Washington State University
Marketing & Communications Director
Washington State University, Pullman, Washington, us, 99164
Marketing & Communications Director
Online applications must be received before 12:00am on:September 3, 2024If a date is not listed above, review the Applicant Instructions below for more details.
Available Title(s):1473-NN_ADMINPRO - Campus Director MarCom
Business Title:Marketing & Communications Director
Employee Type:Admin. Professional
Position Details:
The Opportunity:
Washington State University (WSU) Global Campus is seeking a Marketing and Communications Director who embodies teamwork, innovation, and a commitment to creating communication strategies that support the unique aspect of online learners and the teams that support them. This newly established position will play a critical role in developing and executing marketing strategies to drive increased enrollment, engage alumni, inform staff/faculty, promote diversity, equity, and inclusion within our organization, and enhance brand presence of a campus that has been dedicated to online and distance delivered education for over 30 years. The ideal candidate will have a strong background in marketing management, a creative mindset, and the ability to lead a diverse team.
As the Marketing and Communications Director, you will provide strategic leadership and direction across the WSU Global Campus system related to marketing, communication, and reputation building. In this role, you will develop and implement initiatives related to digital marketing, website enhancements and maintenance, public relations, evaluation of campaign effectiveness, and cohesiveness of communication across all areas of Global Campus student, faculty, and alumni support.
Key Responsibilities:Develop and implement short and long-term integrated marketing strategies that are aligned to support the
WSU Global Campus Strategic Plan
.
Facilitate sustainable and effective collaboration with departments across campus to help them build high-quality, targeted, affordable, and on-brand efforts to reach their specific needs within the WSU Global Campus overall marketing strategy.
Manage the WSU Global Campus public image and community relations, and provide policy, inclusivity, and equity guidance and support across the campus to others participating in outreach activities
.
Direct the development and stewardship of the WSU Global Campus website, digital assets, and media across various platforms.
Establish key performance indicators including return on investment, and use analytic tools to track the effectiveness of marketing campaigns and initiatives.
If you're ready to bring your passion, expertise, and collaborative spirit to our team, we'd love to hear from you!
This is a remote position with the successful candidate performing all work at an alternative location.
Required Qualifications:Bachelor's degree in communication, journalism, public relations, marketing, or other relevant field and six (6) years of progressively responsible professional level experience in public relations, marketing, print or broadcast media, or public relations, which has included at least three (3) years of managerial experience. Any combination of relevant education and professional experience may be substituted for the educational requirement on a year-for-year basis. A Master's degree in a related field may be substituted for up to one (1) year of the required experience.
Brand Management
: Experience with or ability to develop, maintain, and enhance brand identity and reputation.
Cultural Competency
: Demonstrated knowledge of effective strategies for working with diverse faculty, staff, and students.
Bandwidth
: Minimum bandwidth of 4.0Mbps for upload and download required for telework work assignment.
Preferred Qualifications:Digital Marketing
: Demonstrated experience in developing strategies for digital marketing related to higher education for online and/or adult learners.
Performance Metrics
: Establishing or analyzing key performance indicators to track the effectiveness of campaigns and initiatives.
Additional Information:
Area/College:
WSU Global CampusDepartment Name:
Global Campus Administration
City, State, Zip:
Pullman, WA 99164-5210
Department Link:
WSU Global Campus
Monthly Salary Range:
$7,666.67 - $8,333.34 | In accordance with
RCW 49.58.110,
the above salary reflects the full salary range for this position. Individual placement within the range is based on the candidate's current experience, education, skills, and abilities related to the position. Successful candidates typically begin up to mid-point of the salary range. For additional information, please review
WSU's Administrative Professional Compensation
.
Benefits:
WSU offers a comprehensive benefits package which includes paid sick and vacation leave; paid holidays; medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation and optional supplemental retirement accounts. For additional information, please review the
detailed Summary of Benefits offered by WSU for AP staff
and
Total Compensation
.FTE:
100%
Overtime Eligibility:
This position is overtime-exempt.This is a permanent position.Posting Close Date
: Applicants must submit their completed application by
Monday,
Septe
mber 2, 2024 at 11:59 p.m
.Screening Begin Date:
Screening of applications will begin Friday, August 23, 2024, and continue until the posting close date (Monday, September 2, 2024).
Background Check:
This position has been designated by the department to require a background check because it requires access to children or vulnerable adults as defined by
RCW 74.34
, engages in law enforcement, requires security clearance, interacts with WSU students in a counseling or advising capacity, has access to personal identifying and/or financial information, unsupervised access to university buildings/property, or other business-related need. A background check will not be completed until an initial determination of qualification for employment has been made.
