The University Of Denver
Marketing Specialist
The University Of Denver, Denver, Colorado, United States, 80285
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Job no:
497518Work type:
Staff Full-TimeLocation:
Denver, COCategories:
Marketing / Communications / Media, Business Operations / Services, Admin / Executive / Office SupportDivision:
University Relations
MarComm’s mission, vision and values make it imperative that everyone in our community feels safe and included. The participation and input of all members should be valued and respected, while every voice should have the opportunity to be heard. The division’s community-created, shared sense of belonging definition is, “a shared senseofbelonginginMarCommmeans building a collaborative, trusting community where we feel and are safe, valued, and appreciated being ourselves as we contribute to something meaningful.” Our collective achievements are enhanced by the open exchange of ideas – particularly when diverse perspectives, backgrounds and experiences are embraced.Position SummaryThis position reports to the Marketing Manager and supports all central marketing efforts at the University of Denver. The Marketing Specialist will contribute to the successful concepting, creation, launch and evaluation of marketing campaigns, including integrated advertising tactics (display, PPC, paid social, print, OOH, underwriting, video, audio, etc). This position is also responsible for promotional copywriting, including headlines, emails, web content and more.
Through both internal and cross-campus collaboration, the specialist will uphold brand standards within and outside of the University. The successful candidate will be a team player, have excellent writing skills, strong attention to detail and good organizational and project management skills.Essential FunctionsMaintain an active and comprehensive understanding of current, past and upcoming campaign tactics.Manage full lifecycle of limited-run marketing campaigns, from planning to execution and reporting, in collaboration with social media, communications, web, multimedia and visual design teams.Write marketing/communications plans and project creative briefs that clearly outline project objectives and deliverables.Develop project production timelines according to department priorities and capacity of all involved parties and departments.Coordinate and negotiate with advertising vendors to secure campaign buys and traffic contracts through all phases of University approval.Write copy for digital advertising, print collateral, webpages and other materials as needed.Independently set up, monitor and report on active campaign work, utilizing division project management system.Collaborate with Marketing Analytics Specialist to create and deliver comprehensive campaign reports that both demonstrate performance of completed tactics and make recommendations for future efforts.Maintain and organize project and campaign files, including digital files and physical samples of print pieces.Act as a brand ambassador with internal and external collaborators.Support special projects as they arise.Occasional event support.Occasional social media support.Knowledge, Skills, and AbilitiesFamiliarity with brand and campaign marketing best practices.Ability to write marketing copy in a brand-focused tone and voice, and demonstrable understanding how those can apply to distinct tactics and audiences.Thinking critically about campaign analytics and interpreting data to make recommendations for future efforts.Good interpersonal and communication skills with diverse internal and external constituents.Ability to collaborate with multiple stakeholders to ensure disparate needs are considered and organizational goals are achieved.Meticulous attention to detail.Ability to manage multiple, simultaneous projects.Strong organizational, prioritization and project managements skills.Solid competency with Microsoft Office Suite.Ability to work effectively in a fast-paced, detail-driven environment.Required QualificationsBachelors degree in Marketing, Public Relations, Communications or related field.2-4 years of professional experience supporting integrated marketing campaign efforts.Preferred QualificationsExperience placing paid media/advertising.Experience coordinating with external vendors.Familiarity with the higher education market.Experience with project management software, such as Wrike, a plus.1. Standard office environment.2. Unexpected interruptions occur often and stress level is moderate to high.3. Noise level is quiet to moderate.Physical Activities1. Ability to sit in front of a computer for an extended period of time.2. Occasionally required to move about the office/campus with the capability of transporting objects up to 20 lbs.Work ScheduleMonday - Friday, 8:00 a.m. - 4:30 p.m.Application DeadlineFor consideration, please submit your application materials by
4:00 p.m. (MST) September 6, 2024.Special InstructionsCandidates must apply online through jobs.du.edu
to be considered. Only applications submitted online will be accepted.Salary Grade Number:The salary grade for the position is 9.
