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Novartis Farmacéutica

Director, HCP Marketing - Prostate Cancer

Novartis Farmacéutica, East Hanover, New Jersey, us, 07936


Director, HCP Marketing - Prostate Cancer Job ID: REQ-10018184

Apply (by clicking the relevant button) after checking through all the related job information below.Aug 08, 2024Location: East Hanover, NJ (No remote work, up to 20% travel required)Summary The Integrated Marketing Organization, within our US Pharmaceuticals division, is instrumental in driving brand and marketing strategies, leveraging a cross-functional suite of peers to orchestrate communications and campaigns for optimal impact across key customer audiences. The Director, Marketing RLT will lead the HCP launch of the Prostate Cancer Therapy within Novartis US Integrated Marketing Strategy team.Your Responsibilities

Your responsibilities will include, but are not limited to:Work effectively with the Marketing Strategy Lead and the Patient Marketer to develop a cohesive and integrated marketing strategy and campaign, grounded in customer insight.Establish brand-specific HCP domain expertise, and create engaging brand-centered content and concepts for adaptation into personalized and tailored experiences.Define and deliver the brand’s HCP integrated plan to achieve the product strategy and objectives; manage the allocated budget for HCP.Drive excellence in developing assets for HCP to enable adaptation across the end-to-end experience.Collaborate with Product Strategy and Global/IMI teams on integrated strategy, plan, and assets, as appropriate.What You’ll Bring to the Role

Education:

Bachelor's degree in a related field is required; Master of Science, and/or MBA preferred.Experience:Minimum of 7 years of experience in commercial marketing with multi-functional experience in Pharma or Healthcare preferred.Experience in driving high performing brands in highly competitive categories within the US; recent launch experience for oncology/prostate cancer/specialty treatments strongly preferred.Minimum of 5 years of demonstrated experience of leveraging data, analytics, and customer insights to drive personalization at scale.Why Novartis Our purpose is to reimagine medicine to improve and extend people’s lives. Join us in our mission to achieve this! Learn more here: Novartis People and CultureCommitment to Diversity & Inclusion Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.EEO Statement The Novartis Group of Companies are Equal Opportunity Employers and take pride in maintaining a diverse environment.Accessibility & Reasonable Accommodations The Novartis Group of Companies are committed to working with and providing reasonable accommodation to individuals with disabilities.

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