Ampcus
Marketing Manager - Marketing Manager III
Ampcus, Seattle, Washington, us, 98127
Key job responsibilities :
programs, manage campaign workflow, develop creative assets and work with Brand and Engagement teams to ensure success.Music reimagines music listening by enabling customers to unlock millions of songs and thousands of curated playlists and stations with their voice.Music provides unlimited access to new releases and classic hits across iOS and Android mobile devices, PC,Mac, Echo, and Alexa-enabled devices including Fire TV and more. With Music,Prime members have access to ad-free listening of 2 million songs at no additional cost totheir membership. Listeners can also enjoy the premium subscription service, Music Unlimited, which provides access to 100 million songs and the latest new releases.Music Unlimited customers also now have access to the highest-quality listening experience available, with 100 million songs available in High Definition (HD), more than 7 million songs in Ultra HD, and a growing catalog of spatial audio. Customers also have free access to an ad-supported selection of top playlists and stations on Music. All Music tiers now offer a wide selection of podcasts at no additional cost, and live streaming in partnership with Twitch. Engaging with music and culture has never been more natural,simple, and fun. For more information, visit music.com or download the Music app.In this role, you will work cross-functionally with internal teams, global markets and others to drive growth of Music Unlimited across Acquisition and Engagement initiatives. In this role, you will define new initiatives with partners and global stakeholders to develop campaign strategy across the customer journey. You will work closely with cross- category partners as well as other internal business stakeholders to drive go-to-market plan for newJob Description:Develop detailed global promotional campaigns, project plans, including campaign goals and messaging. Identify marketing distribution channels, campaign schedule and KPIs .Oversee concept and creative development of campaign materials to create compellingand effective marketing contentPartner with local teams to create strong process and mechanisms to scale globalpromotionsMaintain Music's brand and voice, while highlighting the unique value propositionof each partner participating in the campaignForecast, track, and report campaign effectiveness metrics as well as overall ROI to internalstakeholdersDrive offer, creative and messaging tests, document results and share best practices toimplement globally.Basic qualifications:
Experience building, executing and scaling cross-functional marketing programs fromconcept to completion4+ years of professional non-internship marketing experienceExperience using data and metrics to measure impact and determine improvementsExperience using Microsoft Excel to manipulate and analyze dataExperience using data and metrics to measure impact and determine improvements4+ years of digital marketing experience with consumer facing brands, includingintegrated campaign management, customer acquisition, content marketing, marketingcommunications, product marketing and/or channel marketing.2+ years of partner marketing and/or business development experience.Global experience driving marketing programs across multiple markets.BA/BS degree or equivalent work experience.Preferred qualifications
4+ years of experience with subscription-based consumer products.Mobile experience for consumer technology product or service.Experience with consumer products, media and/or e-commerce.Excellent analytical and quantitative skills.Natural curiosity to measure, test, learn and iterate in order to get the best resultspossible.Excellent project management skills, managing internal and external stakeholders, andmultiple campaigns at once.MBA/advanced degree preferred
programs, manage campaign workflow, develop creative assets and work with Brand and Engagement teams to ensure success.Music reimagines music listening by enabling customers to unlock millions of songs and thousands of curated playlists and stations with their voice.Music provides unlimited access to new releases and classic hits across iOS and Android mobile devices, PC,Mac, Echo, and Alexa-enabled devices including Fire TV and more. With Music,Prime members have access to ad-free listening of 2 million songs at no additional cost totheir membership. Listeners can also enjoy the premium subscription service, Music Unlimited, which provides access to 100 million songs and the latest new releases.Music Unlimited customers also now have access to the highest-quality listening experience available, with 100 million songs available in High Definition (HD), more than 7 million songs in Ultra HD, and a growing catalog of spatial audio. Customers also have free access to an ad-supported selection of top playlists and stations on Music. All Music tiers now offer a wide selection of podcasts at no additional cost, and live streaming in partnership with Twitch. Engaging with music and culture has never been more natural,simple, and fun. For more information, visit music.com or download the Music app.In this role, you will work cross-functionally with internal teams, global markets and others to drive growth of Music Unlimited across Acquisition and Engagement initiatives. In this role, you will define new initiatives with partners and global stakeholders to develop campaign strategy across the customer journey. You will work closely with cross- category partners as well as other internal business stakeholders to drive go-to-market plan for newJob Description:Develop detailed global promotional campaigns, project plans, including campaign goals and messaging. Identify marketing distribution channels, campaign schedule and KPIs .Oversee concept and creative development of campaign materials to create compellingand effective marketing contentPartner with local teams to create strong process and mechanisms to scale globalpromotionsMaintain Music's brand and voice, while highlighting the unique value propositionof each partner participating in the campaignForecast, track, and report campaign effectiveness metrics as well as overall ROI to internalstakeholdersDrive offer, creative and messaging tests, document results and share best practices toimplement globally.Basic qualifications:
Experience building, executing and scaling cross-functional marketing programs fromconcept to completion4+ years of professional non-internship marketing experienceExperience using data and metrics to measure impact and determine improvementsExperience using Microsoft Excel to manipulate and analyze dataExperience using data and metrics to measure impact and determine improvements4+ years of digital marketing experience with consumer facing brands, includingintegrated campaign management, customer acquisition, content marketing, marketingcommunications, product marketing and/or channel marketing.2+ years of partner marketing and/or business development experience.Global experience driving marketing programs across multiple markets.BA/BS degree or equivalent work experience.Preferred qualifications
4+ years of experience with subscription-based consumer products.Mobile experience for consumer technology product or service.Experience with consumer products, media and/or e-commerce.Excellent analytical and quantitative skills.Natural curiosity to measure, test, learn and iterate in order to get the best resultspossible.Excellent project management skills, managing internal and external stakeholders, andmultiple campaigns at once.MBA/advanced degree preferred