THOMSON REUTERS HOLDINGS INC
Director, Marketing Strategy Partnerships
THOMSON REUTERS HOLDINGS INC, Ann Arbor, Michigan, us, 48113
Thomson Reuters Holdings Inc - Director, Marketing Strategy Partnerships - Ann Arbor, Michigan For this role, we are seeking an experienced Director of Partner Marketing to join our demand generation team and drive go-to-market strategies with key, strategic service Partners.Reporting to the Vice President of Marketing Strategy, the ideal candidate will play a pivotal role in defining, building and scaling our global partnerships business. This position requires a track record of proven results in Partner marketing, creating partnership programming and delivering measurable business outcomes.About the Role
Make your application after reading the following skill and qualification requirements for this position.In this opportunity as Director, Marketing Strategy - Partnerships, you will:Own relationship with the Partnerships & Alliances GM and its team; serve as primary demand generation contact and translate Partnerships targets and objectives into impactful marketing strategies and plans.Support strategic vision and roadmap for high-value partnerships to accelerate brand and product awareness, increase partner-sourced pipeline and drive new sales.Direct partner co-sell, re-sell and referral marketing efforts in conjunction with Partnerships, Sales, Content and Product Marketing teams across the globe; shape strategy, messaging, and content for campaigns.Build and maintain relationships with key service partners and systems integrators; work with external Partner marketing teams to understand shared goals, create joint marketing campaigns and attend planning calls regularly to ensure flawless execution of programs.Define and develop Partnerships playbook and standardized programming to drive internal/external execution of objectives and achieve consistency and scale across the organization.Accelerate Partner sales and demand through various marketing activities (tradeshows, webcasts, social media, etc.), providing thought-leadership and partner expertise as needed.Establish regular tracking mechanisms including standardized reports, clear attribution rules and measurement of results including performance of MDF funds.Accountable for partner Key Performance Indicators (KPIs), ensuring the achievement of annual partner pipeline targets and marketing-attributed sales targets.About YouYou're a fit for the role of Director, Marketing Strategy - Partnerships if your background includes:Minimum of 8-10+ years of relevant experience in demand generation roles, with 5 years experience in alliances, ecosystem or partner marketing.Ability to think strategically and analytically about business opportunities with strategic partners.Proven success in managing campaign objectives that achieved pipeline and revenue growth, including budget management.Track record of data and results-driven marketing.Excellent at collaboration and communication in a matrixed environment.Skills and Competencies:Excellent relationship and influence management skills with both internal and external executives, stakeholders and strategic partners. Experience working and collaborating with cross-functional teams and in navigating a complex, global organization. Strong understanding of current industry trends. Effective communication and presentation skills. Strong analytical skills including deep understanding of MDF funds and Partner KPIs. Ability to multitask, prioritize workload, work independently, adapt to the needs of a growing business and meet deadlines under time pressure.#LI-JK3What's in it For You?You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and...
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Make your application after reading the following skill and qualification requirements for this position.In this opportunity as Director, Marketing Strategy - Partnerships, you will:Own relationship with the Partnerships & Alliances GM and its team; serve as primary demand generation contact and translate Partnerships targets and objectives into impactful marketing strategies and plans.Support strategic vision and roadmap for high-value partnerships to accelerate brand and product awareness, increase partner-sourced pipeline and drive new sales.Direct partner co-sell, re-sell and referral marketing efforts in conjunction with Partnerships, Sales, Content and Product Marketing teams across the globe; shape strategy, messaging, and content for campaigns.Build and maintain relationships with key service partners and systems integrators; work with external Partner marketing teams to understand shared goals, create joint marketing campaigns and attend planning calls regularly to ensure flawless execution of programs.Define and develop Partnerships playbook and standardized programming to drive internal/external execution of objectives and achieve consistency and scale across the organization.Accelerate Partner sales and demand through various marketing activities (tradeshows, webcasts, social media, etc.), providing thought-leadership and partner expertise as needed.Establish regular tracking mechanisms including standardized reports, clear attribution rules and measurement of results including performance of MDF funds.Accountable for partner Key Performance Indicators (KPIs), ensuring the achievement of annual partner pipeline targets and marketing-attributed sales targets.About YouYou're a fit for the role of Director, Marketing Strategy - Partnerships if your background includes:Minimum of 8-10+ years of relevant experience in demand generation roles, with 5 years experience in alliances, ecosystem or partner marketing.Ability to think strategically and analytically about business opportunities with strategic partners.Proven success in managing campaign objectives that achieved pipeline and revenue growth, including budget management.Track record of data and results-driven marketing.Excellent at collaboration and communication in a matrixed environment.Skills and Competencies:Excellent relationship and influence management skills with both internal and external executives, stakeholders and strategic partners. Experience working and collaborating with cross-functional teams and in navigating a complex, global organization. Strong understanding of current industry trends. Effective communication and presentation skills. Strong analytical skills including deep understanding of MDF funds and Partner KPIs. Ability to multitask, prioritize workload, work independently, adapt to the needs of a growing business and meet deadlines under time pressure.#LI-JK3What's in it For You?You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and...
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