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JBA International

VP of Marketing

JBA International, Glendale, California, us, 91222


Position: Vice President of Marketing

The following information provides an overview of the skills, qualities, and qualifications needed for this role.

Location: Southern California preferred with ongoing meetings in Glendale, CA

Compensation $70,0000 to $100,000 with Bonus

Seeking an ambitious and strong mid-level marketing executive with mortgage experience.As we are

ramping up the business, the person should be willing to roll up their sleeves and get involved.

Responsibilities:

Brand development / Company image – Our culture and business model geared towards

experienced, producing (self-gen) LO’s.

Ability to recruit and manage a marketing team to accomplish projects noted.

Recruiting – Our Value Proposition (technology, pricing, SLA’s, marketing, support, etc.)

Direct to Consumer Website – Experience, expertise, technology, pricing, etc.

Marketing for our existing Loan Officers – As part of our retention plan (this includes past

clients, referral sources and individual LO web pages so we can generate Applications for them)

Marketing of past Borrowers – As part of our borrower retention plan

Marketing to Realtors – As part of our LO recruiting and retention plan

Social Media Presence – Facebook, Instagram, Twitter, YouTube, etc.

Skills:

Presentation and consistency in message is crucial. The ability to develop, implement and manage a

marketing plan consistent with our growth plans while support the sales force with a consistent and

professional message is a priority. Candidate should also be proficient in developing a budget in support

of the marketing plan and spending should be measurable through ROI and clear reporting.

A knowledge of Encompass, Surefire (Top of Mid) and Simple Nexus is a plus.

Other: This is a Mid-level management position with the opportunity to earn a seat at the table in a

senior level capacity through proven success and demonstrated management skills.

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