Marketing Manager

Are you interested in a career in marketing with upward mobility and an opportunity to learn from experts in the industry? We’re in search of a dynamic marketing project manager to support our senior staff in accomplishing our marketing objectives. An excellent fit for this position is a team player who is a dynamic thinker with creative ideas. You must have a “Get it DONE” attitude. It is a hands-on, roll-up-your-sleeves marketing and assistant role. You must manage and execute day-to-day marketing and high-level executive initiatives. We welcome applicants with excellent project management skills, a knack for innovation, and a proven track record of success. This is a full-time position located in Plymouth, MN. Local applicants only, please. Responsibilities:

33 Touch Execution

Execute on client events throughout the year that make clients feel like VIPs • Execute the “33 Touch” marketing plan as efficiently as possible to make sure we hit dates while holding to the branding that has been outlined by the Marketing Director • Assist in the delivery of the World Class Touches to our existing Database

Campaign and Project Management:

New Marketing (Print/Digital) • Aids in Marketing Strategy with a KEY focus on the ideal client • Manage all Social Media Brands including FaceBook and Instagram • Manage all marketing communications; keep staff apprised of all promotions and marketing-related activities • Provide support in business development opportunities, including developing ongoing relationships, coordinating events at facilities, creating collateral, etc • Research marketing tactics as needed • Participate in weekly marketing meetings to maintain a proactive vs reactive approach to our marketing strategy • Manage and delegate tasks, including design and admin work to appropriate staff • Assist in the development of CRM based on marketing programs, maintain consistent customer contact information • Troubleshoot and solve vendor issues • Marketing Initiatives for all KC associated brands

Photography and Video Editing:

Photography:

• Capture high-quality images for various purposes including marketing, social media, and agent headshots • Set up and manage lighting, camera equipment, and other necessary tools to ensure optimal image quality • Direct and guide subjects as needed to achieve desired shots

Videography:

• Plan, shoot, and edit video content for promotional materials, social media, events, and other company needs • Ensure video content aligns with brand guidelines and communicates the intended message effectively

Brand Management:

Brand ownership – Uphold Brand Consistency directly in marketing pieces • Design/Layout – Own the look of the pieces we put out and ensure they fit the “brand guidelines” • Aid in the implementation of marketing initiatives to ensure we hit deadlines and drive leads (Radio Copy and Mass Media Vendors) • Work with Marketing director to make sure vendors/supplies are as low cost as possible for marketing initiatives and projects printed/delivered in a timely manner • New Agent marketing material – responsible for setup and maintenance of all agent marketing materials • Assist with various marketing campaigns such as Expired/FSBO mailings • Present concepts, strategy, and creative execution (including copywriting, print, web design, and layout) for internal and external delivery channels •

Write/edit at an extremely high level

• Research for new company initiatives and help with proposals

Measureables:

The ability to handle multiple tasks and hit deadlines and project workflow to meet deadlines • The ability to manage the designer and coordinate the design of hundreds of marketing pieces annually • The ability to focus on the brands and keep the brands as consistent as possible for the business unit • The ability to use/study copywriting to deliver strong written and verbal communication on all marketing pieces • Excellent with Microsoft Office, including PowerPoint and Excel • Excellent with database management (Infusionsoft is your life) • Good organizational abilities and calm under pressure • Edit and proofread at a high level, including attention to detail in the functionality of all areas in marketing pieces (i.e. links to websites, phone numbers, accuracy in real estate information • Run our social media accounts and return messages to inquiries • Oversee website, mailing lists, analytics, and SEO to ensure content is regularly updated with the most recent information • Write social media content, web content, blogs, and other copy that contributes to our overall marketing strategy and goals • Support our marketing department in executing campaign plans through communication, digital, and advertising strategies • Deadlines on marketing projects and pieces consistently met Qualifications: • Bachelor’s Degree in Marketing, Communications, or strong related experience encouraged • Exceptional written and verbal communication • Proficient with Microsoft Office Suite • Experience with creating social media reels across Meta platforms • Strong Photography and Video editing skills • Positive, enthusiastic team player • Must be detail-orientated • Able to handle multiple projects effectively • Highly creative, highly motivated, and self-starting individual • Core value fit with growth mindset Compensation: $50,000 - $55,000

• 33 Touch ExecutionExecute on client events throughout the year that make clients feel like VIPs • Execute the “33 Touch” marketing plan as efficiently as possible to make sure we hit dates while holding to the branding that has been outlined by the Marketing Director • Assist in the delivery of the World Class Touches to our existing DatabaseCampaign and Project Management:New Marketing (Print/Digital) • Aids in Marketing Strategy with a KEY focus on the ideal client • Manage all Social Media Brands including FaceBook and Instagram • Manage all marketing communications; keep staff apprised of all promotions and marketing-related activities • Provide support in business development opportunities, including developing ongoing relationships, coordinating events at facilities, creating collateral, etc • Research marketing tactics as needed • Participate in weekly marketing meetings to maintain a proactive vs reactive approach to our marketing strategy • Manage and delegate tasks, including design and admin work to appropriate staff • Assist in the development of CRM based on marketing programs, maintain consistent customer contact information • Troubleshoot and solve vendor issues • Marketing Initiatives for all KC associated brandsPhotography and Video Editing:Photography: • Capture high-quality images for various purposes including marketing, social media, and agent headshots • Set up and manage lighting, camera equipment, and other necessary tools to ensure optimal image quality • Direct and guide subjects as needed to achieve desired shotsVideography: • Plan, shoot, and edit video content for promotional materials, social media, events, and other company needs • Ensure video content aligns with brand guidelines and communicates the intended message effectivelyBrand Management:Brand ownership – Uphold Brand Consistency directly in marketing pieces • Design/Layout – Own the look of the pieces we put out and ensure they fit the “brand guidelines” • Aid in the implementation of marketing initiatives to ensure we hit deadlines and drive leads (Radio Copy and Mass Media Vendors) • Work with Marketing director to make sure vendors/supplies are as low cost as possible for marketing initiatives and projects printed/delivered in a timely manner • New Agent marketing material – responsible for setup and maintenance of all agent marketing materials • Assist with various marketing campaigns such as Expired/FSBO mailings • Present concepts, strategy, and creative execution (including copywriting, print, web design, and layout) for internal and external delivery channels • Write/edit at an extremely high level • Research for new company initiatives and help with proposalsMeasureables:The ability to handle multiple tasks and hit deadlines and project workflow to meet deadlines • The ability to manage the designer and coordinate the design of hundreds of marketing pieces annually • The ability to focus on the brands and keep the brands as consistent as possible for the business unit • The ability to use/study copywriting to deliver strong written and verbal communication on all marketing pieces • Excellent with Microsoft Office, including PowerPoint and Excel • Excellent with database management (Infusionsoft is your life) • Good organizational abilities and calm under pressure • Edit and proofread at a high level, including attention to detail in the functionality of all areas in marketing pieces (i.e. links to websites, phone numbers, accuracy in real estate information • Run our social media accounts and return messages to inquiries • Oversee website, mailing lists, analytics, and SEO to ensure content is regularly updated with the most recent information • Write social media content, web content, blogs, and other copy that contributes to our overall marketing strategy and goals • Support our marketing department in executing campaign plans through communication, digital, and advertising strategies • Deadlines on marketing projects and pieces consistently met