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Space Executive

Head of Marketing

Space Executive, Lawrenceville, Georgia, United States, 30044


We are partnering with a leading FinTech business providing an all-in-one API platform for payments, compliance, and currency exchange. Their focus is on simplifying cross-border transactions for businesses, ensuring secure and efficient operations.

The following information aims to provide potential candidates with a better understanding of the requirements for this role.We are seeking a dynamic and experienced Head of Marketing to build and lead their marketing function from the ground up. This role is crucial as the company's first marketing hire, responsible for creating and executing a comprehensive marketing strategy that spans the entire marketing spectrum. The ideal candidate will have a proven track record in scaling marketing efforts within a start-up environment, preferably in the FinTech sector.

Key Responsibilities :

Develop and implement a holistic marketing strategy, including digital, product, content, and brand marketing.

Build and manage the marketing budget, ensuring efficient allocation of resources.

Create and execute campaigns to drive customer acquisition, engagement, and retention.

Analyze market trends, customer insights, and competitive landscape to inform marketing strategies.

Collaborate with cross-functional teams to align marketing efforts with business goals.

Monitor and report on the effectiveness of marketing initiatives, adjusting strategies as needed.

Recruit, lead, and mentor a growing marketing team.

Manage relationships with external partners, including agencies and vendors.

Drive public relations and brand awareness initiatives.

Qualifications :

Bachelor’s degree in Marketing, Business, or a related field.

7+ years of experience in marketing roles, with a strong background in both digital and traditional marketing.

Experience in the FinTech industry and start-up environment is highly preferred.

Proven ability to develop and execute successful marketing strategies from scratch.

Strong leadership skills with experience in building and managing high-performing teams.

Excellent analytical, communication, and project management skills.

Ability to thrive in a fast-paced, dynamic environment.

Benefits :

Competitive salary and equity in the business.

Opportunity to shape and grow the marketing function in a rapidly expanding company.

Flexible working environment.

Potential for significant professional growth and leadership opportunities.

Involvement in strategic decisions and close collaboration with the executive team.

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