Video & Social Media Specialist

The Video & Social Media Specialist supports Roosevelt University’s communication goals via videography, photography, and social media. Reporting to the Social Media Manager and working closely with the Director of Brand Marketing, the Video & Social Media Specialist will produce images and video content for the Roosevelt University website, advertising, marketing materials, and social media channels (TikTok, Instagram, YouTube, Facebook, LinkedIn, etc).

The following information aims to provide potential candidates with a better understanding of the requirements for this role.The Video & Social Media Specialist is responsible for helping to develop and produce content in support of strategic marketing/enrollment goals. As a member of the Marketing & Communication Department, the Video & Social Media Specialist will work to create digital content that helps tell the Roosevelt story.The Video & Social Media Specialist will display a strong background in visual storytelling and an understanding of how video integrates with and supports content across various communications channels (social media, web, print). Expert knowledge of current video and audio production equipment, technologies, and software is essential. Superior knowledge of social media trends, audiences, and platforms is paramount.The Video & Social Media Specialist will work collaboratively with department peers on projects and will produce content for various University channels. They will be responsible for all aspects of digital content creation, including researching, shot planning, shooting, and editing. They will work collaboratively with the Social Media Manager and other department members on distribution and posting. The Video & Social Media Specialist will be responsible for managing the university YouTube account, including optimizing the current page for prospective student search.Knowledge, Skills and Abilities Required:1-3 years of experience in writing/shooting/directing/editing video.Proficiency in Adobe Photoshop and other photo editing/processing software.Proficiency in Adobe Premiere, visual effects, and sound software.Thorough understanding of online video environment and online distribution.Thorough understanding of social media strategy and trends.Excellent videography and video editing skills and experience with producing visual storytelling.Experience in sound editing, color-correction, and lighting; will be responsible for all aspects of post-production.Motion Graphic Skills.Superior writing, editing, and communication skills.Ability to create content for various audiences in a clear, consistent, strategic manner.Highly collaborative with ability to coordinate with creative and social media teams.Proven ability to manage multiple projects in a deadline-driven environment.Keen attention to detail.Motivated self-starter with the ability to take initiative and perform well.Creative and enthusiastic, yet process-oriented.Has the ability to manage relationships with diplomacy at all levels.Stays current on the newest trends in communications media, film, and technology.Ability to work on weekends and evenings for events as needed.Experience in higher education preferred.Years of Experience Required:

1-3Required Education:

Bachelor's DegreeCertification/Licensure Required:

NAMinimum Qualifications:

Please see Knowledge, Skills, and Abilities required section.Preferred Qualifications:

Background in higher education marketing.Equipment Operated:

Basic office equipment.Working Conditions:

Normal climate-controlled office environment is provided.

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