Extreme Networks, Inc.
SEO/SEM Digital Content Strategist
Extreme Networks, Inc., Raleigh, North Carolina, United States,
Extreme Networks Named to Computerworld’s 2023 List of Best Places to Work in IT!Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions and rely on our top-rated services and support to accelerate their digital transformation efforts and deliver progress like never before. With double-digit growth year over year, no provider is better positioned to deliver better outcomes on scale than Extreme.We believe in
“walking the walk”
of our strong core values which enable us to successfully advance together. Diversity and Inclusion is a vital part of our values and beliefs, and we’re proud to foster an environment where every Extreme employee can thrive.Come become part of something big with us! We are a global leader, with hubs in North America, South America, Asia Pacific, Europe, and the Middle East.As a SEM/SEO Analyst, you will be responsible for developing and implementing an in-depth organic growth strategy for Extreme’s web properties, social, email, paid, etc. This position will collaborate closely with business stakeholders to drive organic performance of all public-facing domains by translating opportunities and value into a tactical roadmap. Additionally, the Analyst will work closely with CMS/IT teams to document and fix technical SEO issues found during audits.RequirementsBachelor’s Degree (or higher)3+ years of experience in SEO (includes analysis, recommendations, implementation)3+ years of experience using Google Search Console, SEMRUSH, Conductor, BrightEdge, Screaming Frog, or similar SEO reporting toolsStrong knowledge of Google Search Console and Google Analytics with the ability to analyze data, create reports using Tableau and Power BI dashboardsGood understanding of web development principles and web technologies, including HTML, CSS, and JavaScript; Sitecore experience is a plusExperience with project management systems such as Jira and Monday.comExperience working and collaborating with external teams such as web development and contentPrimary Responsibilities:Accountable for the ongoing SEO performance of a portfolio of websites, monitors campaign performance, and executes daily operations leveraging tools like SEMRUSH and Google Search Console to support search engine crawlability, keyword ranking, and click-through performance of organic search results.Perform website technical audits and identify areas of opportunity for SEO, creating data visualization reports using Tableau and Power BI to articulate performance and communicate key insights on business performance.Partner with segment stakeholders to fully understand their products, services, customers, and unique business objectives. Present recommendations to educate segment stakeholders using available data to support analysis and cultivate awareness.Champion SEO best practices within the enterprise and stay informed of the latest trends in SEO, researching and analyzing trends/performance data to identify opportunities for program improvements and enhancements.Responsible for creating SEO content templates to guide new content creation that performs well in search at launch.Providing hands-on support for content updates and working within an agile marketing team to manage a backlog of prioritized tasks.Extreme Networks, Inc. ( EXTR ) creates effortless networking experiences that enable all of us to advance. We push the boundaries of technology leveraging the powers of machine learning, artificial intelligence, analytics, and automation. For more information, visit Extreme's
website
or follow us on Twitter, LinkedIn, and Facebook.We encourage people from underrepresented groups to apply. Come Advance with us! In keeping with our values, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on “protected categories,” Extreme Networks also strives to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our organization. Whether blatant or hidden, barriers to success have no place at Extreme Networks.
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“walking the walk”
of our strong core values which enable us to successfully advance together. Diversity and Inclusion is a vital part of our values and beliefs, and we’re proud to foster an environment where every Extreme employee can thrive.Come become part of something big with us! We are a global leader, with hubs in North America, South America, Asia Pacific, Europe, and the Middle East.As a SEM/SEO Analyst, you will be responsible for developing and implementing an in-depth organic growth strategy for Extreme’s web properties, social, email, paid, etc. This position will collaborate closely with business stakeholders to drive organic performance of all public-facing domains by translating opportunities and value into a tactical roadmap. Additionally, the Analyst will work closely with CMS/IT teams to document and fix technical SEO issues found during audits.RequirementsBachelor’s Degree (or higher)3+ years of experience in SEO (includes analysis, recommendations, implementation)3+ years of experience using Google Search Console, SEMRUSH, Conductor, BrightEdge, Screaming Frog, or similar SEO reporting toolsStrong knowledge of Google Search Console and Google Analytics with the ability to analyze data, create reports using Tableau and Power BI dashboardsGood understanding of web development principles and web technologies, including HTML, CSS, and JavaScript; Sitecore experience is a plusExperience with project management systems such as Jira and Monday.comExperience working and collaborating with external teams such as web development and contentPrimary Responsibilities:Accountable for the ongoing SEO performance of a portfolio of websites, monitors campaign performance, and executes daily operations leveraging tools like SEMRUSH and Google Search Console to support search engine crawlability, keyword ranking, and click-through performance of organic search results.Perform website technical audits and identify areas of opportunity for SEO, creating data visualization reports using Tableau and Power BI to articulate performance and communicate key insights on business performance.Partner with segment stakeholders to fully understand their products, services, customers, and unique business objectives. Present recommendations to educate segment stakeholders using available data to support analysis and cultivate awareness.Champion SEO best practices within the enterprise and stay informed of the latest trends in SEO, researching and analyzing trends/performance data to identify opportunities for program improvements and enhancements.Responsible for creating SEO content templates to guide new content creation that performs well in search at launch.Providing hands-on support for content updates and working within an agile marketing team to manage a backlog of prioritized tasks.Extreme Networks, Inc. ( EXTR ) creates effortless networking experiences that enable all of us to advance. We push the boundaries of technology leveraging the powers of machine learning, artificial intelligence, analytics, and automation. For more information, visit Extreme's
website
or follow us on Twitter, LinkedIn, and Facebook.We encourage people from underrepresented groups to apply. Come Advance with us! In keeping with our values, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on “protected categories,” Extreme Networks also strives to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our organization. Whether blatant or hidden, barriers to success have no place at Extreme Networks.
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