General Dynamics Information Technology
Marketing Campaign Manager – Federal Health
General Dynamics Information Technology, Falls Church, Virginia, United States, 22042
Job Description: Own your opportunity to be at the center of GDIT’s business growth. Work on high-impact marketing campaigns and collaborate with a team to make mission success achievable.
The following information provides an overview of the skills, qualities, and qualifications needed for this role.GDIT is seeking a strategic marketing professional to join the GDIT marketing team. In this role, you will focus on campaign development and execution supporting the growing Federal Health and Civilian markets for GDIT. Seize your opportunity to make a personal impact to GDIT’s brand and business growth by supporting the development, delivery, and execution of high-impact, integrated marketing campaigns. GDIT is your place to make meaningful contributions to challenging projects, build your skills, and grow a rewarding career.As the manager of marketing campaigns, you will collaborate with a creative marketing team, technical subject matter experts, business development organization, and senior leadership to execute best-in-class marketing programs. This is an exciting opportunity to contribute to marketing campaigns and develop digital content, marketing collateral, advertising, and support conferences and events.Responsibilities:
Reporting to the Federal Civilian Division Senior Marketing Manager, contribute to the development of marketing and brand strategy for Federal Health and other federal civilian agenciesCreate and execute compelling high-impact marketing campaigns aligned to strategic goals.Identify marketing opportunities, develop and execute campaign deliverables.Write content for cross-channel marketing communications such as webpage and social media, thought leadership, briefings, video scripts, and other marketing collateralConsult and manage outside vendors and marketing agencies to execute content program showcasing innovation at GDIT, marketing videos, advertising, and other projectsEstablish consultative relationships with Federal Health technology and program subject matter experts, business development and capture teams, and program leadership.Lead and support special projects as requiredRequirements:
Education: Bachelor of Arts/Bachelor of Science in Marketing, Communications, or a related fieldRequired Experience: 5+ years of related experience in marketing, corporate communications, brand management, and/or public relations agency experienceExperience in commercial or federal health marketing, technology marketing, government contracting market, and/or business-to-business (B2B) or business-to-government (B2G) marketingExperience in developing and executing cross-channel marketing campaignsExperience using digital marketing toolsExperience writing and editing webpages, articles, white papers, and other marketing collateralExperience working with vendors and agenciesStrong writing, public speaking, and interpersonal communication skillsDetail-oriented and results and impact focusedWriting samples available upon request.Benefits:
Join a collaborative and award-winning marketing teamContribute to high-impact and creative marketing programsMake a meaningful impact supporting growth in Federal Health and Civilian marketsGain experience leading the development and execution of integrated marketing strategies and campaigns.Opportunity for career growthFlexible work arrangement to own your schedule.401K with company matchComprehensive health and wellness packagesInternal mobility team dedicated to helping you own your careerProfessional growth opportunities including paid education and certificationsPaid vacations and holidays.
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The following information provides an overview of the skills, qualities, and qualifications needed for this role.GDIT is seeking a strategic marketing professional to join the GDIT marketing team. In this role, you will focus on campaign development and execution supporting the growing Federal Health and Civilian markets for GDIT. Seize your opportunity to make a personal impact to GDIT’s brand and business growth by supporting the development, delivery, and execution of high-impact, integrated marketing campaigns. GDIT is your place to make meaningful contributions to challenging projects, build your skills, and grow a rewarding career.As the manager of marketing campaigns, you will collaborate with a creative marketing team, technical subject matter experts, business development organization, and senior leadership to execute best-in-class marketing programs. This is an exciting opportunity to contribute to marketing campaigns and develop digital content, marketing collateral, advertising, and support conferences and events.Responsibilities:
Reporting to the Federal Civilian Division Senior Marketing Manager, contribute to the development of marketing and brand strategy for Federal Health and other federal civilian agenciesCreate and execute compelling high-impact marketing campaigns aligned to strategic goals.Identify marketing opportunities, develop and execute campaign deliverables.Write content for cross-channel marketing communications such as webpage and social media, thought leadership, briefings, video scripts, and other marketing collateralConsult and manage outside vendors and marketing agencies to execute content program showcasing innovation at GDIT, marketing videos, advertising, and other projectsEstablish consultative relationships with Federal Health technology and program subject matter experts, business development and capture teams, and program leadership.Lead and support special projects as requiredRequirements:
Education: Bachelor of Arts/Bachelor of Science in Marketing, Communications, or a related fieldRequired Experience: 5+ years of related experience in marketing, corporate communications, brand management, and/or public relations agency experienceExperience in commercial or federal health marketing, technology marketing, government contracting market, and/or business-to-business (B2B) or business-to-government (B2G) marketingExperience in developing and executing cross-channel marketing campaignsExperience using digital marketing toolsExperience writing and editing webpages, articles, white papers, and other marketing collateralExperience working with vendors and agenciesStrong writing, public speaking, and interpersonal communication skillsDetail-oriented and results and impact focusedWriting samples available upon request.Benefits:
Join a collaborative and award-winning marketing teamContribute to high-impact and creative marketing programsMake a meaningful impact supporting growth in Federal Health and Civilian marketsGain experience leading the development and execution of integrated marketing strategies and campaigns.Opportunity for career growthFlexible work arrangement to own your schedule.401K with company matchComprehensive health and wellness packagesInternal mobility team dedicated to helping you own your careerProfessional growth opportunities including paid education and certificationsPaid vacations and holidays.
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