Prosek Partners
Vice President, Media Planning and Account Strategy
Prosek Partners, Long Island City, New York, United States, 11101
Who is Prosek?
Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.We are entrepreneurial. Prosek is one of the largest independent communications and marketing firms in the U.S., with offices and strategic partners across the country and worldwide. We are specialized. Prosek provides unparalleled expertise with financial and professional services companies. We are people-centric. Our teams work together in a collegial atmosphere that breeds professional respect and friendship. We are award-winning. Join an "Army of Entrepreneurs" that was recently named 2023 Global Financial Agency of the Year by PRovoke Media.
The VP will play a critical leadership role on the paid media team and across the organization. As we continue to expand our paid media business, we are looking for someone who is well versed in account management, media planning and strategy to deliver high quality outcomes for our financial and professional services clients.
As a Vice President, you are expected to have the skills and behaviors needed to up-level client work, build culture and drive growth for the firm. While you should be a big-picture thinker, you also need to be able to lead and inspire account teams to turn big ideas into action. Most of all, you need to be an incredible people manager who enjoys developing and mentoring junior staff—a critical aspect of our growing team.
At Prosek, everyone is expected to be a strong team player, participating in brainstorming and creative strategy planning for clients and internal projects. Our culture is built around being an "Army of Entrepreneurs," and we encourage everyone to embrace that and be the "writer of their own story."
What you'll do
Lead account teams for paid media engagements with responsibility to coordinate client needs with strong strategy and plan recommendations.
Develop and mentor account teams through coaching, consistent feedback, holding them accountable, contributing to their reviews, and contributing to their professional development.
Serve as a senior strategic counselor and senior day-to-day client contact for key client relationships.
Lead and contribute to new business development, including RFP responses, proposal writing, client pitches and prospecting.
Help improve effective and efficient internal processes to ensure proper financial and operational management of the function.
Lead day-to-day supervision of paid campaigns for select accounts inclusive of strategy, platform and publication identification, audience/keyword targeting, bid strategies, execution details, budget management, optimization, and alignment towards KPIs and business goals.
Synthesize data, analyze results, identify trends, report and execute on key findings to achieve paid media objectives.
Oversee analytics efforts around campaign data to evaluate performance based on KPIs and benchmarks to produce actionable insights and optimizations.
Work closely with our team of analysts to drive effective paid media performance reporting.
Develop strategic partnerships with key media partners, platforms and agencies.
Stay current on industry trends, focusing on how changes can help improve campaign results.
What makes you qualified
7-10 years of relevant paid media and/or digital marketing experience.
Bachelor's degree.
Experience overseeing multiple client strategies within a traditional advertising, communications, or marketing agency is required.
Preferred experience working on accounts within professional services fields such as financial services, insurance, consulting services, technology or healthcare.
What are the perks?
401(k) employer match: There is no time like the present to prepare for your future!
Premium healthcare plans, including medical, dental and vision coverage: Your health comes first.
Hybrid work model: 3 days in the office, 2 days from home - Pick your own schedule.
2 weeks of remote work per year: You do you!
Generous Paid Time Off (PTO) package including birthday PTO and 6 "It's Ok" days: Enjoy life's moments.
Custom career opportunities: Choose your own adventure!
Our Core Values:
Chemistry, Collaboration and Belonging:
Our collegial culture inspires people with different perspectives and backgrounds to work towards common goals as we brainstorm, plan and execute on behalf of our clients and to build our business together.
Grit and Hustle:
We work hard. We roll up our sleeves. We are not precious or pretentious. We do not take short cuts. Instead, we put in the work and do what it takes to get the job done.
The Excitement of New Challenges:
We view challenges as opportunities and embrace them. They motivate us to learn and grow so that we can be the best versions of ourselves, for our clients and each other.
A Workplace with Humanity:
We recognize the rigor and demand of our work. We also recognize that life inside and outside of Prosek can be stressful. We work very hard to run our business with a heavy dose of humanity and to make Prosek a safe place where people enjoy the work and each other.
Our Beliefs on Culture, Diversity & Belonging:
We are committed to building a diverse workforce reflecting and embracing diversity of all kinds - race, ethnicity, age, gender identity, sexual orientation, political affiliation, socioeconomic backgrounds. We believe having teams that represent the broader communities where we live and work creates a culture that celebrates creativity, inclusiveness and teamwork and helps us offer our global clientele of mature and emerging businesses counsel that is dynamic, rich and nuanced.
The anticipated salary range for this position is $130,000-$180,000. An employee's salary is determined by a range of factors including but not limited to relevant experience, qualifications, skills, seniority, geographic location, performance, and business or organizational needs. The range listed is one component of Prosek's total compensation package for employees. Other rewards may include medical, dental and vision coverage, 401(k) matching, new business commission, paid time off, and other benefits.
