Archdiocese of Detroit
Associate director of marketing
Archdiocese of Detroit, Detroit, Michigan, United States, 48228
Are you a talented, hardworking, joyful missionary disciple? Join the Archdiocese of Detroit and be part of a mission-driven community where your work contributes to unleashing the Gospel throughout southeast Michigan. Our workplace culture integrates faith with professional growth, allowing you to make a meaningful impact in a Catholic environment. Enjoy a generous paid time off package, a flexible hybrid work environment, and an employer-paid pension plan with eligibility just after five years. If you're passionate about serving the Church and seeking employment with mission-oriented work and exceptional benefits, apply today!
Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.The Associate Director of Marketing is responsible for developing and executing comprehensive marketing strategies that reach and engage those active in the Church or seeking engagement with the Church. The Associate Director oversees the marketing team, manages campaigns to advance the mission of the Archdiocese of Detroit, and serves the creative and marketing needs of the archdiocese's departments, offices, and ministries.
Key ResponsibilitiesMarketing StrategyCollaborate with the Director of Communications to develop and implement a marketing strategy that supports the Archdiocese of Detroit’s mission and goals while boosting engagement with both the faithful and those seeking connection with the Church.Conduct market research to identify opportunities and trends.Create marketing plans that include digital, social media, content, email, and traditional marketing channels.
Team LeadershipLead and manage the team as an internal agency serving the departments, offices, and ministries of the Archdiocese of Detroit, including Sacred Heart Major Seminary and Catholic Funeral and Cemetery Services.Recruit and oversee marketing freelancers and contractors to support the in-house marketing team.Monitor and evaluate the performance of freelancers, ensuring high-quality and timely completion of deliverables.Manage contracts, budgets, and payments for freelance and contract work.Build and maintain a network of reliable and talented freelance content creators.
Collaboration and CommunicationAssist the Client Services and Event Manager develop, present, and execute marketing plans, while incorporating client feedback throughout the process.Develop and implement strategic departmental goals aligned with organizational objectives, while managing resources and evaluating progress to enhance effectiveness.Collaborate with the other department Associate Director, support their work, and build a culture of prayerfulness, excellence, collaboration and innovation.
Performance Analysis and Reporting:Use analytics tools to track and measure the effectiveness of marketing campaigns and strategies.Generate monthly reports on key metrics, campaign performance, and ROI.Use data insights to inform and optimize future marketing strategies.
Supervisory ResponsibilitiesClient Services and Events ManagerBusiness Development ManagerMarketing CoordinatorCommunications Operations CoordinatorPrinting and Mailing Lead
Required Knowledge/Skills/AbilitiesProven experience in multi-channel and digital marketing with a track record of developing and executing successful marketing strategies.Proficiency in digital marketing tools and platforms, such as Google Analytics, SEO tools, CRM systems, and social media management tools.Passionate about contributing to the mission of the Catholic Church as a servant leader in the Archdiocese of Detroit.Must be willing to work on a flexible schedule, including occasional nights and weekends.
Education and Experience RequirementsBachelor’s degree in marketing, communications, business administration, or a related field.Minimum five years of experience in marketing.Minimum of three years of experience managing direct reports, cross-department teams, external contractors, and vendors.
Travel RequiredThe ability to travel throughout the Archdiocese of Detroit.
Additional RequirementsMust agree, upon acceptance of an offer of employment with the Archdiocese of Detroit, not to engage in, nor to endorse, any actions or beliefs contrary to the teaching and standards of the Roman Catholic faith and morality.Must demonstrate understanding, respect and support for Catholic Church teaching, mission and values.Must maintain strict confidentiality regarding any archdiocesan information gained within the Archdiocese of Detroit.Must have a strong knowledge of the Roman Catholic faith, its institutions, policies and practices.
Other DutiesThis job posting is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required for this job. Duties, responsibilities, and activities may change at any time, with or without notice.
Affirmative Action/EEO StatementThe Archdiocese of Detroit is an equal opportunity employer and does not illegally discriminate based on race, color, religion, national origin, sex, age, disability, height, weight, genetic information, or marital or other legally protected status. The Archdiocese of Detroit is committed to achieving excellence through cultural diversity and encourages applications and/or nominations of women, persons of color, veterans, and persons with disabilities.
