Maximus Services, LLC
Senior Marketing Manager, Federal (Hybrid)
Maximus Services, LLC, Mc Lean, Virginia, us, 22107
Description & Requirements
Maximus is seeking a dynamic and experienced S enio r Marketing Manager to join our innovative team. The ideal candidate will bridge the gap between technology, business process services and marketing, possessing a deep understanding of both domains. In this role, you will be responsible for developing and executing strategic marketing plans that effectively showcase our offerings and services. The Senior Marketing Manager will collaborate with cross-functional teams to create compelling marketing content, drive solution adoption, and enhance our market positioning . If you are a strategic thinker with a passion for technology services and marketing, and if you thrive in a dynamic and collaborative environment, we invite you to apply to the position of Senior Marketing Manager at Maximus.
This is a hybrid position with the need to occasionally attend meetings and/or events in the Tyson Corners, VA/ Washington, DC area. This position requires some travel . The selected candidate must live in this geographical area.
Essential Duties and Responsibilities:- Mentor and coach team on the organization's sales process, ensure sales team achieves monthly metrics to include but not limited to: outbound calls, qualified leads, meeting schedules, maintain prospect database for email marketing, develop and execute marketing plan and distribute new content.- Monitor sales pipeline reports and forecast, direct sales and marketing projects.- Execute end-to-end management of webinars and conference attendance.- Configure Salesforce changes and updates, ensure accuracy of information added, provide weekly and monthly reports to leadership.- Build and maintain a relationship with prospects, using sales strategies in keeping with the organization's expectations
Essential Duties and Responsibilities:
Technical Expertise:
- Understand the technical aspects of our products and services to effectively communicate their value proposition to both technical and non-technical audiences.
- Stay abreast of industry trends, competitor products, and emerging technologies to maintain a competitive edge in the market.
Marketing Strategy:
- Develop and implement comprehensive marketing strategies that align with the company's Federal business goals and objectives.
- Collaborate with program managers, engineers, business development and sales teams to create marketing plans that drive offering awareness and growth.
Content Development:
- Create high-quality technical content, including whitepapers, case studies, blog posts, and product documentation, to educate and engage the target Federal audience.
- Work closely with the content team to ensure accurate and compelling representation of technical features and benefits.
Product Positioning :
- Develop and refine the messaging and positioning of integrated solutions to effectively differentiate them in the market.
- Collaborate with solutions management to ensure product roadmaps align with market needs and trends.
Sales Enablement:
- Provide sales and business development teams with the necessary tools, training, and collateral to effectively communicate the strategic advantages of our programs and offerings.
- Support the development of sales presentations, demos, and other materials to assist in the sales process.
Minimum Requirements
- Bachelor's degree from an accredited college or university in related field of study- Minimum of 7 years of related work experience required
- Strong organizational, verbal, written, analytical, problem solving, teamwork and communication skills required- A team player who has ability to work in a fast-paced, deadline driven environment delivering results and quality services.- Strong organizational skills and discipline will be key attributes for success in this role that will involve simultaneously completing multiple tasks accurately while meeting aggressive deadlines
- Requires the ability to change the thinking of, or gain acceptance from, others in sensitive situations, without damage to the relationship.
- Bachelor's degree in Marketing, Business, or a related field; technical background and digital marketing are a plus. Additional experience in lieu of degree will be considered.
- 7 years of related experience (at least 2 years marketing for federal government programs).
- Ability to drive a strategic and compelling narrative and map customer journeys.
- Proven experience in technical marketing, product marketing, go-to-market or a related role for federal government programs.
- Strong understanding of technology, especially in the areas of software, or IT solutions and services.
- Excellent written and verbal communication skills.
- Ability to translate technical features into compelling and easy-to-understand messaging for diverse audiences.
- Demonstrated ability to work collaboratively in a cross-functional environment.
Desired Skills Experienc e:
- Working with small business partners is a plus.
#t echjobs
#LI-PN1
EEO Statement
Active military service members, their spouses, and veteran candidates often embody the core competencies Maximus deems essential, and bring a resiliency and dependability that greatly enhances our workforce. We recognize your unique skills and experiences, and want to provide you with a career path that allows you to continue making a difference for our country. We're proud of our connections to organizations dedicated to serving veterans and their families. If you are transitioning from military to civilian life, have prior service, are a retired veteran or a member of the National Guard or Reserves, or a spouse of an active military service member, we have challenging and rewarding career opportunities available for you. A committed and diverse workforce is our most important resource. Maximus is an Affirmative Action/Equal Opportunity Employer. Maximus provides equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disabled status.
Pay Transparency
Maximus compensation is based on various factors including but not limited to job location, a candidate's education, training, experience, expected quality and quantity of work, required travel (if any), external market and internal value analysis including seniority and merit systems, as well as internal pay alignment. Annual salary is just one component of Maximus's total compensation package. Other rewards may include short- and long-term incentives as well as program-specific awards. Additionally, Maximus provides a variety of benefits to employees, including health insurance coverage, life and disability insurance, a retirement savings plan, paid holidays and paid time off. Compensation ranges may differ based on contract value but will be commensurate with job duties and relevant work experience. An applicant's salary history will not be used in determining compensation. Maximus will comply with regulatory minimum wage rates and exempt salary thresholds in all instances.
