Keyfactor
Field & Channel Marketing Manager, UKI & DACH
Keyfactor, Independence, Ohio, United States, 44131
About KeyfactorOur mission is to build a connected society, rooted in trust, with identity-first security for every machine and human. Keyfactor helps organizations move fast to establish digital trust at scale - and then maintain it. With decades of cybersecurity experience, Keyfactor is trusted by more than 1,500 companiesacross the globe. We are proud to continually earn recognition as a Best Place to Work, and we achieve that through our amazing people who cultivate our culture as we grow. We hope you will trust your future with Keyfactor!
Title:
Field & Channel Marketing Manager, UKI & DACH
Location:
Remote, United Kingdom or Germany
Experience:
Mid level
Job Function:
Marketing
Employment Type:
Fixed term contract for a period of 10 months from Sep' 24 - July' 25 (maternity cover)
Travel:
Up to 40%
Industry:
Computer & Network Security
About the position
The Field & Channel Marketing Manager, UKI & DACH, is a key member of the global marketing team, reporting directly to the Sr. Director, Global Field & Channel Marketing. You will be a key leader in driving the success of our field and channel marketing efforts. You will collaborate with cross-functional teams to develop and execute targeted and comprehensive marketing plans, build and maintain strong partner relationships, manage events, and drive demand generation and pipeline acceleration. Your role will be crucial in measuring the effectiveness of marketing efforts and ensuring alignment with company goals and partner objectives.
The position can be based out of UK or Germany. Applicants must hold a valid Right to Work in UK or Germany.
RESPONSIBILITIES
Work closely with Enterprise Sales and Channel Account Managers to deliver programs that contribute to opportunity creation and pipeline acceleration at the rep, team, and regional levels.
Work closely with other marketing functions, such as Product Marketing, Brand, and Digital, to create exciting content for all campaigns and events.
Strategic Planning: Develop and execute comprehensive field and channel marketing plans that align with company goals and partner objectives.
Partner Relationship Management: Cultivate and maintain strong relationships with key partners to drive joint marketing initiatives and ensure partner enablement.
Campaign Development: Working with the Campaign's team to execute marketing campaigns tailored to channel partners and local field markets.
Content Creation: Oversee marketing collateral, sales enablement materials, and social assets to support partners and field marketing.
Event Management: Lead planning, production, and execution of partner and field marketing events including events, dinners, meetups, tradeshow, etc. for demand generation and pipeline acceleration.
Track: Leverage Salesforce and Domo to manage marketing campaigns and to communicate outcomes.
Report: Demonstrate program success, and quarterly goals, and compile performance reports.
SKILLS AND QUALIFICATIONS
Demonstrable experience in Field and Channel Marketing in B2B marketing roles and a track record of working directly with a sales organization, ideally software/SaaS, preferably in a scale-up/challenger environment.
Experience delivering successful strategies for creating demand in the field, with and without partners.
Strong collaboration & negotiation skills, showing the ability to influence without ownership, gaining support and trust across the organization to achieve agreed-upon business outcomes.
Excellent and creative communicator with proven ability to convey complex ideas and data in written, presentation, and spoken formats to a variety of audiences, including sales, customers, prospects, and channel partners.
Outstanding project management skills and the proven ability to manage multiple complex initiatives in parallel.
Metrics-driven with demonstrated analytical skills and the ability to work strategically and tactically.
Excels in a quickly changing environment and can prioritize projects and communicate priorities.
Hands-on experience using Asana, HubSpot, Domo, Salesforce, BrightTALK, or equivalent tools.
Travel up to 40%
CompensationSalary will be commensurate with experience.
Culture, Career Opportunities and BenefitsWe build teams that continually strive to get better than the day before. You will be challenged daily and given opportunities to grow personally and professionally. We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas.
Here are just some of the initiatives that make our culture special:
Second Fridays (a company-wide day off on the second Friday of every month).
Comprehensive benefit coverage, paid for by the company for you and your dependents (US).
Generous paid parental leave (US).
Dedicated employee-focused ambassadors via Key Contributors & Culture Committees.
DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.
The Keyfactor Alliance Program to support DEIB efforts.
Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
Unlimited time off (US) and competitive time off globally.
Monthly Talent development and Cross Functional meetings to support professional development.
Regular All Hands meetings - followed by group gatherings.
Our Core ValuesOur core values are extremely important to how we run our business and what we look for in every team member:
Trust
is paramount.
We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.
Customers
are core.
We strategize, operate, and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.
Innovation
never stops, it only accelerates.
The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.
We deliver with
agility
.
We thrive in high-paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.
United by
respect
.
Respect for all is what unites us. We promote diversity, inclusivity, equity, and acting with empathy and openness, both in our business and in our communities.
Teams
make "it" happen.
