Middesk
Growth Marketing Manager
Middesk, San Francisco, California, United States, 94199
[Full Time] Growth Marketing Manager at Middesk (United States)
Please double check you have the right level of experience and qualifications by reading the full overview of this opportunity below.Growth Marketing Manager Middesk United StatesDate Posted: 31 Oct, 2022Work Location: San Francisco, United StatesSalary Offered: Not SpecifiedJob Type: Full TimeExperience Required: 3+ yearsRemote Work: NoStock Options: NoVacancies: 1 availableAbout MiddeskMiddesk enables every business to access the products and services they need to grow and thrive. Our products provide accurate and complete information for financial services companies and make it easy for employers to establish their business with state and federal entities.The roleAs a Growth Marketer at Middesk, you will be responsible for managing our acquisition and retention strategy + execution. This role is critical to generating the awareness, developing the pipeline, and helping to convert that pipeline to paying customers.This role will partner closely with Sales, Account Management, Partnerships, Product Marketing, and Revenue Operations to accelerate Middesk's growth.What you'll achieveYou will ideate, launch, and measure the effectiveness of performance marketing campaigns across multiple channels (e.g. SEM, Paid Social, Webinars, Events, Lifecycle) to increase awareness, engage high quality leads to convert via self-service, generate Sales pipeline, shorten deal cycles, and retain and expand our customer relationships.You will implement and scale our lead/pipeline generation engine through testing, learning, and thoughtful execution.In partnership with Product Marketing, you will develop a deep understanding of our personas, the competitive landscape, and ROI.What you've accomplished3+ years (2+ years of that in B2B) of growth marketing experience.Outcome responsibility: You have previously been involved in budgeting for paid marketing and were responsible for performance outcomes of that budget.Channel expertise: You spike in a few Growth Marketing channels.Marketing systems: You’ve mastered standard marketing automation and email tools.Agency management: You’ve managed a digital agency.Traits we valueCampaign strategy and execution: You love strategizing on campaigns.Analytical decision-making: You think logically, using a mix of quantitative and qualitative data.Bias to action; experimentation over perfection: You focus on outcomes over output.Why you'll love it hereCustomer First: We stay energized by solving real customer problems.Be an owner: We identify and tackle problems.Act with urgency and purpose: We move quickly and simplify things as we go.Drive results together: We choose teamwork.Embrace the journey: We dream big and are open to taking risks.Middesk is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment. We are committed to providing a positive interview experience for every candidate.
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Please double check you have the right level of experience and qualifications by reading the full overview of this opportunity below.Growth Marketing Manager Middesk United StatesDate Posted: 31 Oct, 2022Work Location: San Francisco, United StatesSalary Offered: Not SpecifiedJob Type: Full TimeExperience Required: 3+ yearsRemote Work: NoStock Options: NoVacancies: 1 availableAbout MiddeskMiddesk enables every business to access the products and services they need to grow and thrive. Our products provide accurate and complete information for financial services companies and make it easy for employers to establish their business with state and federal entities.The roleAs a Growth Marketer at Middesk, you will be responsible for managing our acquisition and retention strategy + execution. This role is critical to generating the awareness, developing the pipeline, and helping to convert that pipeline to paying customers.This role will partner closely with Sales, Account Management, Partnerships, Product Marketing, and Revenue Operations to accelerate Middesk's growth.What you'll achieveYou will ideate, launch, and measure the effectiveness of performance marketing campaigns across multiple channels (e.g. SEM, Paid Social, Webinars, Events, Lifecycle) to increase awareness, engage high quality leads to convert via self-service, generate Sales pipeline, shorten deal cycles, and retain and expand our customer relationships.You will implement and scale our lead/pipeline generation engine through testing, learning, and thoughtful execution.In partnership with Product Marketing, you will develop a deep understanding of our personas, the competitive landscape, and ROI.What you've accomplished3+ years (2+ years of that in B2B) of growth marketing experience.Outcome responsibility: You have previously been involved in budgeting for paid marketing and were responsible for performance outcomes of that budget.Channel expertise: You spike in a few Growth Marketing channels.Marketing systems: You’ve mastered standard marketing automation and email tools.Agency management: You’ve managed a digital agency.Traits we valueCampaign strategy and execution: You love strategizing on campaigns.Analytical decision-making: You think logically, using a mix of quantitative and qualitative data.Bias to action; experimentation over perfection: You focus on outcomes over output.Why you'll love it hereCustomer First: We stay energized by solving real customer problems.Be an owner: We identify and tackle problems.Act with urgency and purpose: We move quickly and simplify things as we go.Drive results together: We choose teamwork.Embrace the journey: We dream big and are open to taking risks.Middesk is committed to equal treatment and opportunity in all aspects of recruitment, selection, and employment. We are committed to providing a positive interview experience for every candidate.
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