Vice President of Marketing, Enterprise Technology

Vice President of Marketing, Enterprise TechnologyAbout the CompanyWell-established global mobility solutions companyIndustryInformation Technology and ServicesTypePrivately HeldAbout the RoleThe Company is seeking a Vice President of Marketing for Enterprise Technology with a strong focus on global mobility solutions. The successful candidate will be a key executive responsible for providing vision and leadership for all marketing-led initiatives, with a clear emphasis on revenue generation. This role demands a strategic marketer with a proven track record in creating and implementing successful demand-generation programs, particularly in a high-growth company environment. The VP of Marketing will be accountable for marketing ROI, creating new customers, and enhancing brand awareness. They will work closely with the Sales, Product, and Leadership teams to ensure that marketing strategies are aligned with business objectives and growth targets. Additionally, the role involves building and mentoring a high-performing marketing team and driving the marketing strategy with a specific focus on ROI measurement and continuous improvement. Applicants for the VP of Marketing position must have a minimum of 15 years of marketing experience, with at least 5 years in a senior leadership role within a SaaS company. The ideal candidate will be a well-rounded B2B technology marketing expert with advanced knowledge of best practices in SaaS marketing, digital marketing, and global lead generation. Experience in creating and refining successful SaaS-based demand generation strategies, as well as a thorough understanding of marketing automation tools, is essential. The role requires the ability to build strong relationships at all levels of the company, particularly with a strategic partnership with sales, and experience working globally. The VP of Marketing will be expected to be an expert in nurturing, qualifying, and prioritizing leads, and to have a proven track record of success in enabling a sales team.Travel PercentLess than 10%FunctionsMarketing