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TikTok

TikTok Shop - Product Marketing Manager, Seller Platform

TikTok, Seattle, Washington, us, 98127


Responsibilities

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

About

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.

About the team

This product solutions and operations manager will be responsible for defining solutions for products and features for the Seller Outreach product team, working with cross-functional partners across the e-commerce organization (business, policy, product, marketing, etc.) developing end-to-end product strategy and design, and executing on the product roadmap to deliver new innovations for both internal and external stakeholders.

Responsibilities:Conducting quantitative and qualitative market studies to gather insights into seller needs and pain points when it comes to using our seller center or seller App.Collaborate with cross-functional teams, including Product Management, Design, Data Science, and Engineering, to shape the product strategy and roadmap.Prioritize product requirements based on ROI and impact analysis.Participate in the product development lifecycle, review various artifacts to ensure quality, and lead user acceptance testing to ensure product quality and optimal experience prior to product launch.Plan and execute go-to-market activities, including product documentation, internal stakeholders training, target audience activation plans, and operational support tools.Manage seller center education content with cross-functional teams and enhance content quality.Monitor key product performance metrics, conduct gap analysis, and drive product improvement plans.

Qualifications

Minimum QualificationsA minimum of 5 years of experience in product marketing and strategy in the internet industry. E-commerce and B2B, and business education content management experience is a plus.Proven experience in influencing product development and strategy using quantitative and qualitative market insights.Excellent communication and teamwork skills, comfortable navigating global organizational structures and aligning objectives with cross-functional teams.Strong analytical skills and a bias for action, comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial and error iterations, and constantly improving.A Bachelor's degree is required.

Preferred QualificationsA deep passion for content and shopping.A Master's degree in related fields (Computer Science, MBA) preferred.

---Job Information:Compensation Description (annually)

The base salary range for this position in the selected city is $121600 - $232644 annually.Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

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