Teepublic
Associate Marketing Manager
Teepublic, Fontana, California, United States, 92336
About the Job
Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.We are looking for a talented
Associate Marketing Manager, Paid Search
to join our marketing team. Reporting directly to our Performance Marketing Director, you will be responsible for planning, implementing, and optimizing paid search and shopping campaigns across Google Ads and Microsoft Ads. As an Associate Marketing Manager and key member of the Marketing team, you will bring your passion for data, marketing, and adtech to one of the largest growth channels at TeePublic, working across paid ad channels to provide actionable insights and optimizations for marketing channels through precise measurement, structured testing, and inventive analysis.ResponsibilitiesPlan, analyze, and optimize digital marketing campaigns as they relate to the profitable acquisition of customersAct as the main point of contact and manage the relationship with platform partnersSummarize and report on digital marketing performance using our suite of analytical tools and methods.Collaborate with our Data Engineer, Data Analyst, Product Management teams and other cross functional teams to develop, test, and optimize our global strategy across the different platforms. Help shape product strategy and execution.Leverage your analytical abilities to look beyond the numbers in our paid marketing channels and understand how our members interact with our website to grow the businessActively manage Search, Shopping, and Youtube campaignsDemonstrate thought leadership and professional communication skills by developing and delivering business facing materials, such as presentations and performance reportsUtilize business acumen to work closely with other teams to identify and fully understand business needs, campaign performance objectives, and growth opportunitiesRequirements2-4 years of paid marketing and channel management experience across Google Ads and Microsoft Ads, with agency or start-up experience preferredExperience in paid media that drives Direct-to-Consumer and retailer ecommerce outcomes preferredDeep, hands-on experience using some or all of the following: Google AdWords, Google AnalyticsFamiliarity with Google Shopping and product feeds, preferredSearch Ads 360, Google Merchant Center, YouTube Studio experience preferredAdvanced spreadsheet skills including functions, pivot tables and lookup tablesStrong experience with pulling and manipulating data to prepare regular performance reports, synthesize results and make recommendationsExcellent communication and collaboration skills with the ability to work effectively in a cross-functional team environmentGoogle Ads Certified preferredStrong judgment and attention to detail with an understanding of marketing & advertising ethics, including but not limited to privacy laws and working in a cookie-less world
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Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.We are looking for a talented
Associate Marketing Manager, Paid Search
to join our marketing team. Reporting directly to our Performance Marketing Director, you will be responsible for planning, implementing, and optimizing paid search and shopping campaigns across Google Ads and Microsoft Ads. As an Associate Marketing Manager and key member of the Marketing team, you will bring your passion for data, marketing, and adtech to one of the largest growth channels at TeePublic, working across paid ad channels to provide actionable insights and optimizations for marketing channels through precise measurement, structured testing, and inventive analysis.ResponsibilitiesPlan, analyze, and optimize digital marketing campaigns as they relate to the profitable acquisition of customersAct as the main point of contact and manage the relationship with platform partnersSummarize and report on digital marketing performance using our suite of analytical tools and methods.Collaborate with our Data Engineer, Data Analyst, Product Management teams and other cross functional teams to develop, test, and optimize our global strategy across the different platforms. Help shape product strategy and execution.Leverage your analytical abilities to look beyond the numbers in our paid marketing channels and understand how our members interact with our website to grow the businessActively manage Search, Shopping, and Youtube campaignsDemonstrate thought leadership and professional communication skills by developing and delivering business facing materials, such as presentations and performance reportsUtilize business acumen to work closely with other teams to identify and fully understand business needs, campaign performance objectives, and growth opportunitiesRequirements2-4 years of paid marketing and channel management experience across Google Ads and Microsoft Ads, with agency or start-up experience preferredExperience in paid media that drives Direct-to-Consumer and retailer ecommerce outcomes preferredDeep, hands-on experience using some or all of the following: Google AdWords, Google AnalyticsFamiliarity with Google Shopping and product feeds, preferredSearch Ads 360, Google Merchant Center, YouTube Studio experience preferredAdvanced spreadsheet skills including functions, pivot tables and lookup tablesStrong experience with pulling and manipulating data to prepare regular performance reports, synthesize results and make recommendationsExcellent communication and collaboration skills with the ability to work effectively in a cross-functional team environmentGoogle Ads Certified preferredStrong judgment and attention to detail with an understanding of marketing & advertising ethics, including but not limited to privacy laws and working in a cookie-less world
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