Maximus is seeking a dynamic and experienced S enio r Marketing Manager to join our innovative team. The ideal candidate will bridge the gap between technology, business process services and marketing, possessing a deep understanding of both domains. In this role, you will be responsible for developing and executing strategic marketing plans that effectively showcase our offerings and services. The Senior Marketing Manager will collaborate with cross-functional teams to create compelling marketing content, drive solution adoption, and enhance our market positioning . If you are a strategic thinker with a passion for technology services and marketing, and if you thrive in a dynamic and collaborative environment, we invite you to apply to the position of Senior Marketing Manager at Maximus.
This is a hybrid position with the need to occasionally attend meetings and/or events in the Tyson Corners, VA/ Washington, DC area. This position requires some travel . The selected candidate must live in this geographical area.
Essential Duties and Responsibilities:- Mentor and coach team on the organization's sales process, ensure sales team achieves monthly metrics to include but not limited to: outbound calls, qualified leads, meeting schedules, maintain prospect database for email marketing, develop and execute marketing plan and distribute new content.- Monitor sales pipeline reports and forecast, direct sales and marketing projects.- Execute end-to-end management of webinars and conference attendance.- Configure Salesforce changes and updates, ensure accuracy of information added, provide weekly and monthly reports to leadership.- Build and maintain a relationship with prospects, using sales strategies in keeping with the organization's expectations
Essential Duties and Responsibilities:
Technical Expertise:
- Understand the technical aspects of our products and services to effectively communicate their value proposition to both technical and non-technical audiences.
- Stay abreast of industry trends, competitor products, and emerging technologies to maintain a competitive edge in the market.
Marketing Strategy:
- Develop and implement comprehensive marketing strategies that align with the company's Federal business goals and objectives.
- Collaborate with program managers, engineers, business development and sales teams to create marketing plans that drive offering awareness and growth.
Content Development:
- Create high-quality technical content, including whitepapers, case studies, blog posts, and product documentation, to educate and engage the target Federal audience.
- Work closely with the content team to ensure accurate and compelling representation of technical features and benefits.
Product Positioning :
- Develop and refine the messaging and positioning of integrated solutions to effectively differentiate them in the market.
- Collaborate with solutions management to ensure product roadmaps align with market needs and trends.
Sales Enablement:
- Provide sales and business development teams with the necessary tools, training, and collateral to effectively communicate the strategic advantages of our programs and offerings.
- Support the development of sales presentations, demos, and other materials to assist in the sales process.
Minimum Requirements
- Bachelor's degree from an accredited college or university in related field of study- Minimum of 7 years of related work experience required
- Strong organizational, verbal, written, analytical, problem solving, teamwork and communication skills required- A team player who has ability to work in a fast-paced, deadline driven environment delivering results and quality services.- Strong organizational skills and discipline will be key attributes for success in this role that will involve simultaneously completing multiple tasks accurately while meeting aggressive deadlines
- Requires the ability to change the thinking of, or gain acceptance from, others in sensitive situations, without damage to the relationship.
- Bachelor's degree in Marketing, Business, or a related field; technical background and digital marketing are a plus. Additional experience in lieu of degree will be considered.
- 7 years of related experience (at least 2 years marketing for federal government programs).
- Ability to drive a strategic and compelling narrative and map customer journeys.
- Proven experience in technical marketing, product marketing, go-to-market or a related role for federal government programs.
- Strong understanding of technology, especially in the areas of software, or IT solutions and services.
- Excellent written and verbal communication skills.
- Ability to translate technical features into compelling and easy-to-understand messaging for diverse audiences.
- Demonstrated ability to work collaboratively in a cross-functional environment.
Desired Skills Experienc e:
- Working with small business partners is a plus.
#t echjobs
#LI-PN1
EEO Statement
Active military service members, their spouses, and veteran candidates often embody the core competencies Maximus deems essential, and bring a resiliency and dependability that greatly enhances our workforce. We recognize your unique skills and experiences, and want to provide you with a career path that allows you to continue making a difference for our country. We're proud of our connections to organizations dedicated to serving veterans and their families. If you are transitioning from military to civilian life, have prior service, are a retired veteran or a member of the National Guard or Reserves, or a spouse of an active military service member, we have challenging and rewarding career opportunities available for you. A committed and diverse workforce is our most important resource. Maximus is an Affirmative Action/Equal Opportunity Employer. Maximus provides equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disabled status.
Pay Transparency
Maximus compensation is based on various factors including but not limited to job location, a candidate's education, training, experience, expected quality and quantity of work, required travel (if any), external market and internal value analysis including seniority and merit systems, as well as internal pay alignment. Annual salary is just one component of Maximus's total compensation package. Other rewards may include short- and long-term incentives as well as program-specific awards. Additionally, Maximus provides a variety of benefits to employees, including health insurance coverage, life and disability insurance, a retirement savings plan, paid holidays and paid time off. Compensation ranges may differ based on contract value but will be commensurate with job duties and relevant work experience. An applicant's salary history will not be used in determining compensation. Maximus will comply with regulatory minimum wage rates and exempt salary thresholds in all instances.