Point Source Audio, Inc.
SENIOR CHANNEL MARKETING MANAGER
Point Source Audio, Inc., Petaluma, California, United States, 94954
We are seeking a dynamic and experienced Channel Marketing Manager to develop, plan, implement, and execute marketing activities and programs that will drive partner loyalty and sales growth through our channel partners. This position will focus on training, support, relationship-building, communication, strategy, and analysis of our channel partner program.
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying.The ideal candidate for this position will have at least five years of experience in channel marketing or related roles; however, candidates with less experience may be considered if they can demonstrate exceptional skills or proficiency in relevant areas. This is an exceptional opportunity for the individual with an entrepreneurial spirit who wants to progress into a leadership position in our expanding organization.We value individuals who are self-starters with strong discipline to execute strategic plans.Work Location
Petaluma, California or remote for the right candidateEssential Functions
Develop and deliver comprehensive training programs and materials for resellers to build their knowledge of our products and enhance their ability to sell and support our offerings.Design and provide sales tools, product demos, and marketing collateral that assist resellers in the sales process.Organize and participate in reseller-focused events, trade shows, and webinars to promote our products.Develop and manage partner content to ensure convenient access to sales tools, marketing collateral, and other sales enablement resources.Create regular, compelling communications for partners, including newsletters, updates, and promotional content, to keep them informed and engaged.Build and maintain strong relationships with resellers, ensuring their loyalty and support.Create and execute promotional sales offers and product campaigns through various channels, including email blasts, sales trainings, SPIFFS, advertising, and events.Collaborate with Sales to develop targeted account penetration plans, driving deeper market engagement.Conduct market analysis to understand reseller needs, market trends, and opportunities for growth.Gather and analyze intelligence on competitive channel programs to ensure our offerings are competitive and appealing to partners.Gather feedback from resellers to continuously improve products and sales strategies.Measure and report on the effectiveness of individual reseller marketing programs, making data-driven recommendations for improvement.Required Skills
BA/BS degree, or equivalent experience, with 5 to 7 years of channel marketing experienceProven experience in designing channel programs, promotional collateral, and web pages for channel partnersExcellent strategic planning, creative thinking, and tactical implementation skillsStrong communication and presentation abilitiesProficiency in Salesforce.com and other CRM toolsSolid understanding of marketing automation tools and softwareExcellent communication and interpersonal skills, both written and verbal, to deal effectively with internal and external contactsCompetence in Microsoft Office Suite: Outlook, Excel, Word, and PowerPointDesired Experience
Industry knowledge of multimedia, audio-visual, or audio networks.Background in sales, marketing or management.What We Offer
Medical insurance3 weeks paid time offMatching 401K with profit sharingCareer growth and development opportunitiesTo apply, send cover letter and resume to
work@point-sourceaudio.com#J-18808-Ljbffr
Want to make an application Make sure your CV is up to date, then read the following job specs carefully before applying.The ideal candidate for this position will have at least five years of experience in channel marketing or related roles; however, candidates with less experience may be considered if they can demonstrate exceptional skills or proficiency in relevant areas. This is an exceptional opportunity for the individual with an entrepreneurial spirit who wants to progress into a leadership position in our expanding organization.We value individuals who are self-starters with strong discipline to execute strategic plans.Work Location
Petaluma, California or remote for the right candidateEssential Functions
Develop and deliver comprehensive training programs and materials for resellers to build their knowledge of our products and enhance their ability to sell and support our offerings.Design and provide sales tools, product demos, and marketing collateral that assist resellers in the sales process.Organize and participate in reseller-focused events, trade shows, and webinars to promote our products.Develop and manage partner content to ensure convenient access to sales tools, marketing collateral, and other sales enablement resources.Create regular, compelling communications for partners, including newsletters, updates, and promotional content, to keep them informed and engaged.Build and maintain strong relationships with resellers, ensuring their loyalty and support.Create and execute promotional sales offers and product campaigns through various channels, including email blasts, sales trainings, SPIFFS, advertising, and events.Collaborate with Sales to develop targeted account penetration plans, driving deeper market engagement.Conduct market analysis to understand reseller needs, market trends, and opportunities for growth.Gather and analyze intelligence on competitive channel programs to ensure our offerings are competitive and appealing to partners.Gather feedback from resellers to continuously improve products and sales strategies.Measure and report on the effectiveness of individual reseller marketing programs, making data-driven recommendations for improvement.Required Skills
BA/BS degree, or equivalent experience, with 5 to 7 years of channel marketing experienceProven experience in designing channel programs, promotional collateral, and web pages for channel partnersExcellent strategic planning, creative thinking, and tactical implementation skillsStrong communication and presentation abilitiesProficiency in Salesforce.com and other CRM toolsSolid understanding of marketing automation tools and softwareExcellent communication and interpersonal skills, both written and verbal, to deal effectively with internal and external contactsCompetence in Microsoft Office Suite: Outlook, Excel, Word, and PowerPointDesired Experience
Industry knowledge of multimedia, audio-visual, or audio networks.Background in sales, marketing or management.What We Offer
Medical insurance3 weeks paid time offMatching 401K with profit sharingCareer growth and development opportunitiesTo apply, send cover letter and resume to
work@point-sourceaudio.com#J-18808-Ljbffr