Salary Range:The salary range for this position is $58,000-$63,000The University of Denver has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting. The University may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, but not based on a candidate’s sex or any other protected status.Benefits:The University of Denver
offers excellent benefits, including medical, dental, retirement, paid time off, tuition benefit and ECO pass. The University of Denver is a private institution that empowers students who want to make a difference. Learn more about the University of Denver .Please include the following documents with your application:1. Resume2. Cover LetterThe University of Denver is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital, family, or parental status, pregnancy or related conditions, national origin, disability, or status as a protected veteran. The University of Denver does not discriminate and prohibits discrimination on the basis of race, color, national origin, ancestry, age, religion, creed, disability, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital family, and parental status, pregnancy, genetic information, military enlistment, or veteran status, and any other class of individuals protected from discrimination under federal, state, or local law, regulation, or ordinance in any of the University’s educational programs and activities, and in the employment (including application for employment) and admissions (including application for admission) context, as required by Title IX of the Education Amendments of 1972; the Americans with Disabilities Act; Section 504 of the Rehabilitation Act of 1973; Title VI and VII of the Civil Rights Act of 1964; the Age Discrimination Act of 1975; the Age Discrimination in Employment Act of 1967; the Equal Pay Act; the Colorado Equal Pay for Equal Work Act; the Colorado Protecting Opportunities and Worker's Rights ("POWR") Act; and any other federal, state, and local laws, regulations, or ordinances that prohibit discrimination, harassment, and/or retaliation. For more information, please see the University of Denver's Non‑Discrimination‑Statement .All offers of employment are contingent upon satisfactory completion of a criminal history background check.Advertised:
August 20, 2024Applications close:
September 06, 2024Browse our knowledge base for help with frequently asked questions or submit a ticketThe University of Denver Annual Security and Fire Safety Report is available. This report includes statistics from the previous three years concerning reported crime that occurred on campus, in certain off-campus buildings or property owned or controlled by the University of Denver campus and statistics for fires in University housing. The report also includes institutional policies concerning campus security and other safety information along with fire safety policies and procedures. You may obtain a hard copy of this report by contacting the Department of Campus Safety or by accessing the following website: https://www.du.edu/campussafety/clery-actUniversity of Denver is proud to be rankedamong the top five Best Employers in Colorado
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Job no:
497518Work type:
Staff Full-TimeLocation:
Denver, COCategories:
Marketing / Communications / Media, Business Operations / Services, Admin / Executive / Office SupportDivision:
University Relations
MarComm’s mission, vision and values make it imperative that everyone in our community feels safe and included. The participation and input of all members should be valued and respected, while every voice should have the opportunity to be heard. The division’s community-created, shared sense of belonging definition is, “a shared senseofbelonginginMarCommmeans building a collaborative, trusting community where we feel and are safe, valued, and appreciated being ourselves as we contribute to something meaningful.” Our collective achievements are enhanced by the open exchange of ideas – particularly when diverse perspectives, backgrounds and experiences are embraced.Position SummaryThis position reports to the Marketing Manager and supports all central marketing efforts at the University of Denver. The Marketing Specialist will contribute to the successful concepting, creation, launch and evaluation of marketing campaigns, including integrated advertising tactics (display, PPC, paid social, print, OOH, underwriting, video, audio, etc). This position is also responsible for promotional copywriting, including headlines, emails, web content and more.
