ACCENT DECOR, Inc.
VP of Sales & Marketing
ACCENT DECOR, Inc., Atlanta, Georgia, United States, 30349
Responsibilities
The Vice President of Sales and Marketing is a strategic leadership role responsible for driving revenue growth and brand presence through effective sales and marketing strategies.This position involves overseeing both the sales and marketing teams, aligning their efforts to achieve company objectives, and contributing to the overall success of the organization.Develop integrated sales and marketing strategies to maximize revenue generation, market penetration, and brand visibility.Collaborate with cross-functional teams to ensure alignment with overall business goals.Lead, mentor, and manage the sales and marketing teams, including sales managers, account executives, marketers, and creative professionals.Set performance goals, provide guidance, and conduct regular performance evaluations.Drive the achievement of sales targets by leading the sales team in prospecting, lead generation, and deal closures.Monitor sales metrics, pipeline, and conversion rates to optimize sales performance.Oversee the development and execution of marketing campaigns, branding initiatives, and digital marketing strategies to enhance market presence.Ensure consistent messaging and branding across all marketing channels.Cultivate and maintain key client relationships to identify opportunities and enhance customer satisfaction.Participate in high-level client interactions and negotiations as needed.Foster strong collaboration between sales and marketing teams to ensure alignment of efforts, share insights, and optimize lead-to-revenue processes.Provide market intelligence to inform product development, pricing strategies, and market expansion opportunities.Gather and analyze customer feedback to improve products and services.Implement and utilize sales and marketing analytics tools to track performance, measure ROI, and make data-driven decisions.Develop and manage the sales and marketing budgets, allocating resources effectively to achieve strategic goals.Stay informed about industry trends, emerging technologies, and competitive landscapes to drive innovation in sales and marketing strategies.Other duties as assigned.Company information: Accent Decor is a wholesale distributor of design-focused vessels for the floral, event planning, and home décor industries. A family-owned and operated company since 1997, Accent Decor seeks to inspire through unique product offerings and a passion for bringing beauty into the world at a price accessible to all. Recognizing the importance of nurturing the global community, Accent Decor believes in making a difference in the world. Accent Decor seeks to reinvigorate the floral industry and inspire florists to be recognized as the artists they are. Accent Decor also believes in generously giving back to the community that has supported the growth of our company, while also working to ensure all the artisans and manufacturers that we partner with are treated with the respect and care they deserve. Accent Decor places high value on honesty, commitment, generosity, and integrity.
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The Vice President of Sales and Marketing is a strategic leadership role responsible for driving revenue growth and brand presence through effective sales and marketing strategies.This position involves overseeing both the sales and marketing teams, aligning their efforts to achieve company objectives, and contributing to the overall success of the organization.Develop integrated sales and marketing strategies to maximize revenue generation, market penetration, and brand visibility.Collaborate with cross-functional teams to ensure alignment with overall business goals.Lead, mentor, and manage the sales and marketing teams, including sales managers, account executives, marketers, and creative professionals.Set performance goals, provide guidance, and conduct regular performance evaluations.Drive the achievement of sales targets by leading the sales team in prospecting, lead generation, and deal closures.Monitor sales metrics, pipeline, and conversion rates to optimize sales performance.Oversee the development and execution of marketing campaigns, branding initiatives, and digital marketing strategies to enhance market presence.Ensure consistent messaging and branding across all marketing channels.Cultivate and maintain key client relationships to identify opportunities and enhance customer satisfaction.Participate in high-level client interactions and negotiations as needed.Foster strong collaboration between sales and marketing teams to ensure alignment of efforts, share insights, and optimize lead-to-revenue processes.Provide market intelligence to inform product development, pricing strategies, and market expansion opportunities.Gather and analyze customer feedback to improve products and services.Implement and utilize sales and marketing analytics tools to track performance, measure ROI, and make data-driven decisions.Develop and manage the sales and marketing budgets, allocating resources effectively to achieve strategic goals.Stay informed about industry trends, emerging technologies, and competitive landscapes to drive innovation in sales and marketing strategies.Other duties as assigned.Company information: Accent Decor is a wholesale distributor of design-focused vessels for the floral, event planning, and home décor industries. A family-owned and operated company since 1997, Accent Decor seeks to inspire through unique product offerings and a passion for bringing beauty into the world at a price accessible to all. Recognizing the importance of nurturing the global community, Accent Decor believes in making a difference in the world. Accent Decor seeks to reinvigorate the floral industry and inspire florists to be recognized as the artists they are. Accent Decor also believes in generously giving back to the community that has supported the growth of our company, while also working to ensure all the artisans and manufacturers that we partner with are treated with the respect and care they deserve. Accent Decor places high value on honesty, commitment, generosity, and integrity.
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