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Parker Tide

Branding Expert / Graphic Designer

Parker Tide, Washington, District of Columbia, us, 20022


Parker Tide is a veteran-owned, small business in DC. We serve as a value-added partner to the government. We are seeking a Branding Expert / Graphic Designer to work with one of our clients.

Title:

Branding Expert / Graphic DesignerLocation:

100% Remote.Period of Performance:

about one year, milestones/deadlines established at the kickoff meeting.Investigation:

Public Trust.Salary:

Depends on Experience.

Description of DutiesPerform all task areas listed below in support of the Division of Inclusivity, Culture, and Equity to assist in the rebranding and redesign of our new office and related products.Develop customer market and advertising strategies, create aesthetically pleasing documents, PowerPoint presentations, infographics, pamphlets, and more.Branding and Market Strategy

Develop comprehensive branding strategies that reflect our mission and values.Create customer market and advertising strategies to enhance brand awareness/engagement.Conduct market research to understand target audience preferences and trends.Design and Layout Creation

Develop visually appealing brand-consistent documents: reports, brochures, and proposals.Create engaging PowerPoint presentations that effectively communicate key messages.Design infographics that simplify complex information and enhance understanding.Develop pamphlets and other marketing materials that effectively promote services/values.Color Schemes and Emotional Impact

Utilize understanding of color theory to select palettes that evoke desired emotional response.Apply knowledge of how colors influence mood and perception in all design work.Ensure color schemes are consistent across all branding materials and office design.Deliverables

Comprehensive branding and market strategy documentation.Detailed design layouts and plans for the office redesign.A collection of branded documents, presentations, infographics, and pamphlets.Finalized color schemes and design guidelines.Collaboration and Communication

Regularly meet with stakeholders to discuss progress, feedback, and make adjustments.Provide clear and timely communication throughout the project.Qualifications

Proven experience in graphic design and branding, with a strong portfolio showing work.Expertise in developing branding and marketing strategies.Proficiency in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign).Strong understanding of color theory and its application in design.Excellent communication and project management skills.

If you, or someone you know is interested in this opportunity, please reply with a resume. Referrals are always welcome.

EEO: Parker Tide Corp. prohibits discrimination with respect to the hiring or promotion of individuals, conditions of employment, disciplinary and discharge practices, or any other aspect of employment on the basis of sex, race, color, age, national origin, religion, disability, marital status, sexual orientation, gender identity, pregnancy, or veteran status.