Clarks
Global Social Media Coordinator
Clarks, Needham Heights, Massachusetts, us, 02494
Job Advert Description
Make your application after reading the following skill and qualification requirements for this position.
The Social Media Coordinator will support the execution of all global social media activation in partnership with Clarks Global Marketing. This role is highly collaborative across the organization, working closely with all marketing functions including PR, e-commerce, category & commercial marketing, internal and external agency and creative partners. This role will support our partners in the Americas, Canada and Latin America.
What You'll Be Doing
Assist in the execution and day-to-day to help manage and monitor the measurement of Global Social Media channels.Create compelling and innovative content for key social media channels (TikTok, Instagram, etc.).Ensure efficient and strategic use of paid investment, consistent cross-functional support, prioritization of key messages and brand moments, and continued test and learn mentality of seasonal social media plans for Clarks and Clarks sub-brands (Clarks, Clarks Originals, Bostonian).Help coordinate alignment across social, brand, and commercial channels, working closely with Global marketing, US commercial marketing, and e-commerce teams.Increase efforts to stay current on changing US social media landscape and consumer trends - dynamic messaging, mobile platforms, etc. - always being mindful of what makes sense for the brand.Drive brand equity through pinnacle storytelling with influencers and brand media partners.In coordination with Global marketing, support in planning and executing ongoing content strategy to increase overall online presence and exposure of Clarks Americas.Ensure Clarks brand integrity, tone, and voice are represented across all digital content and social media channels.Work with internal and external partners in order to evaluate the effectiveness of advertising and social channels.Assist in coordinating the day-to-day Clarks Media, Social budgets, purchase orders, and invoices.What You'll Bring With You
0-2 years experience.Exceptional written communication skills.In-depth understanding of English grammar and best practices of writing and editing for the web.Knowledge of social media concepts, best practices, and analytics.MS Office and all major web browsers.Communication skills, including a firm grasp of English grammar.Organizational and project management skills.Customer relationship skills.Ability to make judgement on publishable/unpublishable content, particularly from user-generated reviews and social media feedback.Awareness of best practices across social media landscape and brand/e-tailing channel capabilities.Proactive approach to project management.Commitment to deadlines.Flexible approach to changing demands within a fast-paced web environment.Dedication to stay abreast of best practices in a constantly changing web environment.
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Make your application after reading the following skill and qualification requirements for this position.
The Social Media Coordinator will support the execution of all global social media activation in partnership with Clarks Global Marketing. This role is highly collaborative across the organization, working closely with all marketing functions including PR, e-commerce, category & commercial marketing, internal and external agency and creative partners. This role will support our partners in the Americas, Canada and Latin America.
What You'll Be Doing
Assist in the execution and day-to-day to help manage and monitor the measurement of Global Social Media channels.Create compelling and innovative content for key social media channels (TikTok, Instagram, etc.).Ensure efficient and strategic use of paid investment, consistent cross-functional support, prioritization of key messages and brand moments, and continued test and learn mentality of seasonal social media plans for Clarks and Clarks sub-brands (Clarks, Clarks Originals, Bostonian).Help coordinate alignment across social, brand, and commercial channels, working closely with Global marketing, US commercial marketing, and e-commerce teams.Increase efforts to stay current on changing US social media landscape and consumer trends - dynamic messaging, mobile platforms, etc. - always being mindful of what makes sense for the brand.Drive brand equity through pinnacle storytelling with influencers and brand media partners.In coordination with Global marketing, support in planning and executing ongoing content strategy to increase overall online presence and exposure of Clarks Americas.Ensure Clarks brand integrity, tone, and voice are represented across all digital content and social media channels.Work with internal and external partners in order to evaluate the effectiveness of advertising and social channels.Assist in coordinating the day-to-day Clarks Media, Social budgets, purchase orders, and invoices.What You'll Bring With You
0-2 years experience.Exceptional written communication skills.In-depth understanding of English grammar and best practices of writing and editing for the web.Knowledge of social media concepts, best practices, and analytics.MS Office and all major web browsers.Communication skills, including a firm grasp of English grammar.Organizational and project management skills.Customer relationship skills.Ability to make judgement on publishable/unpublishable content, particularly from user-generated reviews and social media feedback.Awareness of best practices across social media landscape and brand/e-tailing channel capabilities.Proactive approach to project management.Commitment to deadlines.Flexible approach to changing demands within a fast-paced web environment.Dedication to stay abreast of best practices in a constantly changing web environment.
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