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SHI

Paid Media Manager_

SHI, Somerset, New Jersey, United States, 08873


**Job Summary**ThePaid Media Managerposition aims to develop and manage the effectiveness and execution of SHI’s digital marketing programs, including cobranded campaigns with partners. Success will be measured by; an overall increase of the success of partner digital marketing campaigns, timely feedback and optimization of those campaigns, amount of actionable traffic generated and provided to SHI’s website, establishment and tracking of KPIs to gauge the effectiveness of programs, and campaigns and communicate their value to SHI.ThePaid Media Managerwill work closely with our internal digital partner marketing managers, our internal growth marketing team, the partner marketing team, and external resources to execute digital marketing campaigns and track their effectiveness. You will showcase your marketing campaigns' overall results and energy by building reports with our business insights team.This position is part of the SHI Marketing Team.This is a remote position with a Home Office setup as determined by SHI management.**About Us**Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown every year since, and today we’re proud to be a $14 billion global provider of IT solutions and services.Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. **But the heartbeat of SHI is our employees – all 6,000 of them.** If you join our team, you’ll enjoy:+ Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.+ Continuous professional growth and leadership opportunities.+ Health, wellness, and financial benefits to offer peace of mind to you and your family.+ World-class facilities and the technology you need to thrive – in our offices or yours.**Responsibilities**Include, but are not limited to:+ Set campaign goals for Growth campaigns and include a project brief meeting and document outlining the scope of work, campaign goals, and optimization timelines.+ Review previous campaign results for similar programs to design optimizations to test in the future.+ Test new ideas using A/B testing in ads and landing pages and provide measured results to showcase where improvements have been made.+ Increase conversions through improved quality of deliverables, including SEO optimization of brand pages, high-quality ads, and strong messaging.+ Manage the efforts of an extended campaign team (both social media, creative design, and partner managers) and own the reporting and optimization of campaigns.+ Collect and share the qualitative and quantitative data back to the organization with Business Insights Team to determine and develop required reports and recommend areas of improvement. Analyze the data of partner campaigns to provide opportunities for optimization.+ Collaborate with a larger Partner Marketing Team to develop new programs and improve all partner digital marketing offerings/programs.+ Perform digital platforms research and recommendations by exploring, reviewing, and testing new and exciting digital marketing tactics and platforms.+ Offer a strategic approach in communicating programs available to SHI while providing options that meet MDF budgets and acceptable delivery timelines.+ Teach our marketing offerings to internal teams as needed.**Qualifications**+ Completed Bachelor’s Degree in Journalism, Marketing, or relevant work experience required+ 1-3 years of experience in digital marketing for an agency or client-side marketing team+ 3 years of experience managing both internal and external resources of writing, design, and development+ 3 years of experience owning and executing B2B partner GTM tactics+ Proven track record of successful campaigns through digital marketing channels+ 3 years of experience with creating, coordinating, and executing lead generation and marketing campaigns+ 3 years of direct experience with content creation and coordination of graphic design deliverables+ Experience with SEO**Required Skills**+ Understand strategy, execution, and best practices related to digital marketing tactics, including social media, SEO, webinars, email, and nurture campaigns.+ Advanced proficiency with Excel and PowerPoint.+ Excellent verbal and written communication skills with an ability to use data to inform all decisions.+ Strong project management and organization skills with an ability to manage multiple projects in a fast-paced environment.+ Ability to prioritize and multi-task, and meet deadlines.+ Understanding SEO/SEM optimization for Google, Bing, online advertising, and social media ads.**Preferred Qualifications/Skills:**+ Knowledge or experience within the IT industry is nice to have.**Additional Information**+ The estimated annual pay range for this position is $65,000 - $85,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.+ Equal Employment Opportunity – M/F/Disability/Protected Veteran StatusRefer a friend to this job (cims.com/jobs/17815/paid-media-manager/job?mode=apply&apply=yes&in\_iframe=1&hashed=-336032949)**Need help finding the right job?**We can recommend jobs specifically for you!**Job Locations** _US-TX-Austin | US-NJ-Somerset_**Requisition ID** _2024-17815_**Approved Min (Total Target Comp)** _USD $65,000.00/Yr._**Approved Max (Total Target Comp)** _USD $85,000.00/Yr._**Compensation Structure** _Base Plus Bonus_**Category** _Marketing_