Walmart
Senior Manager, Product Marketing – Walmart Connect
Walmart, San Bruno, California, United States, 94066
Senior Product Marketing Manager – Walmart Connect
The following information aims to provide potential candidates with a better understanding of the requirements for this role.About the job
As a part of Walmart Connect, you’ll build industry-defining ad platforms that enable suppliers and sellers to connect meaningfully with shoppers, through high performing advertising that leverages Walmart’s massive omni-channel data.
We are seeking an experienced Senior Product Marketing Manager to work on projects that span our growing suite of advertising products. You will be responsible for our own individual launches and leading a team of PMMs.
As a PMM, you are responsible for go-to-market strategies for individual products with a key focus on driving adoption. You will focus on product GTM strategies and tactics including positioning, use cases, sales enablement, and more that are focused on product adoption and revenue growth.
As the lead of a team, you will be responsible for mentoring, coaching, managing, and developing a team of high performing PMMs to grow a portfolio of advertising products and solutions by transforming our capabilities into key product value and benefits for our strategic advertisers and agencies.
Experience in the advertising tech industry is crucial, with broad knowledge of search, display, social and measurement a plus.
The ideal candidate for this role is a strong writer and communicator with a track record of working with cross-functional teams (marketing, communications, training, operations).
You’ll make an impact by:
Coaching the team and implementing product GTM strategies focusing on the customer
Owning and delivering go-to-market strategy that drives product adoption and revenue growth
Partnering with product management to align with our customer needs and challenges to transform into product features and benefits and launched effectively with our sales teams
Collaborating with cross functional teams to analyze data and find insights to guide strategic decisions
Developing product positioning and messaging that differentiates our product suite
Rolling out beta programs, identifying target clients, running programs, and documenting success metrics and customer reference.
You’ll sweep us off our feet if…
You are a problem solver at heart
You’re customer-centric in spirit and in execution
You’re comfortable influencing others, leading teams, and getting buy-in from leadership
You have a sense of humor
You have deep domain knowledge in Digital Advertising
Minimum Qualifications
8+ years of experience in product marketing and 5+ years of experience in the Online Advertising Industry.
2+ years in team management or leadership role
A solid understanding of advertising technologies
Proven ability to form relationships and lead cross functional teams
Embrace working in a fast paced continually evolving environment
Exceptional communication skills in both writing and presentation
Analytical and data-driven
Structured and a strategic thinker
Proficient in Microsoft Office applications (Excel, PowerPoint, Word, and Outlook)
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
For information about benefits and eligibility, see One.Walmart.
Primary Location
850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
#J-18808-Ljbffr
The following information aims to provide potential candidates with a better understanding of the requirements for this role.About the job
As a part of Walmart Connect, you’ll build industry-defining ad platforms that enable suppliers and sellers to connect meaningfully with shoppers, through high performing advertising that leverages Walmart’s massive omni-channel data.
We are seeking an experienced Senior Product Marketing Manager to work on projects that span our growing suite of advertising products. You will be responsible for our own individual launches and leading a team of PMMs.
As a PMM, you are responsible for go-to-market strategies for individual products with a key focus on driving adoption. You will focus on product GTM strategies and tactics including positioning, use cases, sales enablement, and more that are focused on product adoption and revenue growth.
As the lead of a team, you will be responsible for mentoring, coaching, managing, and developing a team of high performing PMMs to grow a portfolio of advertising products and solutions by transforming our capabilities into key product value and benefits for our strategic advertisers and agencies.
Experience in the advertising tech industry is crucial, with broad knowledge of search, display, social and measurement a plus.
The ideal candidate for this role is a strong writer and communicator with a track record of working with cross-functional teams (marketing, communications, training, operations).
You’ll make an impact by:
Coaching the team and implementing product GTM strategies focusing on the customer
Owning and delivering go-to-market strategy that drives product adoption and revenue growth
Partnering with product management to align with our customer needs and challenges to transform into product features and benefits and launched effectively with our sales teams
Collaborating with cross functional teams to analyze data and find insights to guide strategic decisions
Developing product positioning and messaging that differentiates our product suite
Rolling out beta programs, identifying target clients, running programs, and documenting success metrics and customer reference.
You’ll sweep us off our feet if…
You are a problem solver at heart
You’re customer-centric in spirit and in execution
You’re comfortable influencing others, leading teams, and getting buy-in from leadership
You have a sense of humor
You have deep domain knowledge in Digital Advertising
Minimum Qualifications
8+ years of experience in product marketing and 5+ years of experience in the Online Advertising Industry.
2+ years in team management or leadership role
A solid understanding of advertising technologies
Proven ability to form relationships and lead cross functional teams
Embrace working in a fast paced continually evolving environment
Exceptional communication skills in both writing and presentation
Analytical and data-driven
Structured and a strategic thinker
Proficient in Microsoft Office applications (Excel, PowerPoint, Word, and Outlook)
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
For information about benefits and eligibility, see One.Walmart.
Primary Location
850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America
#J-18808-Ljbffr