Please contact below with any questions:
Melissa SamaanHR SpecialistHuman Resourcessamaan.melissa@aod.org | (313) 237-4683aod.org | unleashthegospel.org | detroitcatholic.comFacebook Instagram YouTube LinkedIn Twitter#J-18808-Ljbffr
Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below.The Associate Director of Marketing is responsible for developing and executing comprehensive marketing strategies that reach and engage those active in the Church or seeking engagement with the Church. The Associate Director oversees the marketing team, manages campaigns to advance the mission of the Archdiocese of Detroit, and serves the creative and marketing needs of the archdiocese's departments, offices, and ministries.
Key ResponsibilitiesMarketing StrategyCollaborate with the Director of Communications to develop and implement a marketing strategy that supports the Archdiocese of Detroit’s mission and goals while boosting engagement with both the faithful and those seeking connection with the Church.Conduct market research to identify opportunities and trends.Create marketing plans that include digital, social media, content, email, and traditional marketing channels.
Team LeadershipLead and manage the team as an internal agency serving the departments, offices, and ministries of the Archdiocese of Detroit, including Sacred Heart Major Seminary and Catholic Funeral and Cemetery Services.Recruit and oversee marketing freelancers and contractors to support the in-house marketing team.Monitor and evaluate the performance of freelancers, ensuring high-quality and timely completion of deliverables.Manage contracts, budgets, and payments for freelance and contract work.Build and maintain a network of reliable and talented freelance content creators.
Collaboration and CommunicationAssist the Client Services and Event Manager develop, present, and execute marketing plans, while incorporating client feedback throughout the process.Develop and implement strategic departmental goals aligned with organizational objectives, while managing resources and evaluating progress to enhance effectiveness.Collaborate with the other department Associate Director, support their work, and build a culture of prayerfulness, excellence, collaboration and innovation.
Performance Analysis and Reporting:Use analytics tools to track and measure the effectiveness of marketing campaigns and strategies.Generate monthly reports on key metrics, campaign performance, and ROI.Use data insights to inform and optimize future marketing strategies.
Supervisory ResponsibilitiesClient Services and Events ManagerBusiness Development ManagerMarketing CoordinatorCommunications Operations CoordinatorPrinting and Mailing Lead
Required Knowledge/Skills/AbilitiesProven experience in multi-channel and digital marketing with a track record of developing and executing successful marketing strategies.Proficiency in digital marketing tools and platforms, such as Google Analytics, SEO tools, CRM systems, and social media management tools.Passionate about contributing to the mission of the Catholic Church as a servant leader in the Archdiocese of Detroit.Must be willing to work on a flexible schedule, including occasional nights and weekends.
Education and Experience RequirementsBachelor’s degree in marketing, communications, business administration, or a related field.Minimum five years of experience in marketing.Minimum of three years of experience managing direct reports, cross-department teams, external contractors, and vendors.
Travel RequiredThe ability to travel throughout the Archdiocese of Detroit.
Additional RequirementsMust agree, upon acceptance of an offer of employment with the Archdiocese of Detroit, not to engage in, nor to endorse, any actions or beliefs contrary to the teaching and standards of the Roman Catholic faith and morality.Must demonstrate understanding, respect and support for Catholic Church teaching, mission and values.Must maintain strict confidentiality regarding any archdiocesan information gained within the Archdiocese of Detroit.Must have a strong knowledge of the Roman Catholic faith, its institutions, policies and practices.
Other DutiesThis job posting is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required for this job. Duties, responsibilities, and activities may change at any time, with or without notice.
Affirmative Action/EEO StatementThe Archdiocese of Detroit is an equal opportunity employer and does not illegally discriminate based on race, color, religion, national origin, sex, age, disability, height, weight, genetic information, or marital or other legally protected status. The Archdiocese of Detroit is committed to achieving excellence through cultural diversity and encourages applications and/or nominations of women, persons of color, veterans, and persons with disabilities.
Please contact below with any questions:
Melissa SamaanHR SpecialistHuman Resourcessamaan.melissa@aod.org | (313) 237-4683aod.org | unleashthegospel.org | detroitcatholic.comFacebook Instagram YouTube LinkedIn Twitter#J-18808-Ljbffr