Content Manager - Digital Fundraising

OVERVIEW :The University of St. Thomas invites qualified candidates to apply for a Digital Fundraising Content Manager position within University Advancement.The University of St. Thomas embraces diversity, inclusion, and equal opportunity for all. Our convictions of dignity, diversity and personal attention call us to embody and champion a diverse, equitable and inclusive environment. The University is an Equal Employment Opportunity Employer (EEO). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, status as a protected veteran, or other protected characteristic. We are committed to building a skilled team that represents a variety of backgrounds and perspectives. This commitment is consistent with our mission: Inspired by Catholic intellectual tradition, the University of St. Thomas educates students to be morally responsible leaders who think critically, act wisely, and work skillfully to advance the common good. A successful candidate will possess a commitment to the ideals of this mission.JOIN OUR COMMUNITYThe University of St. Thomas offers a competitive and comprehensive benefits program, which includes:Up to 100% tuition remission for employees and dependents upon eligibilityUp to 50% tuition remission for spouses upon eligibilityA generous Employer retirement contribution of 9.4% of annual salary upon eligibilityMedical, dental, and vision optionsEmployer-paid disability, life, and AD&D benefitsJOB SUMMARYThe Digital Fundraising Content Manager serves as an integral member of a cross-functional engagement team within University Advancement (UA). This position manages and oversees growth of online fundraising and engagement programs by executing effective strategies and techniques via email, website promotions and other digital channels.Reporting to the Senior Digital Engagement Officer, the Content Manager works closely with partners across UA and the broader university to develop and deploy new creative communications, solicitation and crowdfunding strategies and track progress against goals. Although this role doesnt supervise any direct reports currently, the position may supervise student interns in the future.ESSENTIAL FUNCTIONSDigital Fundraising Channel Management and Execution

Build, test and execute mass email marketing programs to support university giving and engagement (Salesforce Marketing Cloud)Develop and manage landing pages and tools for online fundraising, crowdfunding initiatives and event programsWork to segment, strategically target and evaluate areas of potential growth to increase dollars raised, boost engagement and develop donor pipelineCollaborate on omni-channel fundraising campaigns, ensuring the creation and delivery of messaging is consistent across platformsEnsure emails and landing pages are compliant with law, in line with user preferences and follow industry best practicesStay apprised of digital fundraising trends and emerging opportunities in email marketing

Digital Content Planning and Creation

Manage online communications calendar and oversee the creation, production and delivery of content that inspires a culture of philanthropy at St. ThomasCollaborate with UA staff, students and interns to identify, share and prioritize story ideas and new content for emails, YouTube, social media and the webWork within brand voice, both in visual representation and editorial style, to support the consistency of messaging across campaigns and the universityLiaise with partners across the university to amplify University Advancement content on St. Thomas channels outside of UA

Other Duties as AssignedQUALIFICATIONS :Minimum QualificationsBachelors degreeFive years of experience with direct response fundraising or email marketingExperience should have resulted in proven ability to implement digital fundraising strategies, proficiency with content management systems, advanced writing and editing skills and exposure to industry best practicesAn equivalent combination of education and experience from which comparable knowledge and skills have been acquired may be substituted.HOW TO APPLYAll interested candidates must apply online at https://www.stthomas.edu/jobs/. Follow the instructions to complete an online application which includes creating or updating an applicant profile, uploading a resume, and completing a job specific application.In light of its commitment to create and maintain a safe learning and working environment, employment with the University of St. Thomas requires consent and successful completion of a background screening.

Official job posting is available at www.stthomas.edu/jobs.