Clayful
Head of Marketing
Clayful, Little Ferry, New Jersey, us, 07643
Clayful, a fast-moving startup with a mission to revolutionize mental health support for your people, is seeking an experienced and highly qualified Head of Marketing to join our team.
Please ensure you read the below overview and requirements for this employment opportunity completely.Role Overview
Are you looking to make a dent in the universe? We are seeking a dynamic and creative Head of Marketing to help redefine what mental health support looks like for young people ages 8-18. Do you love to create a vision and then make it real? As part of a seed stage startup changing the world, you get to imagine and build the entire marketing ecosystem at Clayful.
Key Responsibilities
Create a cohesive brand that is creative and beautiful and speaks to a variety of stakeholders. We want our customers dreaming about Clayful in their sleep.
Own all marketing channels, including but not limited to social media, events, website, webinars, email marketing, etc.
Build campaigns by designing comprehensive and omnichannel campaigns to help drive customer behaviors and engagement.
Develop comprehensive stakeholder personas and communicate their jobs to be done across the organization.
Write creative copy tailored to the specific needs of various personas - no boring copy here.
Support the go-to-market strategy with sales enablement collateral and demand generation efforts that are anything but the norm.
Design incredible implementation resources and lifecycle marketing assets.
Develop and manage influencer programs for students and educators that get everybody in town talking.
You are the perfect candidate if you…
Deeply understand the Jobs to be done framework and can make it work for you.
Leverage user-centered design to build content, campaigns, and personas.
Have very strong design skills - ugly content is not fun.
Are exceptionally creative and always thinking outside of the box.
Know how to leverage tech tools and resources to deliver a ton of output with limited input.
Are incredibly thoughtful and thorough.
Have a clear “why” behind all you do.
Operate with a sense of urgency - kids are in crisis and need help now.
Are detail-obsessed - how you do anything is how you do everything.
Qualifications
Minimum of 7 years of experience in a senior marketing role in education or edtech.
Proven track record of developing and implementing successful marketing collateral.
Former colleagues who will speak to your brilliance.
What We Offer:
An AMAZING team of A+ players.
Competitive salary, equity, and benefits package.
A vibrant, inclusive, and mission-driven work environment.
Opportunities for professional growth and leadership development.
The chance to make a significant impact in the lives of students and educators worldwide.
How to Apply
Interested candidates should submit their resume, cover letter detailing their relevant experience, and portfolio examples.*Note: only candidates that submit portfolio examples will be considered.
Clayful offers competitive compensation, remote working conditions, and a unique opportunity to help shape the future of children's mental health education.
Clayful is committed to fostering an inclusive, equitable, and accessible workplace where all employees feel valued, respected, and supported. We are an equal opportunity employer, welcoming applications from all qualified candidates.
#J-18808-Ljbffr
Please ensure you read the below overview and requirements for this employment opportunity completely.Role Overview
Are you looking to make a dent in the universe? We are seeking a dynamic and creative Head of Marketing to help redefine what mental health support looks like for young people ages 8-18. Do you love to create a vision and then make it real? As part of a seed stage startup changing the world, you get to imagine and build the entire marketing ecosystem at Clayful.
Key Responsibilities
Create a cohesive brand that is creative and beautiful and speaks to a variety of stakeholders. We want our customers dreaming about Clayful in their sleep.
Own all marketing channels, including but not limited to social media, events, website, webinars, email marketing, etc.
Build campaigns by designing comprehensive and omnichannel campaigns to help drive customer behaviors and engagement.
Develop comprehensive stakeholder personas and communicate their jobs to be done across the organization.
Write creative copy tailored to the specific needs of various personas - no boring copy here.
Support the go-to-market strategy with sales enablement collateral and demand generation efforts that are anything but the norm.
Design incredible implementation resources and lifecycle marketing assets.
Develop and manage influencer programs for students and educators that get everybody in town talking.
You are the perfect candidate if you…
Deeply understand the Jobs to be done framework and can make it work for you.
Leverage user-centered design to build content, campaigns, and personas.
Have very strong design skills - ugly content is not fun.
Are exceptionally creative and always thinking outside of the box.
Know how to leverage tech tools and resources to deliver a ton of output with limited input.
Are incredibly thoughtful and thorough.
Have a clear “why” behind all you do.
Operate with a sense of urgency - kids are in crisis and need help now.
Are detail-obsessed - how you do anything is how you do everything.
Qualifications
Minimum of 7 years of experience in a senior marketing role in education or edtech.
Proven track record of developing and implementing successful marketing collateral.
Former colleagues who will speak to your brilliance.
What We Offer:
An AMAZING team of A+ players.
Competitive salary, equity, and benefits package.
A vibrant, inclusive, and mission-driven work environment.
Opportunities for professional growth and leadership development.
The chance to make a significant impact in the lives of students and educators worldwide.
How to Apply
Interested candidates should submit their resume, cover letter detailing their relevant experience, and portfolio examples.*Note: only candidates that submit portfolio examples will be considered.
Clayful offers competitive compensation, remote working conditions, and a unique opportunity to help shape the future of children's mental health education.
Clayful is committed to fostering an inclusive, equitable, and accessible workplace where all employees feel valued, respected, and supported. We are an equal opportunity employer, welcoming applications from all qualified candidates.
#J-18808-Ljbffr