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Cesna - Recruitment experts worldwide

Marketing Manager, Social Media

Cesna - Recruitment experts worldwide, Fort Lee, New Jersey, us, 07024


[Job Summary]

The Marketing Manager, Social Media will be responsible for driving the sale of goods and services on the online platform by reaching potential customers through various social media channels. This role requires a strategic thinker with a passion for social media, excellent content creation skills, and a proven track record in social media marketing.

[Responsibilities]

Brand development

Design and develop brand strategies that align with the company’s mission or statements

Conduct market research and competitive analysis ensuring brand consistency across all platforms by overseeing brand message and visual identity

Collaborate with internal and external teams to ensure brand consistency across both new and existing products

Marketing Strategy and content creation

Develop and implement marketing plans including digital, social media or traditional marketing channels

Manage and oversee marketing campaigns, product launching and promotional events

Create and manage content strategies that engage target audiences and support brand goals

Performance Tracking and Reporting

Track and analyze the marketing campaigns and brand initiatives performance

Keep alert with insights on marketing trends by using data to refine marketing strategies

[Qualifications]

Bachelor’s degree in Marketing, Literature, Communications, or a related field

1-2 years of experience in marketing or a related field preferred

Strong written and verbal communication skills

Ability to manage multi-tasks effectively under deadlines, time management skills

Ability to work independently and as part of a team

Proficiency in digital marketing such as instagram, youtube, etc.

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