Through both internal and cross-campus collaboration, the specialist will uphold brand standards within and outside of the University. The successful candidate will be a team player, have excellent writing skills, strong attention to detail and good organizational and project management skills.Essential FunctionsMaintain an active and comprehensive understanding of current, past and upcoming campaign tactics.Manage full lifecycle of limited-run marketing campaigns, from planning to execution and reporting, in collaboration with social media, communications, web, multimedia and visual design teams.Write marketing/communications plans and project creative briefs that clearly outline project objectives and deliverables.Develop project production timelines according to department priorities and capacity of all involved parties and departments.Coordinate and negotiate with advertising vendors to secure campaign buys and traffic contracts through all phases of University approval.Write copy for digital advertising, print collateral, webpages and other materials as needed.Independently set up, monitor and report on active campaign work, utilizing division project management system.Collaborate with Marketing Analytics Specialist to create and deliver comprehensive campaign reports that both demonstrate performance of completed tactics and make recommendations for future efforts.Maintain and organize project and campaign files, including digital files and physical samples of print pieces.Act as a brand ambassador with internal and external collaborators.Support special projects as they arise.Occasional event support.Occasional social media support.Knowledge, Skills, and AbilitiesFamiliarity with brand and campaign marketing best practices.Ability to write marketing copy in a brand-focused tone and voice, and demonstrable understanding how those can apply to distinct tactics and audiences.Thinking critically about campaign analytics and interpreting data to make recommendations for future efforts.Good interpersonal and communication skills with diverse internal and external constituents.Ability to collaborate with multiple stakeholders to ensure disparate needs are considered and organizational goals are achieved.Meticulous attention to detail.Ability to manage multiple, simultaneous projects.Strong organizational, prioritization and project managements skills.Solid competency with Microsoft Office Suite.Ability to work effectively in a fast-paced, detail-driven environment.Required QualificationsBachelors degree in Marketing, Public Relations, Communications or related field.2-4 years of professional experience supporting integrated marketing campaign efforts.Preferred QualificationsExperience placing paid media/advertising.Experience coordinating with external vendors.Familiarity with the higher education market.Experience with project management software, such as Wrike, a plus.1. Standard office environment.2. Unexpected interruptions occur often and stress level is moderate to high.3. Noise level is quiet to moderate.Physical Activities1. Ability to sit in front of a computer for an extended period of time.2. Occasionally required to move about the office/campus with the capability of transporting objects up to 20 lbs.Work ScheduleMonday - Friday, 8:00 a.m. - 4:30 p.m.Application DeadlineFor consideration, please submit your application materials by
4:00 p.m. (MST) September 6, 2024.Special InstructionsCandidates must apply online through jobs.du.edu
to be considered. Only applications submitted online will be accepted.Salary Grade Number:The salary grade for the position is 9.
Salary Range:The salary range for this position is $58,000-$63,000The University of Denver has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting. The University may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, but not based on a candidate’s sex or any other protected status.Benefits:The University of Denver
offers excellent benefits, including medical, dental, retirement, paid time off, tuition benefit and ECO pass. The University of Denver is a private institution that empowers students who want to make a difference. Learn more about the University of Denver .Please include the following documents with your application:1. Resume2. Cover LetterThe University of Denver is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital, family, or parental status, pregnancy or related conditions, national origin, disability, or status as a protected veteran. The University of Denver does not discriminate and prohibits discrimination on the basis of race, color, national origin, ancestry, age, religion, creed, disability, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital family, and parental status, pregnancy, genetic information, military enlistment, or veteran status, and any other class of individuals protected from discrimination under federal, state, or local law, regulation, or ordinance in any of the University’s educational programs and activities, and in the employment (including application for employment) and admissions (including application for admission) context, as required by Title IX of the Education Amendments of 1972; the Americans with Disabilities Act; Section 504 of the Rehabilitation Act of 1973; Title VI and VII of the Civil Rights Act of 1964; the Age Discrimination Act of 1975; the Age Discrimination in Employment Act of 1967; the Equal Pay Act; the Colorado Equal Pay for Equal Work Act; the Colorado Protecting Opportunities and Worker's Rights ("POWR") Act; and any other federal, state, and local laws, regulations, or ordinances that prohibit discrimination, harassment, and/or retaliation. For more information, please see the University of Denver's Non‑Discrimination‑Statement .All offers of employment are contingent upon satisfactory completion of a criminal history background check.Advertised:
August 20, 2024Applications close:
September 06, 2024Browse our knowledge base for help with frequently asked questions or submit a ticketThe University of Denver Annual Security and Fire Safety Report is available. This report includes statistics from the previous three years concerning reported crime that occurred on campus, in certain off-campus buildings or property owned or controlled by the University of Denver campus and statistics for fires in University housing. The report also includes institutional policies concerning campus security and other safety information along with fire safety policies and procedures. You may obtain a hard copy of this report by contacting the Department of Campus Safety or by accessing the following website: https://www.du.edu/campussafety/clery-actUniversity of Denver is proud to be rankedamong the top five Best Employers in Colorado
#J-18808-Ljbffr