Mark Anthony Group
Sr. Manager, Shopper Marketing (Key Accounts - Large Format)
Mark Anthony Group, Chicago, Illinois, United States, 60290
In Marketing at Mark Anthony Brands, we build iconic, category-defining brands. As our brands are scaling to reach new global heights, join an exciting journey of disruptive growth.
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Role Purpose: In this role you will be responsible for leading the key account shopper marketing team, strategy & execution of omnichannel shopper marketing programs at large format. The Sr. Manager, Shopper Marketing - Key Accounts will be functional leader and partner for developing Key Account strategy, annual retail planning and leading and developing direct reports.Accountabilities & Impact:
Lead and Manage Key Account team in development of omni-channel marketing strategies and programs that align with brand and business goals.Develop and execute shopper marketing programs at Large Format accounts.Lead Key Accounts team to develop shopper marketing program for small format and regional accounts.Skills & Experiences Needed:
Bachelor’s Degree & 6-8 years of key account shopper marketing experience in Alc/Bev or CPG.Experience leading national retail programming and other initiatives relating to shopper behavior.Proven ability to think creatively, coupled with strong analytical and leadership skills.Core Values:
Sense of Urgency:
We value sense of urgency because we are a fast-paced company in a fast-paced industry. You act as if there is no tomorrow and get it done today.Authenticity:
We value authenticity because we need to stay real. You are authentic, diplomatic, respectful, thoughtful and you always have the best intentions.Simplicity:
We value simplicity; why use 50 words when you can use 5? You thrive in ambiguity, are comfortable with change and bring simplicity to complex situations or grey area.Humility:
We value humility; there is no room for egos here. You’re not stubborn, you listen, take feedback/direction and respond quickly to changing direction. We are a team that supports each other.Trust:
We value trust because unless we are both trusted and trusting, we will not succeed as a team. You put trust in others and do your best to never let anyone down.
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The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below.Role Purpose: In this role you will be responsible for leading the key account shopper marketing team, strategy & execution of omnichannel shopper marketing programs at large format. The Sr. Manager, Shopper Marketing - Key Accounts will be functional leader and partner for developing Key Account strategy, annual retail planning and leading and developing direct reports.Accountabilities & Impact:
Lead and Manage Key Account team in development of omni-channel marketing strategies and programs that align with brand and business goals.Develop and execute shopper marketing programs at Large Format accounts.Lead Key Accounts team to develop shopper marketing program for small format and regional accounts.Skills & Experiences Needed:
Bachelor’s Degree & 6-8 years of key account shopper marketing experience in Alc/Bev or CPG.Experience leading national retail programming and other initiatives relating to shopper behavior.Proven ability to think creatively, coupled with strong analytical and leadership skills.Core Values:
Sense of Urgency:
We value sense of urgency because we are a fast-paced company in a fast-paced industry. You act as if there is no tomorrow and get it done today.Authenticity:
We value authenticity because we need to stay real. You are authentic, diplomatic, respectful, thoughtful and you always have the best intentions.Simplicity:
We value simplicity; why use 50 words when you can use 5? You thrive in ambiguity, are comfortable with change and bring simplicity to complex situations or grey area.Humility:
We value humility; there is no room for egos here. You’re not stubborn, you listen, take feedback/direction and respond quickly to changing direction. We are a team that supports each other.Trust:
We value trust because unless we are both trusted and trusting, we will not succeed as a team. You put trust in others and do your best to never let anyone down.
#J-18808-Ljbffr