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Sage Hospitality Group

Director of Sales & Marketing

Sage Hospitality Group, Denver, Colorado, United States, 80219


Sage Hospitality Group Director of Sales & Marketing Denver, Colorado Apply Now

Do you have the right skills and experience for this role Read on to find out, and make your application.The Catbird is seeking an experienced

Director of Sales & Marketing

to join the opening leadership team in the role of Director of Sales & Marketing. Independent hotel and/or extended stay experience preferred.

As part of Sage Hospitality Group, we passionately strive to be the best and create excellence in everything we do. We believe in enriching lives one experience at a time. By providing genuine service we build relationships with our guests and value for our shareholders, and we create unforgettable experiences. Sage Hospitality Group is looking for top talent and we look forward to hearing from you!

Job Overview

Meets and exceeds revenue goals by developing new accounts and growing current hotel accounts in a profitable and win-win selling approach.

Responsibilities

Achieves a minimum of 90% of productivity goals and 100% of activity goals, as established by management.

Leads direct reports in a manner that achieves the properties sales goals and holds them accountable to their essential duties and responsibilities.

Direct Sales: Targets appointment-oriented sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan. Must have own reliable transportation and possess a valid state driver's license in order to make sales calls.

Key Account Management: Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth.

Oversees hotel’s long-term leasing strategy with the goal of increasing overall profitability of the property and maintaining appropriate market mix.

New Account Development: Captures competitor's accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business.

Plans and implements an on-going Targeted Account Development "hit list" in order to create new revenue and acquire valuable hotel contacts, and contracts.

Plan and implement ecommerce and internet marketing strategies.

Promote the story of the brand and the hotel in the market, with the goal of increasing overall profitability of the property.

Adjust the sales plan according to changes in business and marketing trends.

Maintain a current working knowledge of the competition and demonstrate a working knowledge of all hotel operations.

Yield Management: Utilizes yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotel's financial performance.

Account Service and Management: Maintains well-documented, accurate, organized and up-to-date file management system.

Develops strong customer relations through frequent communication.

Develops customer profiles and maintains an effective trace system.

Promptly follows-up on all customer needs and inquiries.

Product Knowledge: Conducts research, surveys, personal investigation and studies market place and territory.

Time Management: Focuses on revenue-producing activity and maximizes selling time by dedicating a minimum 90% work time on direct sales efforts.

Professionalism: Controls expenses including travel on the property's behalf.

Represents themselves, the hotel and Sage Hospitality Resources, Inc. with the highest level of integrity and professionalism.

Exhibits a positive and involved team attitude to all hotel departments.

Display a neat, clean and business-like appearance at all times.

Qualifications

Education/Formal Training

Minimum of high school diploma or equivalent.

Experience

4+ years of hotel sales management experience.

Knowledge/Skills

3-5 years sales management experience.

Requires knowledge of general sales techniques, yield management, and customer service skills.

Ability to Travel.

Requires effective business writing skills.

Organized and able to work on more than one task at a time.

Develop strong internal and customer relations.

Set and manage priorities and plan activities in advance.

Solve Problems and make sound business decisions.

Physical Demands

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Must have dexterity/mobility to meet clients on and off premises, to tour property and attend functions, to climb stairs, and operate basic office equipment.

Office environment, weather exposure when making sales calls.

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