Application Instructions:
All applicants must upload a cover letter and resume/cv to their online application. Application materials should clearly communicate how the applicant meets all required qualifications. Documents may be submitted in one file or separate files. Applicants are encouraged to upload as a PDF if possible. Applicants will be requested to provide contact information for professional references within the online application.External candidates, please upload all documents in the 'Resume/CV' section of your application.
Internal candidates, please upload all documents in the 'Resume/Cover Letter' section of your application.
Required Documents:Resume/CV
Cover Letter
Time Type:Full time
Position Term:12 Month
WASHINGTON STATE UNIVERSITY IS AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EDUCATOR AND EMPLOYER. Members of ethnic minorities, women, special disabled veterans, veterans of the Vietnam-era, recently separated veterans, and other protected veteran, persons of disability and/or persons age 40 and over are encouraged to apply.
WSU employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must show employment eligibility verification as required by the U.S. Citizenship and Immigration Services.
WSU is committed to providing access and reasonable accommodation in its services, programs, activities, education and employment for individuals with disabilities. To request disability accommodation in the application process, contact Human Resource Services: 509-335-4521 (v), Washington State TDD Relay Service: Voice Callers: 1-800-833-6384; TDD Callers: 1-800-833-6388, 509-335-1259(f), or
hrs@wsu.edu
.
Notice of Non-Discrimination
WSU prohibits sex discrimination in any education program or activity that it operates complaint with Title IX. Inquiries regarding Title IX and reports of sex discrimination can be directed to the
WSU Title IX Coordinator
. More information on WSU's policies and procedures to respond to discrimination and harassment are available here:
Nondiscrimination statement
.
To apply, visit
https://wsu.wd5.myworkdayjobs.com/en-US/WSU_Jobs/job/Remote/Marketing---Communications-Director_R-12203
Washington State University is an Equal Opportunity/Affirmative Action Educator and Employer.
Copyright 2024 Jobelephant.com Inc. All rights reserved.
Posted by the FREE value-added recruitment advertising agency
jeid-2366d475ae07964a9e9ee98225a1ef1e#J-18808-Ljbffr
Online applications must be received before 12:00am on:September 3, 2024If a date is not listed above, review the Applicant Instructions below for more details.
Available Title(s):1473-NN_ADMINPRO - Campus Director MarCom
Business Title:Marketing & Communications Director
Employee Type:Admin. Professional
Position Details:
The Opportunity:
Washington State University (WSU) Global Campus is seeking a Marketing and Communications Director who embodies teamwork, innovation, and a commitment to creating communication strategies that support the unique aspect of online learners and the teams that support them. This newly established position will play a critical role in developing and executing marketing strategies to drive increased enrollment, engage alumni, inform staff/faculty, promote diversity, equity, and inclusion within our organization, and enhance brand presence of a campus that has been dedicated to online and distance delivered education for over 30 years. The ideal candidate will have a strong background in marketing management, a creative mindset, and the ability to lead a diverse team.
As the Marketing and Communications Director, you will provide strategic leadership and direction across the WSU Global Campus system related to marketing, communication, and reputation building. In this role, you will develop and implement initiatives related to digital marketing, website enhancements and maintenance, public relations, evaluation of campaign effectiveness, and cohesiveness of communication across all areas of Global Campus student, faculty, and alumni support.
Key Responsibilities:Develop and implement short and long-term integrated marketing strategies that are aligned to support the
WSU Global Campus Strategic Plan
.
Facilitate sustainable and effective collaboration with departments across campus to help them build high-quality, targeted, affordable, and on-brand efforts to reach their specific needs within the WSU Global Campus overall marketing strategy.
Manage the WSU Global Campus public image and community relations, and provide policy, inclusivity, and equity guidance and support across the campus to others participating in outreach activities
.
Direct the development and stewardship of the WSU Global Campus website, digital assets, and media across various platforms.
Establish key performance indicators including return on investment, and use analytic tools to track the effectiveness of marketing campaigns and initiatives.
If you're ready to bring your passion, expertise, and collaborative spirit to our team, we'd love to hear from you!
This is a remote position with the successful candidate performing all work at an alternative location.
