Editorial Director, Branded Content

The Hired Guns are seeking a highly skilled Editorial Director, Branded Content to oversee the creation and growth of a brand-new, cutting-edge lifestyle platform for a trusted online travel company.The Nitty GrittyThe backstory on the organization and why they need to hire you!A globally renowned travel site is looking for a confident individual to spearhead all global editorial and branded content for its budding lifestyle platform. As Editorial Director, Branded Content, you will be tasked with efficiently building, growing, and scaling this company’s nascent content arm. You’ll play a critical role in bringing this iconic brand to life for millions of followers. You will own and help elevate the brand’s voice across all platforms by developing a best-in-class approach to content that drives engagement within the company’s growing community. To achieve measurable success, you’ll collaborate with the brand, product, and analytics teams. Plus, you’ll get to build out your own growing team of editors and strategists pitching and executing compelling story ideas.Why You?How you’ll know if you’re a fit…You’re a builder – you can help build a site up from scratch. You’re also an operator – you’re able to successfully run a lean editorial team. You have 10+ years of experience leading a content team to success. Perhaps you’ve worked for lifestyle platforms in the past, covering travel, entertainment, hotels, fashion, food and beverage, nightlife … you get the point. You have the bona fides to create a new, differentiated lifestyle-focused site from scratch. Voice, tone, and point of view are a must! You have a deep commitment and proven track record of developing an equitable and inclusive team culture. It goes without saying that you’re deeply creative and have a stable of freelance talent at your fingertips, and your audience-growth chops are A-plus.The Inside SkinnyWhy you should quit your job right now and join this organization!This is a massive, well-paid opportunity to pioneer a brand new digital content arm of a well-established brand. If you do this job right, you can say you helped create an entire editorial ecosystem for a famous brand. Plus, your content will help global audiences feel connected and informed, and you’ll have a lot of fun doing it!

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