Vision and goals are not individually achievable - they require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.
Keyfactor is a proud equal opportunity employer.
REASONABLE ACCOMMODATION:
Applicants with disabilities may contact a member of Keyfactor's People team via
and/or telephone at
to request and arrange for accommodations at any time.
Keyfactor Privacy Notice
Title:
Field & Channel Marketing Manager, UKI & DACH
Location:
Remote, United Kingdom or Germany
Experience:
Mid level
Job Function:
Marketing
Employment Type:
Fixed term contract for a period of 10 months from Sep' 24 - July' 25 (maternity cover)
Travel:
Up to 40%
Industry:
Computer & Network Security
About the position
The Field & Channel Marketing Manager, UKI & DACH, is a key member of the global marketing team, reporting directly to the Sr. Director, Global Field & Channel Marketing. You will be a key leader in driving the success of our field and channel marketing efforts. You will collaborate with cross-functional teams to develop and execute targeted and comprehensive marketing plans, build and maintain strong partner relationships, manage events, and drive demand generation and pipeline acceleration. Your role will be crucial in measuring the effectiveness of marketing efforts and ensuring alignment with company goals and partner objectives.
The position can be based out of UK or Germany. Applicants must hold a valid Right to Work in UK or Germany.
RESPONSIBILITIES
Work closely with Enterprise Sales and Channel Account Managers to deliver programs that contribute to opportunity creation and pipeline acceleration at the rep, team, and regional levels.
Work closely with other marketing functions, such as Product Marketing, Brand, and Digital, to create exciting content for all campaigns and events.
Strategic Planning: Develop and execute comprehensive field and channel marketing plans that align with company goals and partner objectives.
Partner Relationship Management: Cultivate and maintain strong relationships with key partners to drive joint marketing initiatives and ensure partner enablement.
Campaign Development: Working with the Campaign's team to execute marketing campaigns tailored to channel partners and local field markets.
Content Creation: Oversee marketing collateral, sales enablement materials, and social assets to support partners and field marketing.
Event Management: Lead planning, production, and execution of partner and field marketing events including events, dinners, meetups, tradeshow, etc. for demand generation and pipeline acceleration.
Track: Leverage Salesforce and Domo to manage marketing campaigns and to communicate outcomes.
Report: Demonstrate program success, and quarterly goals, and compile performance reports.
SKILLS AND QUALIFICATIONS
Demonstrable experience in Field and Channel Marketing in B2B marketing roles and a track record of working directly with a sales organization, ideally software/SaaS, preferably in a scale-up/challenger environment.
Experience delivering successful strategies for creating demand in the field, with and without partners.
Strong collaboration & negotiation skills, showing the ability to influence without ownership, gaining support and trust across the organization to achieve agreed-upon business outcomes.
Excellent and creative communicator with proven ability to convey complex ideas and data in written, presentation, and spoken formats to a variety of audiences, including sales, customers, prospects, and channel partners.
Outstanding project management skills and the proven ability to manage multiple complex initiatives in parallel.
Metrics-driven with demonstrated analytical skills and the ability to work strategically and tactically.
Excels in a quickly changing environment and can prioritize projects and communicate priorities.
Hands-on experience using Asana, HubSpot, Domo, Salesforce, BrightTALK, or equivalent tools.
Travel up to 40%
CompensationSalary will be commensurate with experience.
Culture, Career Opportunities and BenefitsWe build teams that continually strive to get better than the day before. You will be challenged daily and given opportunities to grow personally and professionally. We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas.
Here are just some of the initiatives that make our culture special:
Second Fridays (a company-wide day off on the second Friday of every month).
Comprehensive benefit coverage, paid for by the company for you and your dependents (US).
Generous paid parental leave (US).
Dedicated employee-focused ambassadors via Key Contributors & Culture Committees.
DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.
The Keyfactor Alliance Program to support DEIB efforts.
Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
Unlimited time off (US) and competitive time off globally.
Monthly Talent development and Cross Functional meetings to support professional development.
Regular All Hands meetings - followed by group gatherings.
Our Core ValuesOur core values are extremely important to how we run our business and what we look for in every team member:
Trust
is paramount.
We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.
Customers
are core.
We strategize, operate, and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.
Innovation
never stops, it only accelerates.
The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.
We deliver with
agility
.
We thrive in high-paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.
United by
respect
.
Respect for all is what unites us. We promote diversity, inclusivity, equity, and acting with empathy and openness, both in our business and in our communities.
Teams
make "it" happen.
Vision and goals are not individually achievable - they require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.
Keyfactor is a proud equal opportunity employer.
REASONABLE ACCOMMODATION:
Applicants with disabilities may contact a member of Keyfactor's People team via
and/or telephone at
to request and arrange for accommodations at any time.
Keyfactor Privacy Notice