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Ansira Partners

ADVERTISING STRATEGIST

Ansira Partners, Washington, District of Columbia, us, 20022


The Advertising Strategist is an online advertising specialist counted on by stakeholders to create, execute, and report on multi-channel media strategies. The Advertising Strategist utilizes advertising expertise in SEM, Display, Video, Social, and emerging ad-tech.

The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.

They are knowledgeable and experienced in advertising products, industry trends, and are looking to optimize and create new strategies that help clients achieve their business goals.Key Responsibilities

Monitor client & internal request queue to provide action, insight, and analysis to incoming requests.Analyze campaigns and make proactive changes to improve account performance.Identify and present new opportunities/areas of growth to clients that will improve accounts' ability to achieve desired outcomes.Bring competitive and industry insights to execute data-driven optimizations across potentially large and complex accounts.Gather, analyze, and organize complex information, conduct comparative analyses, make recommendations supported by identified facts, and present clear recommendations to internal stakeholders.Create custom presentations to maintain post-sales activities with a goal to increase product adoption.Create and present compelling client-focused reporting that connects with key stakeholders and drives understanding of ROI for all advertising channels.Requirements:

Google Analytics Certified.Google Ad Certified.Experience managing online ad campaigns.Experience collaborating cross-functionally.Management of social campaigns is a plus.

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