UC Health
Director of Marketing, Web Experience & Engagement_
UC Health, Cincinnati, Ohio, United States, 45217
The Director of Web Experience & Engagement will lead the planning and execution of a best-in-class digital journey for our audiences. This position will partner with colleagues and stakeholders in the creation and implementation of an overall digital strategy that includes the full continuum of web-based initiatives to advance UC Health. This position oversees the strategy, analytics reporting, and ongoing optimization for the UC Health website to increase patient volume, engage and attract new patients, and drive patient conversion. In addition, this position is responsible for organic and paid search and resource allocation. This position will inspire and lead talent-expert teams, both internal and external, to support work streams.About UsAbout the Team