing leaders for some of our portfolio companies. In this position, you will create and lead marketing strategy, leading the team through their next phase of evolution and growth. You will build category and brand awareness and develop scalable marketing plans that will generate demand. The ideal candidate will be an outside-the-box thinker inspired by our portfolio companies' missions and will create dynamic content and campaigns for targeted audiences to build a passionate community of followers, customers, and partners. Your ideas and commitment to execution will help grow engagement, innovate, and drive the business forward through a broad scope of marketing efforts.
Scroll down the page to see all associated job requirements, and any responsibilities successful candidates can expect.Responsibilities
Develop and execute company-wide marketing strategies to support the company's goals, ensuring the approach is understood and performed throughout the team.
Build an energetic, high-performing cross-functional marketing function that provides strategic direction, guidance, and mentorship.
Set goals, direction and lead day-to-day priorities, workflow, and quality for the marketing team.
Collaborate closely with leadership teams from various business units and sales channels.
Oversee and facilitate measuring and evaluating marketing effectiveness, budgets, and forecasts.
Plan and develop marketing programs supporting brand initiatives and messaging across digital and traditional touchpoints.
Lead the creation of company messaging, guidelines, and brand book.
Provide oversight and direction for communications and public relations efforts.
Lead all aspects of development and delivery against a comprehensive editorial calendar geared toward marketplace education, lead generation, and retention.
Collaborate on defining the strategy of go-to-market plans, including new product launches, communications, vertical marketing, and sales enablement.
Qualifications
You have 10+ years of B2B, B2C, B2B2C, and/or B2G marketing experience (preferably in a start-up environment).
You have 5+ years of experience in a leadership role, building and leading a dynamic marketing organization.
You can quickly learn new markets and technology.
You demonstrate the ability to foster positive and productive relationships with internal partners
You can solve any problem in a fast-paced and ever-changing environment.
You can interpret and apply market research data to strategic plans.
You have experience in budget and resource management for multiple projects.
Pluses
You have experience in the following industries:Public Safety
Transportation, Logistics, Supply Chain, and Storage
The annual base salary range is $225,000 to $280,000. The base salary will depend on numerous factors such as experience, knowledge, and skills.About Playground Global:
Playground Global is a venture capital firm specializing in early-stage investments, with a focus on science and engineering companies driving emerging technologies. Our initial investments range from $1M to $20M, providing crucial support to visionary startups at the forefront of innovation, including artificial intelligence, automation, next-generation computing, quantum technologies, aerospace, biotechnology, life sciences, healthcare, advanced manufacturing, and robotics.At Playground, we’re committed to racial equity, social justice, and equal opportunity. Women, people of color, members of the LGBTQ+ community, and people with disabilities are strongly encouraged to apply.
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Scroll down the page to see all associated job requirements, and any responsibilities successful candidates can expect.Responsibilities
Develop and execute company-wide marketing strategies to support the company's goals, ensuring the approach is understood and performed throughout the team.
Build an energetic, high-performing cross-functional marketing function that provides strategic direction, guidance, and mentorship.
Set goals, direction and lead day-to-day priorities, workflow, and quality for the marketing team.
Collaborate closely with leadership teams from various business units and sales channels.
Oversee and facilitate measuring and evaluating marketing effectiveness, budgets, and forecasts.
Plan and develop marketing programs supporting brand initiatives and messaging across digital and traditional touchpoints.
Lead the creation of company messaging, guidelines, and brand book.
Provide oversight and direction for communications and public relations efforts.
Lead all aspects of development and delivery against a comprehensive editorial calendar geared toward marketplace education, lead generation, and retention.
Collaborate on defining the strategy of go-to-market plans, including new product launches, communications, vertical marketing, and sales enablement.
Qualifications
You have 10+ years of B2B, B2C, B2B2C, and/or B2G marketing experience (preferably in a start-up environment).
You have 5+ years of experience in a leadership role, building and leading a dynamic marketing organization.
You can quickly learn new markets and technology.
You demonstrate the ability to foster positive and productive relationships with internal partners
You can solve any problem in a fast-paced and ever-changing environment.
You can interpret and apply market research data to strategic plans.
You have experience in budget and resource management for multiple projects.
Pluses
You have experience in the following industries:Public Safety
Transportation, Logistics, Supply Chain, and Storage
The annual base salary range is $225,000 to $280,000. The base salary will depend on numerous factors such as experience, knowledge, and skills.About Playground Global:
Playground Global is a venture capital firm specializing in early-stage investments, with a focus on science and engineering companies driving emerging technologies. Our initial investments range from $1M to $20M, providing crucial support to visionary startups at the forefront of innovation, including artificial intelligence, automation, next-generation computing, quantum technologies, aerospace, biotechnology, life sciences, healthcare, advanced manufacturing, and robotics.At Playground, we’re committed to racial equity, social justice, and equal opportunity. Women, people of color, members of the LGBTQ+ community, and people with disabilities are strongly encouraged to apply.
#J-18808-Ljbffr