Prosek Partners provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.We are entrepreneurial. Prosek is one of the largest independent communications and marketing firms in the U.S., with offices and strategic partners across the country and worldwide. We are specialized. Prosek provides unparalleled expertise with financial and professional services companies. We are people-centric. Our teams work together in a collegial atmosphere that breeds professional respect and friendship. We are award-winning. Join an "Army of Entrepreneurs" that was recently named 2023 Global Financial Agency of the Year by PRovoke Media.
The VP will play a critical leadership role on the paid media team and across the organization. As we continue to expand our paid media business, we are looking for someone who is well versed in account management, media planning and strategy to deliver high quality outcomes for our financial and professional services clients.
As a Vice President, you are expected to have the skills and behaviors needed to up-level client work, build culture and drive growth for the firm. While you should be a big-picture thinker, you also need to be able to lead and inspire account teams to turn big ideas into action. Most of all, you need to be an incredible people manager who enjoys developing and mentoring junior staff—a critical aspect of our growing team.
At Prosek, everyone is expected to be a strong team player, participating in brainstorming and creative strategy planning for clients and internal projects. Our culture is built around being an "Army of Entrepreneurs," and we encourage everyone to embrace that and be the "writer of their own story."
What you'll do
Lead account teams for paid media engagements with responsibility to coordinate client needs with strong strategy and plan recommendations.
Develop and mentor account teams through coaching, consistent feedback, holding them accountable, contributing to their reviews, and contributing to their professional development.
Serve as a senior strategic counselor and senior day-to-day client contact for key client relationships.
Lead and contribute to new business development, including RFP responses, proposal writing, client pitches and prospecting.
Help improve effective and efficient internal processes to ensure proper financial and operational management of the function.
Lead day-to-day supervision of paid campaigns for select accounts inclusive of strategy, platform and publication identification, audience/keyword targeting, bid strategies, execution details, budget management, optimization, and alignment towards KPIs and business goals.
Synthesize data, analyze results, identify trends, report and execute on key findings to achieve paid media objectives.
Oversee analytics efforts around campaign data to evaluate performance based on KPIs and benchmarks to produce actionable insights and optimizations.
Work closely with our team of analysts to drive effective paid media performance reporting.
Develop strategic partnerships with key media partners, platforms and agencies.
Stay current on industry trends, focusing on how changes can help improve campaign results.
What makes you qualified
7-10 years of relevant paid media and/or digital marketing experience.
Bachelor's degree.
Experience overseeing multiple client strategies within a traditional advertising, communications, or marketing agency is required.
Preferred experience working on accounts within professional services fields such as financial services, insurance, consulting services, technology or healthcare.
What are the perks?
401(k) employer match: There is no time like the present to prepare for your future!
Premium healthcare plans, including medical, dental and vision coverage: Your health comes first.
Hybrid work model: 3 days in the office, 2 days from home - Pick your own schedule.
2 weeks of remote work per year: You do you!
Generous Paid Time Off (PTO) package including birthday PTO and 6 "It's Ok" days: Enjoy life's moments.
Custom career opportunities: Choose your own adventure!
Our Core Values:
Chemistry, Collaboration and Belonging:
Our collegial culture inspires people with different perspectives and backgrounds to work towards common goals as we brainstorm, plan and execute on behalf of our clients and to build our business together.
Grit and Hustle:
We work hard. We roll up our sleeves. We are not precious or pretentious. We do not take short cuts. Instead, we put in the work and do what it takes to get the job done.
The Excitement of New Challenges:
We view challenges as opportunities and embrace them. They motivate us to learn and grow so that we can be the best versions of ourselves, for our clients and each other.
A Workplace with Humanity:
We recognize the rigor and demand of our work. We also recognize that life inside and outside of Prosek can be stressful. We work very hard to run our business with a heavy dose of humanity and to make Prosek a safe place where people enjoy the work and each other.
Our Beliefs on Culture, Diversity & Belonging:
We are committed to building a diverse workforce reflecting and embracing diversity of all kinds - race, ethnicity, age, gender identity, sexual orientation, political affiliation, socioeconomic backgrounds. We believe having teams that represent the broader communities where we live and work creates a culture that celebrates creativity, inclusiveness and teamwork and helps us offer our global clientele of mature and emerging businesses counsel that is dynamic, rich and nuanced.
The anticipated salary range for this position is $130,000-$180,000. An employee's salary is determined by a range of factors including but not limited to relevant experience, qualifications, skills, seniority, geographic location, performance, and business or organizational needs. The range listed is one component of Prosek's total compensation package for employees. Other rewards may include medical, dental and vision coverage, 401(k) matching, new business commission, paid time off, and other benefits.
Prosek Partners provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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