Sawhorse Productions
Senior Media Planner
Sawhorse Productions, Los Angeles, California, United States, 90079
Sawhorse is a dynamic and innovative, award-winning creative studio based in Los Angeles that thrives on pushing the boundaries of immersive experiences. We specialize in crafting captivating digital worlds and interactive projects. Our team is made up of passionate creators who are dedicated to delivering exceptional results. Work with brands like Walmart, Dreamworks, NBCU, Coca-Cola, Lamborghini, and more.
Sawhorse Interactive produces client content, but we don't just make ads.
Our north star principles:
Our experiences are FUNOur experiences look HIGH FIDELITYOur clients love us because we are ON BRAND
Our releases include:
Walmart Discovered - 2024 ADDY WinnerAlo SanctuaryStranger Things Immersive Watch Party - Nominated for a 2022 PGA awardTommy Play - Nominated for a Webby awardElton John's 'Beyond The Yellow Brick Road'Fashion Klossette
And numerous digital fashion releases on web3 platforms.
Sawhorse Interactive is searching for a Senior Media Planner to join our mission of building a leading studio that pushes the boundaries of immersive consumer experiences.
Looking for an enthusiastic Senior Media Planner to support and own campaigns for a custom-built, interactive retail shopping experience. The Senior Media Planner will play a pivotal role in building, executing, and optimizing social media campaigns across various platforms. You will collaborate closely with the marketing team to develop and implement effective strategies that drive brand awareness, engagement, and conversions.
This is a senior level position that requires media planning experience, a deep understanding of social media advertising, analytics, industry trends, and a track record of successful campaigns. This position would also require an understanding of organic social media to be able to work with our social team in crafting content for our clients.
Responsibilities
Develop and implement comprehensive paid social media advertising strategies aligned with overall marketing objectivesCreate and manage paid social media campaigns on platforms such as Facebook, Instagram, X, TikTok, Twitch, Reddit, Pinterest, and othersConduct thorough market research to identify target audiences, competitors, and industry trendsMonitor and optimize campaigns for performance, ensuring they meet KPIs and ROI goalsManage advertising budgets effectively, ensuring optimal allocation and performanceProvide regular budget updates and recommendations for adjustmentsProvide insights and recommendations based on data analysis to improve campaign performanceWork closely with the creative team to ensure alignment between ad creatives and brand messagingCommunicate strategy and regular updates on paid media performance with clients
Requirements
A strong candidate for this position should have the following qualities:
Requirements:
4+ years of work experience in the field of Paid Social Media AdvertisingBachelor's degree in Marketing, Advertising, or a related fieldA comprehensive understanding of PPC campaign mechanics, including campaign structure, auto-bidding strategies, and new inventoryPreference for experience with bid management platforms such as Search Ads 360, Display and Video 360, Facebook Business Manager, Twitter Ads, Google Ads, etc.Demonstrated success in planning and executing paid social media campaigns across various platforms, including Facebook, Instagram, X, TikTok, Twitch, Reddit, Pinterest, and othersIn-depth knowledge of social media platforms, advertising formats, and best practicesStrong analytical skills with the ability to analyze data and make data-driven decisionsExperience working with social media influencersA team player with a positive attitudeA desire to work in a fast-paced, rapidly evolving, technology-focused industryExcellent written and verbal communication skillsExperience in client-facing roles
Nice To Haves
Enthusiasm for emerging media, technology, and the metaverseExperience in the retail industry or with retail clients
Our office is located in Los Angeles. You will have the option to work from our office or remotely. US-based is preferred.
Benefits
$35 - $50 Per Hour part time (circa 20 - 30 hours per week)Initial 6 month contract
Sawhorse Productions is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Sawhorse Productions will provide reasonable accommodations for qualified individuals with disabilities. Sawhorse Productions will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.#J-18808-Ljbffr
Sawhorse Interactive produces client content, but we don't just make ads.
Our north star principles:
Our experiences are FUNOur experiences look HIGH FIDELITYOur clients love us because we are ON BRAND
Our releases include:
Walmart Discovered - 2024 ADDY WinnerAlo SanctuaryStranger Things Immersive Watch Party - Nominated for a 2022 PGA awardTommy Play - Nominated for a Webby awardElton John's 'Beyond The Yellow Brick Road'Fashion Klossette
And numerous digital fashion releases on web3 platforms.
Sawhorse Interactive is searching for a Senior Media Planner to join our mission of building a leading studio that pushes the boundaries of immersive consumer experiences.
Looking for an enthusiastic Senior Media Planner to support and own campaigns for a custom-built, interactive retail shopping experience. The Senior Media Planner will play a pivotal role in building, executing, and optimizing social media campaigns across various platforms. You will collaborate closely with the marketing team to develop and implement effective strategies that drive brand awareness, engagement, and conversions.
This is a senior level position that requires media planning experience, a deep understanding of social media advertising, analytics, industry trends, and a track record of successful campaigns. This position would also require an understanding of organic social media to be able to work with our social team in crafting content for our clients.
Responsibilities
Develop and implement comprehensive paid social media advertising strategies aligned with overall marketing objectivesCreate and manage paid social media campaigns on platforms such as Facebook, Instagram, X, TikTok, Twitch, Reddit, Pinterest, and othersConduct thorough market research to identify target audiences, competitors, and industry trendsMonitor and optimize campaigns for performance, ensuring they meet KPIs and ROI goalsManage advertising budgets effectively, ensuring optimal allocation and performanceProvide regular budget updates and recommendations for adjustmentsProvide insights and recommendations based on data analysis to improve campaign performanceWork closely with the creative team to ensure alignment between ad creatives and brand messagingCommunicate strategy and regular updates on paid media performance with clients
Requirements
A strong candidate for this position should have the following qualities:
Requirements:
4+ years of work experience in the field of Paid Social Media AdvertisingBachelor's degree in Marketing, Advertising, or a related fieldA comprehensive understanding of PPC campaign mechanics, including campaign structure, auto-bidding strategies, and new inventoryPreference for experience with bid management platforms such as Search Ads 360, Display and Video 360, Facebook Business Manager, Twitter Ads, Google Ads, etc.Demonstrated success in planning and executing paid social media campaigns across various platforms, including Facebook, Instagram, X, TikTok, Twitch, Reddit, Pinterest, and othersIn-depth knowledge of social media platforms, advertising formats, and best practicesStrong analytical skills with the ability to analyze data and make data-driven decisionsExperience working with social media influencersA team player with a positive attitudeA desire to work in a fast-paced, rapidly evolving, technology-focused industryExcellent written and verbal communication skillsExperience in client-facing roles
Nice To Haves
Enthusiasm for emerging media, technology, and the metaverseExperience in the retail industry or with retail clients
Our office is located in Los Angeles. You will have the option to work from our office or remotely. US-based is preferred.
Benefits
$35 - $50 Per Hour part time (circa 20 - 30 hours per week)Initial 6 month contract
Sawhorse Productions is an equal employment opportunity employer. All employees and applicants are evaluated on the basis of their qualifications, consistent with applicable state and federal laws. In addition, Sawhorse Productions will provide reasonable accommodations for qualified individuals with disabilities. Sawhorse Productions will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and federal law.#J-18808-Ljbffr