Hilton
Senior Manager, Content Marketing
Hilton, Bethesda, Maryland, us, 20811
The location for this position is virtual/remote.This is your chance to be part of the Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As Senior Manager, Content Marketing, you will support the team in increasing customer acquisition and retention, generate engagement through multi-channel marketing campaigns, and foster recognition of loyalty benefits. On the Content Marketing team reporting to the Director, Global Content Marketing, you will work on projects including fostering our Brand Platform, Hilton. For the Stay., define Hilton’s visual design identity to reflect the platform, support marketing initiatives across brand management, identity, conferences and events, communications, innovation, etc. to amplify our platform.How We Will Support You
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/nightHilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discountPaid parental leave for eligible Team Members, including partners and adoptive parentsMental health resources including free counseling through our Employee Assistance ProgramPaid Time Off (PTO)At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.How You Will Make An Impact
Your role is important and below are some of the fundamental job duties that make your work unique.What Your Day-to-day Will Be Like
Manage the evolution of Hilton’s brand identity, differentiating our brand and amplifying our brand platform, Hilton. For the Stay.Develop a communications plan for the brand identity and assist in the global roll-out.Support the strategic planning and development of special events, conferences, activations, etc. to ensure consistent branding across all touchpoints.How You Will Collaborate With Others
Build strong relationships with our teams and agency partnersSupport teams to ensure brand identity is consistent across all touchpoints, events, activations, channels, marketing, and communications.Collaborate across teams to create impactful and on-brand conference and event experiences.What Projects You Will Take Ownership Of
Lead development of brand identity guidelines with internal and external agencies.Support the ongoing management and branding of our brand assets.Manage the governance and education of our brand identity across the organization.Lead the development of internal and external branding needs (presentations, conference materials, team all-hands, trailers, etc.)Develop, launch, and execute special projects that support priority business objectives.Manage the budget for the brand identity roll-out.WHY YOU'LL BE A GREAT FIT
You Have These Minimum Qualifications
Seven (7) years of work experience in Marketing or AdvertisingFive (5) years in brand identity and management experienceExperience managing budgets, project plans, and timelinesExperience supporting global branding and campaignsTravel up to 25%It Would Be Useful If You Have
Experience working cross-functionally in a matrixed organization.Experience managing agency partners.What It Is Like Working For Hilton
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces.It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.Work Locations
Hilton - Shared Services - McLeanSchedule
Full-timeBrand
Hilton CorporateShift
Day JobJob Level
ManagerJob
Sales and Marketing
#J-18808-Ljbffr
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/nightHilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discountPaid parental leave for eligible Team Members, including partners and adoptive parentsMental health resources including free counseling through our Employee Assistance ProgramPaid Time Off (PTO)At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.How You Will Make An Impact
Your role is important and below are some of the fundamental job duties that make your work unique.What Your Day-to-day Will Be Like
Manage the evolution of Hilton’s brand identity, differentiating our brand and amplifying our brand platform, Hilton. For the Stay.Develop a communications plan for the brand identity and assist in the global roll-out.Support the strategic planning and development of special events, conferences, activations, etc. to ensure consistent branding across all touchpoints.How You Will Collaborate With Others
Build strong relationships with our teams and agency partnersSupport teams to ensure brand identity is consistent across all touchpoints, events, activations, channels, marketing, and communications.Collaborate across teams to create impactful and on-brand conference and event experiences.What Projects You Will Take Ownership Of
Lead development of brand identity guidelines with internal and external agencies.Support the ongoing management and branding of our brand assets.Manage the governance and education of our brand identity across the organization.Lead the development of internal and external branding needs (presentations, conference materials, team all-hands, trailers, etc.)Develop, launch, and execute special projects that support priority business objectives.Manage the budget for the brand identity roll-out.WHY YOU'LL BE A GREAT FIT
You Have These Minimum Qualifications
Seven (7) years of work experience in Marketing or AdvertisingFive (5) years in brand identity and management experienceExperience managing budgets, project plans, and timelinesExperience supporting global branding and campaignsTravel up to 25%It Would Be Useful If You Have
Experience working cross-functionally in a matrixed organization.Experience managing agency partners.What It Is Like Working For Hilton
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces.It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.Work Locations
Hilton - Shared Services - McLeanSchedule
Full-timeBrand
Hilton CorporateShift
Day JobJob Level
ManagerJob
Sales and Marketing
#J-18808-Ljbffr