Required Qualifications:Bachelor's degree in communication, journalism, public relations, marketing, or other relevant field and six (6) years of progressively responsible professional level experience in public relations, marketing, print or broadcast media, or public relations, which has included at least three (3) years of managerial experience. Any combination of relevant education and professional experience may be substituted for the educational requirement on a year-for-year basis. A Master's degree in a related field may be substituted for up to one (1) year of the required experience.
Brand Management
: Experience with or ability to develop, maintain, and enhance brand identity and reputation.
Cultural Competency
: Demonstrated knowledge of effective strategies for working with diverse faculty, staff, and students.
Bandwidth
: Minimum bandwidth of 4.0Mbps for upload and download required for telework work assignment.
Preferred Qualifications:Digital Marketing
: Demonstrated experience in developing strategies for digital marketing related to higher education for online and/or adult learners.
Performance Metrics
: Establishing or analyzing key performance indicators to track the effectiveness of campaigns and initiatives.
Additional Information:
Area/College:
WSU Global CampusDepartment Name:
Global Campus Administration
City, State, Zip:
Pullman, WA 99164-5210
Department Link:
WSU Global Campus
Monthly Salary Range:
$7,666.67 - $8,333.34 | In accordance with
RCW 49.58.110,
the above salary reflects the full salary range for this position. Individual placement within the range is based on the candidate's current experience, education, skills, and abilities related to the position. Successful candidates typically begin up to mid-point of the salary range. For additional information, please review
WSU's Administrative Professional Compensation
.
Benefits:
WSU offers a comprehensive benefits package which includes paid sick and vacation leave; paid holidays; medical, dental, life and disability insurance package for employees and dependents; retirement; deferred compensation and optional supplemental retirement accounts. For additional information, please review the
detailed Summary of Benefits offered by WSU for AP staff
and
Total Compensation
.FTE:
100%
Overtime Eligibility:
This position is overtime-exempt.This is a permanent position.Posting Close Date
: Applicants must submit their completed application by
Monday,
Septe
mber 2, 2024 at 11:59 p.m
.Screening Begin Date:
Screening of applications will begin Friday, August 23, 2024, and continue until the posting close date (Monday, September 2, 2024).
Background Check:
This position has been designated by the department to require a background check because it requires access to children or vulnerable adults as defined by
RCW 74.34
, engages in law enforcement, requires security clearance, interacts with WSU students in a counseling or advising capacity, has access to personal identifying and/or financial information, unsupervised access to university buildings/property, or other business-related need. A background check will not be completed until an initial determination of qualification for employment has been made.
Application Instructions:
All applicants must upload a cover letter and resume/cv to their online application. Application materials should clearly communicate how the applicant meets all required qualifications. Documents may be submitted in one file or separate files. Applicants are encouraged to upload as a PDF if possible. Applicants will be requested to provide contact information for professional references within the online application.External candidates, please upload all documents in the 'Resume/CV' section of your application.
Internal candidates, please upload all documents in the 'Resume/Cover Letter' section of your application.
Required Documents:Resume/CV
Cover Letter
Time Type:Full time
Position Term:12 Month
WASHINGTON STATE UNIVERSITY IS AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EDUCATOR AND EMPLOYER. Members of ethnic minorities, women, special disabled veterans, veterans of the Vietnam-era, recently separated veterans, and other protected veteran, persons of disability and/or persons age 40 and over are encouraged to apply.
WSU employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must show employment eligibility verification as required by the U.S. Citizenship and Immigration Services.
WSU is committed to providing access and reasonable accommodation in its services, programs, activities, education and employment for individuals with disabilities. To request disability accommodation in the application process, contact Human Resource Services: 509-335-4521 (v), Washington State TDD Relay Service: Voice Callers: 1-800-833-6384; TDD Callers: 1-800-833-6388, 509-335-1259(f), or
hrs@wsu.edu
.
Notice of Non-Discrimination
WSU prohibits sex discrimination in any education program or activity that it operates complaint with Title IX. Inquiries regarding Title IX and reports of sex discrimination can be directed to the
WSU Title IX Coordinator
. More information on WSU's policies and procedures to respond to discrimination and harassment are available here:
Nondiscrimination statement
.
To apply, visit
https://wsu.wd5.myworkdayjobs.com/en-US/WSU_Jobs/job/Remote/Marketing---Communications-Director_R-12203
Washington State University is an Equal Opportunity/Affirmative Action Educator and Employer.
Copyright 2024 Jobelephant.com Inc. All rights reserved.
Posted by the FREE value-added recruitment advertising agency
jeid-2366d475ae07964a9e9ee98225a1ef1e#J-18808-Ljbffr