Netradyne
Sr. Marketing Operations Manager
Netradyne, San Diego, California, United States, 92189
Netradyne
harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.
About the role:
Netradyne is searching for a Sr. Marketing Operations Manager who will serve as a key leader within the organization to help build, track, execute and optimize our processes, systems, tools, campaigns and data management across marketing initiatives. We are looking for someone who has built, operated, and grown modern marketing operations and understands the diverse tech stacks $150M+ ARR level companies use. We're looking for a builder as well as an operator, someone who thinks strategically but can also execute and can drive cross-functional decision-making.
Project and campaign management is a large element of this role. Organize stakeholders and hold representatives accountable for their tasks. Scrutinize the marketing funnel, look for leaks, and constantly question and test attribution.
Responsibilities:Own end-to-end systematic flow of our entire marketing engine like lead routing, scoring, data enrichment, attribution, and trackingManage and establish efficient processes for our data management, integrity, and hygieneConstantly investigate the end-to-end campaign process and reporting and identify areas that need to be improvedTake the lead on positioning the team operations to anticipate future growthAdvanced Salesforce knowledge to build campaign reporting and dashboardsHave a comprehensive understanding of advanced lead routing tools like LeanDataBuild and manage sophisticated attribution modelsManage marketing automation technologies, experience with Pardot or Marketo preferredManage audience segmentation for campaigns, email marketing, direct mail, and other marketing outreachCampaign creation and set-up in Salesforce, Pardot, LeanData, Qualified, Demandbase, and others, including troubleshooting and fixing data errors/issuesManage campaign tracking, testing, and optimization feedback flowsAudit and monitor proper tagging for campaigns across our tech-stackHandle various requests from Marketing and cross-functional teams while aligning data and assets with best practicesSupport team with ad hoc campaign reporting and analysisDrive data quality and accuracy across all sales and marketing systems with an eye on contact and account enrichment, data governance, quality, and GDRP & CCPA compliance.Qualifications:
8+ years of Marketing and/or Campaign Operations experience, preferably in B2B SaaSProficiency in Pardot (or comparable Marketing Automation platform) and SalesforceObsesses over organization and effective project managementExperience with building marketing attribution models preferredProficiency in Excel / Google sheetsExperience in BI tools like Tableau and data lakesAbility to communicate effectively with stakeholders across the company with the ability to articulate detailed, data-driven reasons for changeDetail-oriented and accurate; enjoys problem-solving and being challengedWorks well under deadlines, with the ability to identify and communicate issues quicklyExperience and a thorough understanding of B2B software go-to-market motions; especially with marketing and salesExperience in a fast-paced, high growth environmentStrong strategic, analytical, project management, and communication skillsEconomic Package Includes:
$107,000-$163,350 USDAnnual BonusCompany Paid Health Care, Dental, and Vision Coverage
Including Coverage for your partner and dependents
Three Health Care Plan Options
FSA and HSA Options
Generous PTO and Sick Leave401(K)Disability and Life Insurance Benefits$50 phone stipend per pay period
California Pay Range
$107,000-$163,350 USD
We are committed to an inclusive and diverse team. Netradyne is an equal-opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status.
If there is a match between your experiences/skills and the Company's needs, we will contact you directly.
Netradyne is an equal-opportunity employer.
Applicants only - Recruiting agencies do not contact.
harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.
About the role:
Netradyne is searching for a Sr. Marketing Operations Manager who will serve as a key leader within the organization to help build, track, execute and optimize our processes, systems, tools, campaigns and data management across marketing initiatives. We are looking for someone who has built, operated, and grown modern marketing operations and understands the diverse tech stacks $150M+ ARR level companies use. We're looking for a builder as well as an operator, someone who thinks strategically but can also execute and can drive cross-functional decision-making.
Project and campaign management is a large element of this role. Organize stakeholders and hold representatives accountable for their tasks. Scrutinize the marketing funnel, look for leaks, and constantly question and test attribution.
Responsibilities:Own end-to-end systematic flow of our entire marketing engine like lead routing, scoring, data enrichment, attribution, and trackingManage and establish efficient processes for our data management, integrity, and hygieneConstantly investigate the end-to-end campaign process and reporting and identify areas that need to be improvedTake the lead on positioning the team operations to anticipate future growthAdvanced Salesforce knowledge to build campaign reporting and dashboardsHave a comprehensive understanding of advanced lead routing tools like LeanDataBuild and manage sophisticated attribution modelsManage marketing automation technologies, experience with Pardot or Marketo preferredManage audience segmentation for campaigns, email marketing, direct mail, and other marketing outreachCampaign creation and set-up in Salesforce, Pardot, LeanData, Qualified, Demandbase, and others, including troubleshooting and fixing data errors/issuesManage campaign tracking, testing, and optimization feedback flowsAudit and monitor proper tagging for campaigns across our tech-stackHandle various requests from Marketing and cross-functional teams while aligning data and assets with best practicesSupport team with ad hoc campaign reporting and analysisDrive data quality and accuracy across all sales and marketing systems with an eye on contact and account enrichment, data governance, quality, and GDRP & CCPA compliance.Qualifications:
8+ years of Marketing and/or Campaign Operations experience, preferably in B2B SaaSProficiency in Pardot (or comparable Marketing Automation platform) and SalesforceObsesses over organization and effective project managementExperience with building marketing attribution models preferredProficiency in Excel / Google sheetsExperience in BI tools like Tableau and data lakesAbility to communicate effectively with stakeholders across the company with the ability to articulate detailed, data-driven reasons for changeDetail-oriented and accurate; enjoys problem-solving and being challengedWorks well under deadlines, with the ability to identify and communicate issues quicklyExperience and a thorough understanding of B2B software go-to-market motions; especially with marketing and salesExperience in a fast-paced, high growth environmentStrong strategic, analytical, project management, and communication skillsEconomic Package Includes:
$107,000-$163,350 USDAnnual BonusCompany Paid Health Care, Dental, and Vision Coverage
Including Coverage for your partner and dependents
Three Health Care Plan Options
FSA and HSA Options
Generous PTO and Sick Leave401(K)Disability and Life Insurance Benefits$50 phone stipend per pay period
California Pay Range
$107,000-$163,350 USD
We are committed to an inclusive and diverse team. Netradyne is an equal-opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status.
If there is a match between your experiences/skills and the Company's needs, we will contact you directly.
Netradyne is an equal-opportunity employer.
Applicants only - Recruiting agencies do not contact.