Willows Landing Senior Living
Senior Editor and Public Affairs Specialist (Senior Marketing Specialist)
Willows Landing Senior Living, Baltimore, Maryland, United States, 21206
Senior Editor and Public Affairs Specialist (Senior Marketing Specialist) - (240000T2)
The University of Maryland School of Medicine
seeks a dynamic and energetic
communications and marketing professional
in its
Office of Public Affairs and Communications
to serve in a variety of writing, editorial, design, social media and program management roles. The position will play a key role in communicating the School's leadership in transforming the future of medicine to its key audiences.
Do you have the following skills, experience and drive to succeed in this role Find out below.Specifically, the position will serve as the lead editor and designer of the School of Medicine's e-Newsletter, develop, and manage social media, activities, plan and coordinate community health education programs, and assist in key presentations for the Office of Public Affairs & Communications.The ideal candidate will possess particular strengths in each of these areas: writing, design and program/event management.Responsibilities:Serve as the lead editor and designer for the School's flagship e-newsletter, covering all aspects of the School's mission areas: research, education, clinical care and community outreach.Provide expertise/support to the Public Affairs team on social media, major presentations and conduct research on critical health issues.Serve as the program and marketing manager for the School's community health education programs, including Mini-Med School, Mini-Med School for Kids, and the Seniors Medical Symposium.Recommends and implements strategies to achieve marketing goals for the department, school, or University's services, facilities, or programs. Responsible for more than one product line or market segment. Performs market research projects.Prepare press releases and marketing information for media and communication distribution. Ensure department or school image is positively maintained.Produces informational items such as brochures, direct mail and advertising to promote the department, school, or University's facilities and services. Contacts potential clients from leads generated.Research and creates novel approaches to building business such as special events, media outlets, special services, or incentives. Identify needs and develop communication strategies with marketing specifications including defined outcomes and deadlines. Coordinate operational effectiveness within the marketing function to ensure projects specifications and defined outcomes are met.Generates proposals, contracts, and other documents to secure business. Negotiates terms and conditions with some latitude.Maintains a database or other records of projects.Develop relationships and maintains contact with various media outlets.Perform administrative duties as needed.Assist in tracking metrics associated with communication's programs.Performs other duties as assigned.QualificationsEducation:
Bachelor's degree preferably in English, journalism, or communications.Experience:
Three (3) years of related communications, marketing, media, public or client relations experience.Prior experience in the following areas is preferred:E-newsletter writing and designProgram/Event managementMarketing collateralPresentation, visual graphicsPreferred Knowledge, Skills, and Abilities:Knowledge of health/science/medicine preferred.Skill in the use of Constant Contact, Microsoft Office including PowerPoint, and all major social media platforms.Hiring Range: $70,000 - $77,000 (Commensurate with education and experience)UMB is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law or policy.
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The University of Maryland School of Medicine
seeks a dynamic and energetic
communications and marketing professional
in its
Office of Public Affairs and Communications
to serve in a variety of writing, editorial, design, social media and program management roles. The position will play a key role in communicating the School's leadership in transforming the future of medicine to its key audiences.
Do you have the following skills, experience and drive to succeed in this role Find out below.Specifically, the position will serve as the lead editor and designer of the School of Medicine's e-Newsletter, develop, and manage social media, activities, plan and coordinate community health education programs, and assist in key presentations for the Office of Public Affairs & Communications.The ideal candidate will possess particular strengths in each of these areas: writing, design and program/event management.Responsibilities:Serve as the lead editor and designer for the School's flagship e-newsletter, covering all aspects of the School's mission areas: research, education, clinical care and community outreach.Provide expertise/support to the Public Affairs team on social media, major presentations and conduct research on critical health issues.Serve as the program and marketing manager for the School's community health education programs, including Mini-Med School, Mini-Med School for Kids, and the Seniors Medical Symposium.Recommends and implements strategies to achieve marketing goals for the department, school, or University's services, facilities, or programs. Responsible for more than one product line or market segment. Performs market research projects.Prepare press releases and marketing information for media and communication distribution. Ensure department or school image is positively maintained.Produces informational items such as brochures, direct mail and advertising to promote the department, school, or University's facilities and services. Contacts potential clients from leads generated.Research and creates novel approaches to building business such as special events, media outlets, special services, or incentives. Identify needs and develop communication strategies with marketing specifications including defined outcomes and deadlines. Coordinate operational effectiveness within the marketing function to ensure projects specifications and defined outcomes are met.Generates proposals, contracts, and other documents to secure business. Negotiates terms and conditions with some latitude.Maintains a database or other records of projects.Develop relationships and maintains contact with various media outlets.Perform administrative duties as needed.Assist in tracking metrics associated with communication's programs.Performs other duties as assigned.QualificationsEducation:
Bachelor's degree preferably in English, journalism, or communications.Experience:
Three (3) years of related communications, marketing, media, public or client relations experience.Prior experience in the following areas is preferred:E-newsletter writing and designProgram/Event managementMarketing collateralPresentation, visual graphicsPreferred Knowledge, Skills, and Abilities:Knowledge of health/science/medicine preferred.Skill in the use of Constant Contact, Microsoft Office including PowerPoint, and all major social media platforms.Hiring Range: $70,000 - $77,000 (Commensurate with education and experience)UMB is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law or policy.
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