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Blast Talent

Advertising Strategist

Blast Talent, Charleston, South Carolina, United States, 29408


This marketing company specializes in the intersection of human psychology and marketing technology. Currently seeking an Advertising Specialist who is a tech-savvy, goal-oriented, problem solver with experience in paid media and ad platforms technology.

The Company

The company is a performance marketing agency based in South Carolina.Part of the mission statement is to "Be a place where people love to work".Seeking an Advertising Strategist who loves problem-solving and is passionate about AI Tools and the latest technology.The Compensation

$36,000 - $48,000 Annual Base Salary Range Commensurate with ExperienceThe Location

100% Fully Remote-Based PositionThe Benefits

Competitive WagesFlexible Holidays & Paid Time OffPositive Corporate Culture & Work EnvironmentDaily Team Opportunities to Focus on Health/Wellness & GratitudeThe Role

Work with Paid Media and Pay-Per-Click (PPC) advertising platforms that are the backbone of the internet (e.g. Google Ads, Microsoft Ads, Facebook/Instagram Ads, TikTok Ads, Twitter Ads, Shopify Ads, LinkedIn Ads).Use market research to create effective advertising strategies.Translate ad performance into actionable insights that clients can use and communicate them effectively.Work with multi-functional teams to execute marketing plans and campaigns.Develop and implement comprehensive advertising strategies that align with business objectives.Utilize data and analytics to inform campaign direction and optimize performance.Oversee the execution of advertising campaigns across various digital platforms.Monitor and analyze campaign performance, making data-driven adjustments as needed.Conduct market research to identify target audiences and emerging trends.Stay informed about industry developments and competitor activities.Work closely with creative, content, and sales teams to ensure cohesive and effective campaigns.Communicate strategy and performance updates to stakeholders.Explore and integrate AI-driven tools and techniques to enhance advertising efforts.Continuously seek out new learning opportunities and stay up-to-date with the latest industry trends.The Background Profile

1 year experience with paid media and digital advertising tools, platforms and strategies strongly preferred (e.g. internships, co-ops, family businesses will be considered)Strong interest and experience with Real-Time Strategy (RTS) video games (e.g. StarCraft) or chess strategy highly desiredFamiliarity with AI-driven advertising solutions preferredHighly proficient and engaged user of the newest relevant technologyStrong Microsoft Excel proficiency and direct experience working in ad platforms (e.g. Google Ads, Meta Ads)Background or education in Art History a plusComfortable working 100% remotely with a 90-day probationary periodThe Ideal Background

Demonstrates high ethical standards; integrity is non-negotiable and essential for team synergy and successExcels in uncovering loopholes, discrepancies, and figuring out solutions in a fast-paced and ever-evolving marketing and tech environmentIdentifies unique opportunities and unconventional strategies to maximize value; thinks beyond the averagePassionate about AI and stays updated with the latest tech developments and product announcements from major tech companiesSkilled in working with numbers, charts and data, identifying anomalies, breaking complex ideas down, and recognizing patterns to inform decisionsMaintains and promotes a positive attitude, fostering a constructive and optimistic environment for clients and team membersDemonstrates a strong focus on achieving objectives; tests, learns, iterates, and delivers results consistentlyProactively seeks continuous improvement and innovation in a remote work setting; takes initiative and drives projects forward independentlyTakes pride in producing high-quality work; strives for outstanding results and pursues ambitious goalsKnowledgeable in Microsoft Office Suite or related softwareExceptional technical writing and verbal communication skillsImpeccable organizational skills and attention to detailRobust analytical and problem-solving skills